Start with a free marketing strategy audit Start improving conversions with a free marketing strategy audit
INSIGHTS

The Power Blog: A sneak peek of the future.

Discover insight-rich posts about the latest trends in digital marketing and consumer insights for brands. The Power Blog is jam-packed with the knowledge and foresight you need right now for what’s coming next.

Request a consultation

How ROI Marketing Services Transform Your Business

Kylie Carrasco | December 4, 2024

How ROI Marketing Services Transform Your Business

B2B Digital Marketing Plan: 6 Steps to Strategize

Kylie Carrasco | December 4, 2024

B2B Digital Marketing Plan: 6 Steps to Strategize

B2B SaaS SEO: Best Practices for Success

Kylie Carrasco | December 4, 2024

B2B SaaS SEO: Best Practices for Success

B2B SEO Marketing: A Complete Guide

Kylie Carrasco | December 4, 2024

B2B SEO Marketing: A Complete Guide

Power Digital Awarded Agency Partner of the Year at the Buy with Prime Partner Summit

Kylie Carrasco | December 4, 2024

Power Digital Awarded Agency Partner of the Year at the Buy with Prime Partner Summit

Q5 is Not a Break: How to Prepare Your Marketing Strategy for Q1 Growth

Kylie Carrasco | December 3, 2024

Q5 is Not a Break: How to Prepare Your Marketing Strategy for Q1 Growth

Private Equity + Power Digital: The Winning Formula for Growth-Stage Home Services Companies

Kylie Carrasco | December 2, 2024

Private Equity + Power Digital: The Winning Formula for Growth-Stage Home Services Companies

Market Expansion for Consumer Services: A Strategic Playbook for CEOs and CMOs

Kylie Carrasco | December 2, 2024

Market Expansion for Consumer Services: A Strategic Playbook for CEOs and CMOs

Institutional Investors & The Age of Digital Transformation: Navigating the Evolving Landscape

Kylie Carrasco | December 2, 2024

Institutional Investors & The Age of Digital Transformation: Navigating the Evolving Landscape

Cutting Wasted Ad Spend and Increasing PortCo Margins: A New Era of Data-Driven Profitability

Kylie Carrasco | December 2, 2024

Cutting Wasted Ad Spend and Increasing PortCo Margins: A New Era of Data-Driven Profitability

Top Strategies for Scaling Your Consumer Service Business in 2025

Kylie Carrasco | December 2, 2024

Top Strategies for Scaling Your Consumer Service Business in 2025

Media Mix Modeling Isn’t a Silver Bullet: Here’s What You Really Need to Know

Kylie Carrasco | December 2, 2024

Media Mix Modeling Isn’t a Silver Bullet: Here’s What You Really Need to Know

The Hidden Waste in Your Media Spend: What We’ve Learned from 700+ Audits

Kylie Carrasco | December 2, 2024

The Hidden Waste in Your Media Spend: What We’ve Learned from 700+ Audits

Incrementality Testing 101: A Simple Process to Validate Ad Effectiveness

Kylie Carrasco | December 2, 2024

Incrementality Testing 101: A Simple Process to Validate Ad Effectiveness

How We Saved a Client $6M in Wasted Ad Spend Without Losing Revenue

Kylie Carrasco | December 2, 2024

How We Saved a Client $6M in Wasted Ad Spend Without Losing Revenue

Power Digital Launches Industry Leading AI Solution, nova Insights AI (Beta)

Michael Murray | September 24, 2024

Power Digital Launches Industry Leading AI Solution, nova Insights AI (Beta)

Early Holiday Promos Driven By October Prime Day

Power Digital Marketing | September 11, 2024

Early Holiday Promos Driven By October Prime Day

Digital Super Bowl: Game Time Edits

Power Digital Marketing | September 11, 2024

Digital Super Bowl: Game Time Edits

 E-Commerce Evolution: Amazon’s Strategic Alliances with Meta and Snapchat to Redefine Online Shopping

Marisa Duffy | November 16, 2023

 E-Commerce Evolution: Amazon’s Strategic Alliances with Meta and Snapchat to Redefine Online Shopping

Power Digital Announces Ben Dutter as Company’s Chief Strategy Officer

Rachel Melnick | October 30, 2023

Power Digital Announces Ben Dutter as Company’s Chief Strategy Officer

10 Best Amazon Advertising Agencies

Power Digital Marketing | September 19, 2023

10 Best Amazon Advertising Agencies

10 Best SEO Companies

Power Digital Marketing | September 19, 2023

10 Best SEO Companies

10 Best Digital Marketing Agencies

Power Digital Marketing | September 19, 2023

10 Best Digital Marketing Agencies

10 Best Email Marketing Companies

Power Digital Marketing | September 19, 2023

10 Best Email Marketing Companies

10 Best Content Marketing Agencies

Power Digital Marketing | September 19, 2023

10 Best Content Marketing Agencies

10 Best PPC Agencies

Power Digital Marketing | September 19, 2023

10 Best PPC Agencies

Google product taxonomy: A helpful guide

Power Digital Marketing | July 30, 2023

Google product taxonomy: A helpful guide

Marketing automation best practices: a guide to maximize efficiency

Power Digital Marketing | July 30, 2023

Marketing automation best practices: a guide to maximize efficiency

Google Shopping optimization: Enhancing your E-commerce success

Power Digital Marketing | July 30, 2023

Google Shopping optimization: Enhancing your E-commerce success

How to make your content topically relevant

Power Digital Marketing | July 30, 2023

How to make your content topically relevant

SEO vs PPC: Which strategy best suits your business?

Power Digital Marketing | July 30, 2023

SEO vs PPC: Which strategy best suits your business?

Holiday Marketing: 4 Strategies for Success

Power Digital Marketing | July 29, 2023

Holiday Marketing: 4 Strategies for Success

The Future of SEO with AI: Preparing for the Changes Ahead

Power Digital Marketing | July 26, 2023

The Future of SEO with AI: Preparing for the Changes Ahead

Data-driven marketing: harnessing the power of analytic

Power Digital Marketing | July 26, 2023

Data-driven marketing: harnessing the power of analytic

Agile Marketing: The Key to Keeping Up with Marketing Trends

Power Digital Marketing | July 26, 2023

Agile Marketing: The Key to Keeping Up with Marketing Trends

AI in marketing: How to leverage AI to your advantage

Power Digital Marketing | July 26, 2023

AI in marketing: How to leverage AI to your advantage

The future of digital marketing: Predictions and emerging trends

Power Digital Marketing | July 26, 2023

The future of digital marketing: Predictions and emerging trends

Getting Started with Google Analytics 4: The Ultimate GA4 Guide for Marketers

Power Digital Marketing | June 21, 2023

Getting Started with Google Analytics 4: The Ultimate GA4 Guide for Marketers

Power Predictions: Anticipating a second Prime Fall Deal event announcement from Amazon

Marisa Duffy | June 20, 2023

Power Predictions: Anticipating a second Prime Fall Deal event announcement from Amazon

Power Digital Soapbox Series: Daryn Colledge

Power Digital Marketing | May 8, 2023

Power Digital Soapbox Series: Daryn Colledge

Tiered pricing strategy: Tips and best practices

Power Digital Marketing | May 8, 2023

Tiered pricing strategy: Tips and best practices

Recession Ads: What Are They Should Your Business Use Them?

Power Digital Marketing | May 8, 2023

Recession Ads: What Are They Should Your Business Use Them?

Retail Partnerships: How to Collaborate with Other Stores to Drive Sales

Power Digital Marketing | May 8, 2023

Retail Partnerships: How to Collaborate with Other Stores to Drive Sales

CMO Guide: Optimizing your operations

Power Digital Marketing | May 4, 2023

CMO Guide: Optimizing your operations

CMO Guide: Finessing your financial model

Power Digital Marketing | May 3, 2023

CMO Guide: Finessing your financial model

What Is omnichannel retailing?

Power Digital Marketing | April 12, 2023

What Is omnichannel retailing?

7 Creative Retail Marketing Tips for 2023

Power Digital Marketing | April 12, 2023

7 Creative Retail Marketing Tips for 2023

9 B2B marketing trends for 2023

Power Digital Marketing | April 12, 2023

9 B2B marketing trends for 2023

Power Digital Soapbox Series: Stevon Lewis

Power Digital Marketing | April 4, 2023

Power Digital Soapbox Series: Stevon Lewis

POV: 7 Paths to Growth on TikTok

Power Digital Marketing | March 27, 2023

POV: 7 Paths to Growth on TikTok

A Complete Guide to CBD Marketing: The Do’s and Don’ts (And How to Get Around It!)

Power Digital Marketing | March 27, 2023

A Complete Guide to CBD Marketing: The Do’s and Don’ts (And How to Get Around It!)

How to recession proof your business for 2023

Power Digital Marketing | March 21, 2023

How to recession proof your business for 2023

A guide to retail media networks

Power Digital Marketing | March 21, 2023

A guide to retail media networks

Retail and TikTok: How to lift sales with a robust TikTok strategy

Power Digital Marketing | March 21, 2023

Retail and TikTok: How to lift sales with a robust TikTok strategy

Omnichannel loyalty: The ultimate guide for retailers

Power Digital Marketing | March 21, 2023

Omnichannel loyalty: The ultimate guide for retailers

Mythbusting: TikTok Is Not Just a Gen–Z Play

Power Digital Marketing | March 16, 2023

Mythbusting: TikTok Is Not Just a Gen–Z Play

TikTok for Businesses: Why Brands Need a TikTok Strategy

Power Digital Marketing | March 16, 2023

TikTok for Businesses: Why Brands Need a TikTok Strategy

PR vs marketing: how are they different?

Power Digital Marketing | February 23, 2023

PR vs marketing: how are they different?

How to develop a PR strategy

Power Digital Marketing | February 23, 2023

How to develop a PR strategy

Organic search vs paid Search: what’s the difference?

Power Digital Marketing | February 23, 2023

Organic search vs paid Search: what’s the difference?

Retargeting vs remarketing: what’s the difference?

Power Digital Marketing | February 23, 2023

Retargeting vs remarketing: what’s the difference?

What is Google Ads retargeting?

Power Digital Marketing | February 23, 2023

What is Google Ads retargeting?

What is email retargeting?

Power Digital Marketing | February 23, 2023

What is email retargeting?

4 of the best email follow-up and nurture sequences

Power Digital Marketing | February 22, 2023

4 of the best email follow-up and nurture sequences

What is LinkedIn retargeting?

Power Digital Marketing | February 22, 2023

What is LinkedIn retargeting?

How to drive growth by maximizing customer value

Power Digital Marketing | February 6, 2023

How to drive growth by maximizing customer value

4 ways to recession-proof your marketing for growth in 2023

Power Digital Marketing | February 6, 2023

4 ways to recession-proof your marketing for growth in 2023

Pressure Testing PMAX Yields Strong Results For Clients Across Multiple Industries

Molly Quinn | February 2, 2023

Pressure Testing PMAX Yields Strong Results For Clients Across Multiple Industries

Power Digital Soapbox Series: Baron Davis

Power Digital Marketing | February 2, 2023

Power Digital Soapbox Series: Baron Davis

How to Develop a PPC Strategy

Power Digital Marketing | February 2, 2023

How to Develop a PPC Strategy

What Is PPC?

Power Digital Marketing | February 2, 2023

What Is PPC?

What Is a Micro Influencer?

Power Digital Marketing | February 2, 2023

What Is a Micro Influencer?

The importance of marketing data analytics

Power Digital Marketing | January 19, 2023

The importance of marketing data analytics

How to craft effective marketing reports

Power Digital Marketing | January 19, 2023

How to craft effective marketing reports

Google Analytics 4 vs. Universal Analytics: 5 key differences

Power Digital Marketing | January 19, 2023

Google Analytics 4 vs. Universal Analytics: 5 key differences

TikTok SEO: How to appear in TikTok searches

Power Digital Marketing | January 19, 2023

TikTok SEO: How to appear in TikTok searches

How to create a stellar TikTok affiliate marketing strategy

Power Digital Marketing | January 19, 2023

How to create a stellar TikTok affiliate marketing strategy

TikTok vs Instagram marketing: which is better for your business?

Power Digital Marketing | January 19, 2023

TikTok vs Instagram marketing: which is better for your business?

TikTok for businesses: when to post on TikTok

Power Digital Marketing | January 18, 2023

TikTok for businesses: when to post on TikTok

How to Drive Growth on Social Media in 2023

Kassandra Ferrante | December 21, 2022

How to Drive Growth on Social Media in 2023

7 Affiliate Marketing Tips

Power Digital Marketing | December 15, 2022

7 Affiliate Marketing Tips

6 affiliate marketing strategies for 2023

Power Digital Marketing | December 14, 2022

6 affiliate marketing strategies for 2023

How to start affiliate marketing for your business

Power Digital Marketing | December 13, 2022

How to start affiliate marketing for your business

How to Use Instagram for Businesses

Power Digital Marketing | December 11, 2022

How to Use Instagram for Businesses

Instagram Marketing: The Ultimate Guide

Power Digital Marketing | December 10, 2022

Instagram Marketing: The Ultimate Guide

What is Influencer Marketing?

Power Digital Marketing | December 9, 2022

What is Influencer Marketing?

Data Drop: Black Friday – Cyber Monday 2022

Power Digital Marketing | December 9, 2022

Data Drop: Black Friday – Cyber Monday 2022

Borrowing Amazon’s Tactics for Your E-Commerce

Power Digital Marketing | December 8, 2022

Borrowing Amazon’s Tactics for Your E-Commerce

How to run TikTok ads in 2023: A 5-step guide

Power Digital Marketing | December 5, 2022

How to run TikTok ads in 2023: A 5-step guide

How to use TikTok for businesses

Power Digital Marketing | December 3, 2022

How to use TikTok for businesses

TikTok vs YouTube: Which is Better for Your Business?

Power Digital Marketing | December 1, 2022

TikTok vs YouTube: Which is Better for Your Business?

Retail marketing: tips, tricks and more

Power Digital Marketing | November 30, 2022

Retail marketing: tips, tricks and more

6 Retail Strategies to Improve Sales

Power Digital Marketing | November 29, 2022

6 Retail Strategies to Improve Sales

Four Levers You Need to Pull Right Now or Waste Millions on Facebook

Ben Dutter | November 28, 2022

Four Levers You Need to Pull Right Now or Waste Millions on Facebook

9 Benefits of Content Marketing

Power Digital Marketing | November 28, 2022

9 Benefits of Content Marketing

What Is Link Building: A Beginner’s Guide

Power Digital Marketing | November 28, 2022

What Is Link Building: A Beginner’s Guide

What is Organic Search and How Does It Affect Your Business?

Power Digital Marketing | November 28, 2022

What is Organic Search and How Does It Affect Your Business?

The Ultimate Guide to Content Marketing

Power Digital Marketing | November 28, 2022

The Ultimate Guide to Content Marketing

What Is a Whitepaper?

Power Digital Marketing | November 28, 2022

What Is a Whitepaper?

How to Combine SEO and Content Marketing Effectively

Power Digital Marketing | November 28, 2022

How to Combine SEO and Content Marketing Effectively

What Will Marketing Look Like in a World Without Third-Party Cookies?

Ben Dutter | November 22, 2022

What Will Marketing Look Like in a World Without Third-Party Cookies?

Here’s How to Run Holiday Promotions Without Discounts

Sam Shainess | November 21, 2022

Here’s How to Run Holiday Promotions Without Discounts

The Renaissance of Mall Brands

Hanna Lane | November 21, 2022

The Renaissance of Mall Brands

4 Ways to Produce Value in Ad Buying In 2023

Ben Dutter | November 17, 2022

4 Ways to Produce Value in Ad Buying In 2023

How to Market At-Home Beauty Devices

Tamara Sneider | November 17, 2022

How to Market At-Home Beauty Devices

What Beauty Brands Need to Know Going Into 2023

Power Digital Marketing | November 17, 2022

What Beauty Brands Need to Know Going Into 2023

How to Drive E-commerce Growth With Meta’s New Advantage+ Shopping Feature

Roy Lavi | November 10, 2022

How to Drive E-commerce Growth With Meta’s New Advantage+ Shopping Feature

What Netflix Entering the Ad Business Means for Marketers

Jenny Howell-Stiles | November 10, 2022

What Netflix Entering the Ad Business Means for Marketers

The Second Prime Day of the Year Is Coming: Six Strategies to Drive Growth for Your Brand

Power Digital Marketing | October 5, 2022

The Second Prime Day of the Year Is Coming: Six Strategies to Drive Growth for Your Brand

BeReal: Are Brands Ready to Take Authenticity to New Heights in just 2 Unexpected Minutes a Day… And Is It Sustainable? 

Kassandra Ferrante | September 23, 2022

BeReal: Are Brands Ready to Take Authenticity to New Heights in just 2 Unexpected Minutes a Day… And Is It Sustainable? 

Win ‘Em Back: 3 Ways to Win Back Lost Customers

Power Digital Marketing | August 24, 2022

Win ‘Em Back: 3 Ways to Win Back Lost Customers

TikTokers, Take The Wheel: Why Brands are Hiring Creators to Drive Their Digital Content

Jenny Howell-Stiles | August 24, 2022

TikTokers, Take The Wheel: Why Brands are Hiring Creators to Drive Their Digital Content

What You Should Know About the CCPA and GDPR

Power Digital Marketing | August 23, 2022

What You Should Know About the CCPA and GDPR

What are First-Party Audiences and Why Do They Matter?

Power Digital Marketing | August 23, 2022

What are First-Party Audiences and Why Do They Matter?

People-Based Marketing In The Cookiepocalypse

Power Digital Marketing | August 23, 2022

People-Based Marketing In The Cookiepocalypse

The Repurchase Rate: A Look at This Often-Overlooked e-Commerce KPI — and Why It Matters

Power Digital Marketing | August 23, 2022

The Repurchase Rate: A Look at This Often-Overlooked e-Commerce KPI — and Why It Matters

How to Use Advanced Segmentation to Create High-Value Audiences

Power Digital Marketing | August 23, 2022

How to Use Advanced Segmentation to Create High-Value Audiences

E-commerce Customers: 3 Reasons to Focus on Customer Retention

Power Digital Marketing | August 23, 2022

E-commerce Customers: 3 Reasons to Focus on Customer Retention

Ways Your Brand Can Benefit From Lookalike Audiences

Power Digital Marketing | August 22, 2022

Ways Your Brand Can Benefit From Lookalike Audiences

Power Digital Soapbox Series: Alex Molden

Power Digital Marketing | August 22, 2022

Power Digital Soapbox Series: Alex Molden

Power Digital Expands International Footprint, Acquiring Leading Lifecycle Marketing Firm Chronos

Power Digital Marketing | August 15, 2022

Power Digital Expands International Footprint, Acquiring Leading Lifecycle Marketing Firm Chronos

7 Ways to Boost Sales & Capitalize on Brand Lift for Labor Day 

Sam Stern | August 11, 2022

7 Ways to Boost Sales & Capitalize on Brand Lift for Labor Day 

How To Structure Google Performance Max & Upgrade to Incorporate Shopping

Deepika Singh | August 5, 2022

How To Structure Google Performance Max & Upgrade to Incorporate Shopping

Power Digital Soapbox Series: Susan Ehrlich

Power Digital Marketing | July 24, 2022

Power Digital Soapbox Series: Susan Ehrlich

What Advertisers Should Do About ETAs Sunsetting

Power Digital Marketing | July 22, 2022

What Advertisers Should Do About ETAs Sunsetting

What Is Prime Day?

Power Digital Marketing | July 1, 2022

What Is Prime Day?

Power Digital Soapbox Series: Ivelisse Simon

Kristin Crabb | June 6, 2022

Power Digital Soapbox Series: Ivelisse Simon

Complete Guide: How to Boost Facebook Video Impressions

Power Digital Marketing | May 9, 2022

Complete Guide: How to Boost Facebook Video Impressions

9 Most Important Social Media Statistics in 2022

Power Digital Marketing | May 7, 2022

9 Most Important Social Media Statistics in 2022

How to Create Successful Facebook Video Ads

Power Digital Marketing | May 5, 2022

How to Create Successful Facebook Video Ads

How to Improve Your Business’ Social Media Engagement

Power Digital Marketing | May 3, 2022

How to Improve Your Business’ Social Media Engagement

Facebook Video Ad Metrics to Watch in 2022

Power Digital Marketing | May 1, 2022

Facebook Video Ad Metrics to Watch in 2022

Social Media Audit: What Are They and Why Does Your Business Need One?

Power Digital Marketing | April 28, 2022

Social Media Audit: What Are They and Why Does Your Business Need One?

What Is a Hook Rate?

Power Digital Marketing | April 26, 2022

What Is a Hook Rate?

The Future of Influencer Marketing: 8 Trends to Watch

Power Digital Marketing | April 24, 2022

The Future of Influencer Marketing: 8 Trends to Watch

Video Thumbnails: What Are They and Why Are They Important in Marketing?

Power Digital Marketing | April 22, 2022

Video Thumbnails: What Are They and Why Are They Important in Marketing?

Social Media for Businesses: Tips & Tricks

Power Digital Marketing | April 20, 2022

Social Media for Businesses: Tips & Tricks

Power Digital Soapbox Series: Sarita Parikh

Power Digital Marketing | April 19, 2022

Power Digital Soapbox Series: Sarita Parikh

Email List Management: Best Practices for Growth

Power Digital Marketing | April 15, 2022

Email List Management: Best Practices for Growth

Healthcare Email Marketing: Tips, Tricks, and More

Power Digital Marketing | April 10, 2022

Healthcare Email Marketing: Tips, Tricks, and More

Hard Bounce vs Soft Bounce Email Marketing: What’s the Difference?

Power Digital Marketing | April 9, 2022

Hard Bounce vs Soft Bounce Email Marketing: What’s the Difference?

Should you be using TikTok Ads?

Power Digital Marketing | April 7, 2022

Should you be using TikTok Ads?

TikTok Guide: Spark Ads

Power Digital Marketing | April 7, 2022

TikTok Guide: Spark Ads

The TikTok Marketing Magic Recipe

Power Digital Marketing | April 7, 2022

The TikTok Marketing Magic Recipe

Google Analytics 4: What You Need to Know

Bryce Hamlin | April 4, 2022

Google Analytics 4: What You Need to Know

How to Increase Sales with Email Coupons

Power Digital Marketing | April 3, 2022

How to Increase Sales with Email Coupons

What Is Affiliate Email Marketing?

Power Digital Marketing | April 1, 2022

What Is Affiliate Email Marketing?

5 Effective B2B Email Marketing Examples

Power Digital Marketing | March 25, 2022

5 Effective B2B Email Marketing Examples

9 Ways To Minimize Your Email Bounce Rate

Power Digital Marketing | March 20, 2022

9 Ways To Minimize Your Email Bounce Rate

9 Email Marketing Trends To Follow in 2022

Power Digital Marketing | March 10, 2022

9 Email Marketing Trends To Follow in 2022

Healthcare Email Marketing: Tips, Tricks, and More | Power Digital

Power Digital Marketing | March 1, 2022

Healthcare Email Marketing: Tips, Tricks, and More | Power Digital

Power Digital Soapbox Series: Andres Izquieta

Power Digital Marketing | January 31, 2022

Power Digital Soapbox Series: Andres Izquieta

Power Digital Soapbox Series: Ajay Relan

Power Digital Marketing | January 31, 2022

Power Digital Soapbox Series: Ajay Relan

Power Digital Soapbox Series: Regi Davis

Power Digital Marketing | January 31, 2022

Power Digital Soapbox Series: Regi Davis

The 7 Biggest SEO Trends for the Year 2022

Power Digital Marketing | January 14, 2022

The 7 Biggest SEO Trends for the Year 2022

How to Collect Zero Party Data to Deliver Personalized Experiences

Power Digital Marketing | December 15, 2021

How to Collect Zero Party Data to Deliver Personalized Experiences

Six Tips for Your TikTok Marketing Strategy

Power Digital Marketing | October 28, 2021

Six Tips for Your TikTok Marketing Strategy

CTV Viewership and Trends

Power Digital Marketing | October 28, 2021

CTV Viewership and Trends

What Are Cord Cutters?

Power Digital Marketing | October 28, 2021

What Are Cord Cutters?

What Is Amazon Brand Analytics?

Power Digital Marketing | October 28, 2021

What Is Amazon Brand Analytics?

How Does the TikTok Algorithm Work?

Power Digital Marketing | October 28, 2021

How Does the TikTok Algorithm Work?

Cord Nevers and How They Impact CTV/OTT

Power Digital Marketing | October 28, 2021

Cord Nevers and How They Impact CTV/OTT

How to Use TikTok Demographics: A Guide

Power Digital Marketing | October 28, 2021

How to Use TikTok Demographics: A Guide

How to Advertise on TikTok

Power Digital Marketing | October 28, 2021

How to Advertise on TikTok

How to Use Amazon Demographics: A Guide

Power Digital Marketing | October 28, 2021

How to Use Amazon Demographics: A Guide

What Is Amazon Moments?

Austin Mahaffey | September 13, 2021

What Is Amazon Moments?

LTV/CAC Ratio: Are You Leaving Customers on the Table?

Julie Zubak | September 13, 2021

LTV/CAC Ratio: Are You Leaving Customers on the Table?

What is the Best OTT Platform For Your Business?

Leah DeKok | September 13, 2021

What is the Best OTT Platform For Your Business?

CRM Cleanup Tips

Kendall Brennan | September 13, 2021

CRM Cleanup Tips

What Is Prime Wardrobe? Everything You Need to Know

Power Digital Marketing | September 13, 2021

What Is Prime Wardrobe? Everything You Need to Know

7 Amazon Seller Mistakes You Should Avoid

Austin Mahaffey | September 13, 2021

7 Amazon Seller Mistakes You Should Avoid

CRM Management and Why It Matters

Power Digital Marketing | September 13, 2021

CRM Management and Why It Matters

Amazon Direct Shipping: A Guide for Sellers

Austin Mahaffey | September 13, 2021

Amazon Direct Shipping: A Guide for Sellers

What is CRM Software?

Sean Dilger | September 13, 2021

What is CRM Software?

Benefits of OTT Advertising

Marissa Heckman | September 13, 2021

Benefits of OTT Advertising

What Is Amazon FBA?

Austin Mahaffey | September 13, 2021

What Is Amazon FBA?

How to Repurpose Content

Power Digital Marketing | August 31, 2021

How to Repurpose Content

8 Tips You Should Keep In Mind for SMS Compliance

Power Digital Marketing | August 31, 2021

8 Tips You Should Keep In Mind for SMS Compliance

Is Amazon FBA Worth It? Pros and Cons

Power Digital Marketing | August 31, 2021

Is Amazon FBA Worth It? Pros and Cons

What is Amazon Marketing Cloud?

Power Digital Marketing | August 31, 2021

What is Amazon Marketing Cloud?

What is AWS?

Power Digital Marketing | August 31, 2021

What is AWS?

What is Amazon Explore?

Power Digital Marketing | August 31, 2021

What is Amazon Explore?

Email Segmentation: 6 Best Practices

Power Digital Marketing | August 31, 2021

Email Segmentation: 6 Best Practices

How to Get a UPC Code for Amazon

Power Digital Marketing | August 31, 2021

How to Get a UPC Code for Amazon

SMS Marketing: Why It Works So Well With Email

Power Digital Marketing | August 31, 2021

SMS Marketing: Why It Works So Well With Email

Why Email Accessibility Matters

Power Digital Marketing | August 31, 2021

Why Email Accessibility Matters

Email A/B Testing: A Full Guide

Power Digital Marketing | August 24, 2021

Email A/B Testing: A Full Guide

What You Need to Know About iOS 15 Updates

Power Digital Marketing | August 23, 2021

What You Need to Know About iOS 15 Updates

How to Project Manage a Website Build

Power Digital Marketing | August 19, 2021

How to Project Manage a Website Build

Let’s Talk Opt-In + List Growth

Power Digital Marketing | August 19, 2021

Let’s Talk Opt-In + List Growth

How TikTok and Amazon Have Created a Viral Superstorm

Power Digital Marketing | August 19, 2021

How TikTok and Amazon Have Created a Viral Superstorm

How to Leverage your Brand with Instagram’s Newest 2021 Update

Power Digital Marketing | July 28, 2021

How to Leverage your Brand with Instagram’s Newest 2021 Update

Broadcasts vs. Sequences

Power Digital Marketing | July 28, 2021

Broadcasts vs. Sequences

Why A/B Testing SMS is a Must

Power Digital Marketing | July 14, 2021

Why A/B Testing SMS is a Must

What to Know About Your Back-to-School Marketing Strategy

Power Digital Marketing | July 14, 2021

What to Know About Your Back-to-School Marketing Strategy

Balancing SEO and Quality Content

Kristin Crabb | July 13, 2021

Balancing SEO and Quality Content

Power Digital Soapbox Series: Riché McKnight

Power Digital Marketing | July 9, 2021

Power Digital Soapbox Series: Riché McKnight

How to Build a Strategy with Data

John Saunders | June 30, 2021

How to Build a Strategy with Data

Apple’s New iOS 14 Update and Its Impact On Advertising

Tamir Vakil | June 28, 2021

Apple’s New iOS 14 Update and Its Impact On Advertising

5 Best Practices To Supercharge Your Landing Pages

Power Digital Marketing | June 24, 2021

5 Best Practices To Supercharge Your Landing Pages

SMS Live Conversions ⚡: How to Engage Customers 1-to-1 – At Scale

Power Digital Marketing | June 21, 2021

SMS Live Conversions ⚡: How to Engage Customers 1-to-1 – At Scale

Are Pinterest Stories Right for Your Marketing Strategy?

Power Digital Marketing | June 17, 2021

Are Pinterest Stories Right for Your Marketing Strategy?

What is B2B Marketing?

Power Digital Marketing | June 17, 2021

What is B2B Marketing?

What Are Instagram Reels?

Power Digital Marketing | June 17, 2021

What Are Instagram Reels?

Instagram Reach vs Impressions

Power Digital Marketing | June 17, 2021

Instagram Reach vs Impressions

How to Set Up Instagram Shopping

Power Digital Marketing | June 16, 2021

How to Set Up Instagram Shopping

What is Conversion Rate Optimization?

Power Digital Marketing | June 16, 2021

What is Conversion Rate Optimization?

Best Affiliate Marketing Programs

Kristin Crabb | June 16, 2021

Best Affiliate Marketing Programs

B2B Content Marketing Best Practices

Kristin Crabb | June 16, 2021

B2B Content Marketing Best Practices

How to Improve Conversion Rate

Power Digital Marketing | June 16, 2021

How to Improve Conversion Rate

What is a Twitch Affiliate?

Power Digital Marketing | June 16, 2021

What is a Twitch Affiliate?

How to Use LinkedIn for B2B Marketing

Power Digital Marketing | June 16, 2021

How to Use LinkedIn for B2B Marketing

What is Affiliate Marketing

Power Digital Marketing | June 16, 2021

What is Affiliate Marketing

How to Start Affiliate Marketing

Power Digital Marketing | June 16, 2021

How to Start Affiliate Marketing

How to Write a Call to Action That Converts

Power Digital Marketing | June 16, 2021

How to Write a Call to Action That Converts

What is Alibaba?

Power Digital Marketing | June 16, 2021

What is Alibaba?

What is the Amazon Affiliate Program

Power Digital Marketing | June 16, 2021

What is the Amazon Affiliate Program

The Benefits of Having Workplace Options for Your Team

Power Digital Marketing | June 16, 2021

The Benefits of Having Workplace Options for Your Team

Understanding Match Types in 2021

Power Digital Marketing | June 16, 2021

Understanding Match Types in 2021

Changes in the Facebook and General Consumer Landscape

Grayson Lafrenz | June 15, 2021

Changes in the Facebook and General Consumer Landscape

How to Successfully Market For Amazon Prime Day

Power Digital Marketing | June 14, 2021

How to Successfully Market For Amazon Prime Day

How to Configure the Facebook Conversions API with Shopify

John Saunders | May 17, 2021

How to Configure the Facebook Conversions API with Shopify

How to Create a Digital Marketing Plan (for the second half of the year)

Power Digital Marketing | May 14, 2021

How to Create a Digital Marketing Plan (for the second half of the year)

Advanced Audience Retargeting with DataQ

Power Digital Marketing | May 14, 2021

Advanced Audience Retargeting with DataQ

Launch Your Brand — How to End up on TikTok’s ‘For You’ Page

Power Digital Marketing | May 14, 2021

Launch Your Brand — How to End up on TikTok’s ‘For You’ Page

How to Measure Content Marketing ROI

Power Digital Marketing | May 14, 2021

How to Measure Content Marketing ROI

What is Amazon Pay?

Power Digital Marketing | May 12, 2021

What is Amazon Pay?

Anatomy of an Email 101: A Full Guide

Power Digital Marketing | May 12, 2021

Anatomy of an Email 101: A Full Guide

Combining Data Sources and Insights for Actionable Results

John Saunders | May 12, 2021

Combining Data Sources and Insights for Actionable Results

What Is Third-Party Data?

Power Digital Marketing | May 10, 2021

What Is Third-Party Data?

What is Second-Party Data?

Power Digital Marketing | May 10, 2021

What is Second-Party Data?

What is a DMP?

Power Digital Marketing | May 10, 2021

What is a DMP?

Best Practices for First-Party Data Collection

Power Digital Marketing | May 10, 2021

Best Practices for First-Party Data Collection

Four Email Testing Tools

Power Digital Marketing | May 10, 2021

Four Email Testing Tools

Why Email Marketing Is Important

Power Digital Marketing | May 10, 2021

Why Email Marketing Is Important

What is an Influencer?

Power Digital Marketing | May 10, 2021

What is an Influencer?

Brand Ambassador vs Influencer: What is the Difference?

Power Digital Marketing | May 10, 2021

Brand Ambassador vs Influencer: What is the Difference?

How Do Influencers Make Money

Power Digital Marketing | May 10, 2021

How Do Influencers Make Money

How to Find Instagram Influencers

Power Digital Marketing | May 10, 2021

How to Find Instagram Influencers

What is Amazon Fresh?

Power Digital Marketing | May 10, 2021

What is Amazon Fresh?

How to Use Amazon Coupons: Everything You Need to Know

Power Digital Marketing | May 10, 2021

How to Use Amazon Coupons: Everything You Need to Know

What is Amazon Logistics?

Power Digital Marketing | May 10, 2021

What is Amazon Logistics?

The Impact of Video in Your Marketing Strategy

Power Digital Marketing | April 29, 2021

The Impact of Video in Your Marketing Strategy

How to Cross-Promote Content

Power Digital Marketing | April 16, 2021

How to Cross-Promote Content

What the Pinterest App Offers to Users

Power Digital Marketing | April 16, 2021

What the Pinterest App Offers to Users

Our Take On Clubhouse: How Can It Benefit Your Business?

Power Digital Marketing | April 9, 2021

Our Take On Clubhouse: How Can It Benefit Your Business?

Trends in Podcasting 2021

Power Digital Marketing | April 9, 2021

Trends in Podcasting 2021

Preparing for Google’s Privacy Policy Change

Power Digital Marketing | April 9, 2021

Preparing for Google’s Privacy Policy Change

Combining SMS + Email: What’s the Best Approach?

Power Digital Marketing | April 8, 2021

Combining SMS + Email: What’s the Best Approach?

What Is First-Party Data and Why RIGHT NOW Is the Time to Have a Clear Strategy

John Saunders | April 4, 2021

What Is First-Party Data and Why RIGHT NOW Is the Time to Have a Clear Strategy

OTT vs CTV: Which is Best for You?

Power Digital Marketing | April 2, 2021

OTT vs CTV: Which is Best for You?

What is CTV?

Power Digital Marketing | April 2, 2021

What is CTV?

OTT Advertising Explained

Power Digital Marketing | April 2, 2021

OTT Advertising Explained

A Guide to Facebook Ad Specs

Power Digital Marketing | April 1, 2021

A Guide to Facebook Ad Specs

How to Run Facebook Ads That Convert

Power Digital Marketing | April 1, 2021

How to Run Facebook Ads That Convert

Google Ads vs. Facebook Ads: Which is Best for You?

Power Digital Marketing | April 1, 2021

Google Ads vs. Facebook Ads: Which is Best for You?

Importance of Facebook Retargeting Ads

Power Digital Marketing | April 1, 2021

Importance of Facebook Retargeting Ads

How to Advertise on Nextdoor

Power Digital Marketing | April 1, 2021

How to Advertise on Nextdoor

Nextdoor Advertising Cost

Power Digital Marketing | April 1, 2021

Nextdoor Advertising Cost

How To Use Twitter for Business

Power Digital Marketing | April 1, 2021

How To Use Twitter for Business

How to Get More Twitter Engagement

Power Digital Marketing | April 1, 2021

How to Get More Twitter Engagement

TikTok for Brands: Is It Worth It?

Power Digital Marketing | April 1, 2021

TikTok for Brands: Is It Worth It?

Social Media Image Sizes: A Full Guide

Power Digital Marketing | April 1, 2021

Social Media Image Sizes: A Full Guide

Email vs Text: Marketing Strategy

Power Digital Marketing | April 1, 2021

Email vs Text: Marketing Strategy

SMS Marketing Best Practices

Power Digital Marketing | April 1, 2021

SMS Marketing Best Practices

What is SMS Marketing?

Power Digital Marketing | April 1, 2021

What is SMS Marketing?

Can Your Brand Benefit From a Content Strategy?

Power Digital Marketing | March 26, 2021

Can Your Brand Benefit From a Content Strategy?

4 Ways to Improve Your Website’s E-A-T

Power Digital Marketing | March 18, 2021

4 Ways to Improve Your Website’s E-A-T

Why is Site Speed Important?

Power Digital Marketing | March 18, 2021

Why is Site Speed Important?

E-Commerce SEO: 6 Quick and Crucial Tips for Business Owners

Power Digital Marketing | March 17, 2021

E-Commerce SEO: 6 Quick and Crucial Tips for Business Owners

Social Media and Brands: How Consumers Interact on Social Media [Survey]

Power Digital Marketing | March 16, 2021

Social Media and Brands: How Consumers Interact on Social Media [Survey]

All You Need to Know About FTC Guidelines and Influencer Marketing

Power Digital Marketing | March 15, 2021

All You Need to Know About FTC Guidelines and Influencer Marketing

Trends: Sustainability in Marketing

Power Digital Marketing | March 12, 2021

Trends: Sustainability in Marketing

Phasing Out Broad Match Modified: What Does It Mean?

Power Digital Marketing | March 12, 2021

Phasing Out Broad Match Modified: What Does It Mean?

How to Grow Revenue During a Pandemic

Power Digital Marketing | March 10, 2021

How to Grow Revenue During a Pandemic

What is Intent Driven Website Traffic?

Power Digital Marketing | March 10, 2021

What is Intent Driven Website Traffic?

On-Page SEO Checklist for Success

Power Digital Marketing | March 10, 2021

On-Page SEO Checklist for Success

How to Balance Promotional vs. Value-Add Email Content

Power Digital Marketing | March 9, 2021

How to Balance Promotional vs. Value-Add Email Content

The Rise and Stay of Social Shopping

Power Digital Marketing | March 3, 2021

The Rise and Stay of Social Shopping

7 SEO Mistakes to Avoid

Power Digital Marketing | February 25, 2021

7 SEO Mistakes to Avoid

How Long Does SEO Take?

Power Digital Marketing | February 25, 2021

How Long Does SEO Take?

Why is SEO Important?

Power Digital Marketing | February 25, 2021

Why is SEO Important?

Amazon Brand Registry: A Complete Guide

Power Digital Marketing | February 25, 2021

Amazon Brand Registry: A Complete Guide

How Does Amazon Listing Optimization Work?

Power Digital Marketing | February 25, 2021

How Does Amazon Listing Optimization Work?

The Continued Rise Of Google Ads Automation

Power Digital Marketing | February 25, 2021

The Continued Rise Of Google Ads Automation

What is the Amazon Vine Program?

Power Digital Marketing | February 25, 2021

What is the Amazon Vine Program?

How Exploding Topics Can Help You Identify Future Search Movement and Viral Topics

Power Digital Marketing | February 25, 2021

How Exploding Topics Can Help You Identify Future Search Movement and Viral Topics

How To Effectively Maximize Your Press Coverage

Power Digital Marketing | February 18, 2021

How To Effectively Maximize Your Press Coverage

2021 Social Media Trends Blog

Power Digital Marketing | February 13, 2021

2021 Social Media Trends Blog

4 Tips for Navigating Media Relations During Historical Moments

Power Digital Marketing | February 4, 2021

4 Tips for Navigating Media Relations During Historical Moments

Email Design Best Practices

Power Digital Marketing | February 2, 2021

Email Design Best Practices

Utilizing Power Digital’s Partnerships Offering To Fuel Brand Strategy

Power Digital Marketing | January 27, 2021

Utilizing Power Digital’s Partnerships Offering To Fuel Brand Strategy

What is Amazon DSP?

Power Digital Marketing | January 25, 2021

What is Amazon DSP?

How to Set (and Complete) Your Career Goals for 2021

Power Digital Marketing | January 22, 2021

How to Set (and Complete) Your Career Goals for 2021

Mapping out the Return to Workplace

Power Digital Marketing | January 21, 2021

Mapping out the Return to Workplace

Is Traditional PR Dead?

Power Digital Marketing | January 21, 2021

Is Traditional PR Dead?

How To Unlock Game-Changing Creativity For Your Company

Power Digital Marketing | January 20, 2021

How To Unlock Game-Changing Creativity For Your Company

What Is Semantic Search?

Power Digital Marketing | January 15, 2021

What Is Semantic Search?

Benefits of an Integrated Paid Social + Creative Strategy

Power Digital Marketing | January 12, 2021

Benefits of an Integrated Paid Social + Creative Strategy

How the Affiliate Marketing Industry Changed in 2020 

Power Digital Marketing | January 7, 2021

How the Affiliate Marketing Industry Changed in 2020 

Three Unique PR Trends to Consider in 2021

Power Digital Marketing | January 5, 2021

Three Unique PR Trends to Consider in 2021

Unplugging During the Holidays

Power Digital Marketing | December 11, 2020

Unplugging During the Holidays

Organic Product Seeding vs. Paid Campaigns

Power Digital Marketing | December 8, 2020

Organic Product Seeding vs. Paid Campaigns

Can Miracles Happen in the Stretch Run?

Power Digital Marketing | December 8, 2020

Can Miracles Happen in the Stretch Run?

The Partnership Between Marketing and Sales

Power Digital Marketing | December 8, 2020

The Partnership Between Marketing and Sales

How Review or Comparison Sites are Beneficial to Affiliate Programs

Power Digital Marketing | December 8, 2020

How Review or Comparison Sites are Beneficial to Affiliate Programs

6 Ways to Drive Better Marketing Results with PR

Power Digital Marketing | December 7, 2020

6 Ways to Drive Better Marketing Results with PR

Thinking Ahead to Holidays: Using Pinterest for Q4 Conversion & Awareness Objectives

Power Digital Marketing | December 3, 2020

Thinking Ahead to Holidays: Using Pinterest for Q4 Conversion & Awareness Objectives

Developing Your 2021 Content Marketing Plan

Power Digital Marketing | December 2, 2020

Developing Your 2021 Content Marketing Plan

The State of Social Media Before, During, and After COVID-19: What To Expect

Power Digital Marketing | November 30, 2020

The State of Social Media Before, During, and After COVID-19: What To Expect

Are You Failing At Creating A Culture Of Development?

Power Digital Marketing | November 30, 2020

Are You Failing At Creating A Culture Of Development?

Holiday Gift Guide Trends in 2020

Power Digital Marketing | November 25, 2020

Holiday Gift Guide Trends in 2020

Flip the Switch Episode 76: Alexia Brue

John Saunders | November 19, 2020

Flip the Switch Episode 76: Alexia Brue

Maintaining Company Culture with Fully Remote Teams

Power Digital Marketing | November 19, 2020

Maintaining Company Culture with Fully Remote Teams

Is Outbound Prospecting Dead?

Power Digital Marketing | November 19, 2020

Is Outbound Prospecting Dead?

How to Write the Perfect Creative Brief

Power Digital Marketing | November 19, 2020

How to Write the Perfect Creative Brief

5 Ways to Select the Right Web Design Agency for You

Power Digital Marketing | November 19, 2020

5 Ways to Select the Right Web Design Agency for You

How Does Affiliate Marketing Compliment Other Digital Channels?

Power Digital Marketing | November 16, 2020

How Does Affiliate Marketing Compliment Other Digital Channels?

How to Pivot Your TikTok Influencer Strategy

Power Digital Marketing | November 16, 2020

How to Pivot Your TikTok Influencer Strategy

How to Use Email & SMS to Boost Holiday Sales in 2020

Power Digital Marketing | November 16, 2020

How to Use Email & SMS to Boost Holiday Sales in 2020

Why You Should Be A/B Testing Your Website Ahead of the Holidays

Power Digital Marketing | November 16, 2020

Why You Should Be A/B Testing Your Website Ahead of the Holidays

Flip The Switch Episode 75: Common Traits of Founders with Larry Kahn

John Saunders | November 12, 2020

Flip The Switch Episode 75: Common Traits of Founders with Larry Kahn

8 Great Years of Power Digital Marketing

Bill Wilkinson | November 11, 2020

8 Great Years of Power Digital Marketing

How To Get The Most Out Of Your Existing Content

Power Digital Marketing | November 5, 2020

How To Get The Most Out Of Your Existing Content

Why Your Brand Needs To Be On TikTok: A Beginners Guide To Starting a TikTok

Power Digital Marketing | November 3, 2020

Why Your Brand Needs To Be On TikTok: A Beginners Guide To Starting a TikTok

How to Find Balance in the Remote Working World

Power Digital Marketing | November 3, 2020

How to Find Balance in the Remote Working World

B2B Leading Indicators You Need to Measure in “The New Norm”

Power Digital Marketing | November 3, 2020

B2B Leading Indicators You Need to Measure in “The New Norm”

Flip The Switch Episode 74: Empowered Communities with Neal Bloom

John Saunders | September 22, 2020

Flip The Switch Episode 74: Empowered Communities with Neal Bloom

Understanding the Financial Levers in Your Business

Power Digital Marketing | September 22, 2020

Understanding the Financial Levers in Your Business

How to Increase Sales Velocity and Win Ratio

Power Digital Marketing | September 22, 2020

How to Increase Sales Velocity and Win Ratio

Marketing Your eCommerce Brand During a Global Pandemic

Power Digital Marketing | September 22, 2020

Marketing Your eCommerce Brand During a Global Pandemic

Integrating Affiliate Marketing Into Your Holistic Digital Strategy

Power Digital Marketing | September 22, 2020

Integrating Affiliate Marketing Into Your Holistic Digital Strategy

How to Scale Your Digital Marketing ROAS with Affiliate Marketing

Power Digital Marketing | September 22, 2020

How to Scale Your Digital Marketing ROAS with Affiliate Marketing

5 Email Sequences Guaranteed to Increase Customer Lifetime Value

Power Digital Marketing | September 22, 2020

5 Email Sequences Guaranteed to Increase Customer Lifetime Value

Personalization: The CRO Tactic You Didn’t Know You Needed (Or Could Even Do!)

Power Digital Marketing | September 22, 2020

Personalization: The CRO Tactic You Didn’t Know You Needed (Or Could Even Do!)

5 PPC Strategies That Will Help Your Brand Thrive Through the Rest of 2020

Power Digital Marketing | September 22, 2020

5 PPC Strategies That Will Help Your Brand Thrive Through the Rest of 2020

3 New Amazon Strategies You Need to Leverage in 2020

Power Digital Marketing | August 17, 2020

3 New Amazon Strategies You Need to Leverage in 2020

Why Third Party Testimonials Matter More in 2020 Than Ever Before

Power Digital Marketing | August 14, 2020

Why Third Party Testimonials Matter More in 2020 Than Ever Before

2020 Paid Social Trends & Gearing up for the New Reality

Power Digital Marketing | August 12, 2020

2020 Paid Social Trends & Gearing up for the New Reality

Powerhouse Partnership: Power Digital Acquires Covet PR

Power Digital Marketing | August 10, 2020

Powerhouse Partnership: Power Digital Acquires Covet PR

How To Stand Out In The Biggest Black Friday Ever

Power Digital Marketing | August 3, 2020

How To Stand Out In The Biggest Black Friday Ever

Content Pivots During COVID: Getting The Most Out Of Your Strategy

Power Digital Marketing | August 3, 2020

Content Pivots During COVID: Getting The Most Out Of Your Strategy

Flip The Switch Episode 72: Navigating the Future of Direct-to-Consumer Brands

Power Digital Marketing | July 28, 2020

Flip The Switch Episode 72: Navigating the Future of Direct-to-Consumer Brands

Flip The Switch Episode 71: Turning Risks into Opportunities with James Brennan

Power Digital Marketing | July 21, 2020

Flip The Switch Episode 71: Turning Risks into Opportunities with James Brennan

SDBJ Announces Power Digital’s New VP of Private Equity

Power Digital Marketing | July 20, 2020

SDBJ Announces Power Digital’s New VP of Private Equity

What to Expect When You’re Declining: Understanding Shifting Search Volume with COVID-19

Power Digital Marketing | July 10, 2020

What to Expect When You’re Declining: Understanding Shifting Search Volume with COVID-19

Thrive Global and Medium Recognizes Power Digital CEO, Grayson Lafrenz, for Insightful Philosophy

Power Digital Marketing | June 17, 2020

Thrive Global and Medium Recognizes Power Digital CEO, Grayson Lafrenz, for Insightful Philosophy

The End of an Era: Meet the New Power Digital

Power Digital Marketing | June 11, 2020

The End of an Era: Meet the New Power Digital

Allyship + Anti-Racism Resource Kit: 70 Ways You Can Help NOW

Power Digital Marketing | June 8, 2020

Allyship + Anti-Racism Resource Kit: 70 Ways You Can Help NOW

Yelp SEO: How to Get Found on Yelp

Sean Dilger | June 5, 2020

Yelp SEO: How to Get Found on Yelp

CSSWinner Recognizes Power Digital Marketing for 8 Nominations

John Saunders | May 15, 2020

CSSWinner Recognizes Power Digital Marketing for 8 Nominations

How to Optimize Your PR Strategy

Alex James | April 16, 2020

How to Optimize Your PR Strategy

How to Optimize Your PPC Strategy

Leah DeKok | April 16, 2020

How to Optimize Your PPC Strategy

Power Digital Marketing Brings Clark KoKich to Board of Directors

John Saunders | April 14, 2020

Power Digital Marketing Brings Clark KoKich to Board of Directors

How to Optimize Your Content Strategy for SEO

Christiana Minga | April 8, 2020

How to Optimize Your Content Strategy for SEO

How to Optimize Your SEO Marketing Strategy

Annie Beltran | April 8, 2020

How to Optimize Your SEO Marketing Strategy

How to Optimize Your Influencer Marketing Strategy

Makenna Johnson | April 8, 2020

How to Optimize Your Influencer Marketing Strategy

How to Navigate Your Digital Marketing Strategy During Coronavirus

Power Digital Marketing | March 30, 2020

How to Navigate Your Digital Marketing Strategy During Coronavirus

Power Digital’s Philanthropic Arm, Empower Digital Helped Support the Leukemia & Lymphoma Society

John Saunders | March 15, 2020

Power Digital’s Philanthropic Arm, Empower Digital Helped Support the Leukemia & Lymphoma Society

Jeff Mason is now Power Digital Marketing’s President

John Saunders | March 15, 2020

Jeff Mason is now Power Digital Marketing’s President

Best Practices | PR Marketing in a Crisis

Power Digital Marketing | March 13, 2020

Best Practices | PR Marketing in a Crisis

The State of Social Media in 2020

Marissa Heckman | March 5, 2020

The State of Social Media in 2020

1 Tactic to Stretch Facebook Video Value

To-Van Hoang | March 5, 2020

1 Tactic to Stretch Facebook Video Value

Rethinking Your Remarketing Strategy

To-Van Hoang | March 2, 2020

Rethinking Your Remarketing Strategy

What is Editorial Content?

Power Digital Marketing | February 21, 2020

What is Editorial Content?

Merging Your Affiliate and Influencer Strategy

Power Digital Marketing | February 21, 2020

Merging Your Affiliate and Influencer Strategy

Power Digital Marketing Announces Milton Goss as the New Chief Financial Officer

John Saunders | February 15, 2020

Power Digital Marketing Announces Milton Goss as the New Chief Financial Officer

Power Digital Marketing Selects Jeff Mason as the First Agency President

John Saunders | February 15, 2020

Power Digital Marketing Selects Jeff Mason as the First Agency President

Power Digital Marketing Brings Clark KoKich to Board of Directors

John Saunders | February 15, 2020

Power Digital Marketing Brings Clark KoKich to Board of Directors

Back to Basics: How Long Should a Blog Post Be?

Power Digital Marketing | February 5, 2020

Back to Basics: How Long Should a Blog Post Be?

Benefits of Blogging for Marketing

Power Digital Marketing | February 5, 2020

Benefits of Blogging for Marketing

Why Brands Shouldn’t Overlook Micro-Influencers?

Power Digital Marketing | February 2, 2020

Why Brands Shouldn’t Overlook Micro-Influencers?

Looking Ahead: 3 Ways Influencer Marketing Can Stay Innovative

Power Digital Marketing | February 2, 2020

Looking Ahead: 3 Ways Influencer Marketing Can Stay Innovative

The Pros of Influencer Marketing and PR for CBD Brands

Rachel Melnick | January 28, 2020

The Pros of Influencer Marketing and PR for CBD Brands

Benefits of Word of Mouth Marketing

Power Digital Marketing | January 28, 2020

Benefits of Word of Mouth Marketing

Creating a Social Media Content Calendar: A Complete Guide

Power Digital Marketing | January 23, 2020

Creating a Social Media Content Calendar: A Complete Guide

How to Optimize Your Organic Social Marketing Strategy

Zellie Friedman | January 16, 2020

How to Optimize Your Organic Social Marketing Strategy

How to Create Content that Resonates with Your Audience

Power Digital Marketing | January 9, 2020

How to Create Content that Resonates with Your Audience

An Overview of Content Gating Strategy

Power Digital Marketing | January 9, 2020

An Overview of Content Gating Strategy

How to Monetize a Blog

Power Digital Marketing | January 9, 2020

How to Monetize a Blog

Search Ads Placement on Facebook – What Is It?

Gina Ingoglia | January 8, 2020

Search Ads Placement on Facebook – What Is It?

How Will Intent Data Affect Marketing in 2020?

Power Digital Marketing | January 7, 2020

How Will Intent Data Affect Marketing in 2020?

How to Deploy Customer Insights in Paid Campaigns

Power Digital Marketing | January 2, 2020

How to Deploy Customer Insights in Paid Campaigns

Will MOE ASSIST Change Influencer Marketing?

Power Digital Marketing | December 19, 2019

Will MOE ASSIST Change Influencer Marketing?

Tik Tok Marketing 101

Power Digital Marketing | December 19, 2019

Tik Tok Marketing 101

Awwwards Features Power Digital’s Website for The Black Dahlia

John Saunders | December 15, 2019

Awwwards Features Power Digital’s Website for The Black Dahlia

Power Digital Recognized by Outside Magazine as One of The 50 Best Places to Work

John Saunders | December 14, 2019

Power Digital Recognized by Outside Magazine as One of The 50 Best Places to Work

The Value of Internship Experience

Power Digital Marketing | December 12, 2019

The Value of Internship Experience

YouTube Stories: What Are They & How to Use Them

Marissa Heckman | December 12, 2019

YouTube Stories: What Are They & How to Use Them

Leveraging TikTok As a Marketing Platform for Your Brand

Kassandra Ferrante | December 12, 2019

Leveraging TikTok As a Marketing Platform for Your Brand

Landing Page Best Practices

Power Digital Marketing | December 12, 2019

Landing Page Best Practices

Back to Basics: How to Start a Blog

Power Digital Marketing | December 12, 2019

Back to Basics: How to Start a Blog

Facebook & Instagram Stories Strategy

Jack Lauzon | December 12, 2019

Facebook & Instagram Stories Strategy

The Effects of Instagram Removing Likes

Power Digital Marketing | December 5, 2019

The Effects of Instagram Removing Likes

How to Build A Great IGTV Strategy

Power Digital Marketing | December 5, 2019

How to Build A Great IGTV Strategy

What Are Brand Ambassador Programs?

Casady Williams | December 5, 2019

What Are Brand Ambassador Programs?

Back to Basics: What is a Landing Page?

Power Digital Marketing | November 27, 2019

Back to Basics: What is a Landing Page?

How to Create Successful Holiday Facebook Ads

Power Digital Marketing | November 27, 2019

How to Create Successful Holiday Facebook Ads

Amazon Influencer – What’s Next?

Makenna Johnson | November 26, 2019

Amazon Influencer – What’s Next?

Affiliate Promotional Activities

Power Digital Marketing | November 25, 2019

Affiliate Promotional Activities

Top Tips to Win Google Answer Boxes

Power Digital Marketing | November 21, 2019

Top Tips to Win Google Answer Boxes

Entrepreneur Organization Members Select Power Digital’s CEO, Grayson Lafrenz as The Most Requested Member to Hear From

John Saunders | November 14, 2019

Entrepreneur Organization Members Select Power Digital’s CEO, Grayson Lafrenz as The Most Requested Member to Hear From

Benefits of Instagram Stories in Influencer Marketing

Power Digital Marketing | November 14, 2019

Benefits of Instagram Stories in Influencer Marketing

Why Gift Guide Pitching Should Be a Key Component of Your PR Strategy?

Casady Williams | November 14, 2019

Why Gift Guide Pitching Should Be a Key Component of Your PR Strategy?

How to Make the Most of Your Competitor Analysis?

Rachel Melnick | November 14, 2019

How to Make the Most of Your Competitor Analysis?

BERT Algorithm Update

Chris Yamamoto | November 14, 2019

BERT Algorithm Update

San Diego Union Tribune Recognizes Power Digital CEO, Grayson Lafrenz as it’s 2020 Leadership Award Winner

Power Digital Marketing | November 14, 2019

San Diego Union Tribune Recognizes Power Digital CEO, Grayson Lafrenz as it’s 2020 Leadership Award Winner

San Diego Union Tribune Selects Power Digital as #1 Best Place to Work

Power Digital Marketing | November 14, 2019

San Diego Union Tribune Selects Power Digital as #1 Best Place to Work

How to Combat Decreasing Organic Reach on Instagram?

Marissa Heckman | November 7, 2019

How to Combat Decreasing Organic Reach on Instagram?

Planning For Q4 In Affiliate Marketing

Power Digital Marketing | November 7, 2019

Planning For Q4 In Affiliate Marketing

How to Guide Authentic Influencer Content Creation?

Power Digital Marketing | November 7, 2019

How to Guide Authentic Influencer Content Creation?

Instagram Companion Messaging App Threads

Power Digital Marketing | November 7, 2019

Instagram Companion Messaging App Threads

How to Enhance Your Influencer Building Strategy?

Power Digital Marketing | October 31, 2019

How to Enhance Your Influencer Building Strategy?

Pinterest Launches 4 New Video Tools

Power Digital Marketing | October 31, 2019

Pinterest Launches 4 New Video Tools

How to Measure In-Store Traffic with Influencers?

Casady Williams | October 31, 2019

How to Measure In-Store Traffic with Influencers?

How to Make Your Blog Posts More Strategic with CTAs

Power Digital Marketing | October 24, 2019

How to Make Your Blog Posts More Strategic with CTAs

How to Craft Better Sales Messaging?

Power Digital Marketing | October 24, 2019

How to Craft Better Sales Messaging?

How to Use Personas to Create Effective Sales Enablement Materials?

Power Digital Marketing | October 23, 2019

How to Use Personas to Create Effective Sales Enablement Materials?

What are Facebook’s Power 5?

Power Digital Marketing | October 23, 2019

What are Facebook’s Power 5?

7 Unexpected Industries Now Working with Influencers

Power Digital Marketing | October 23, 2019

7 Unexpected Industries Now Working with Influencers

Google’s Newest Social Networking App: Shoelace

Power Digital Marketing | October 16, 2019

Google’s Newest Social Networking App: Shoelace

4 Tips for Developing Creative Story Angles

Casady Williams | October 16, 2019

4 Tips for Developing Creative Story Angles

How to Create B2B Personas for Effective Marketing?

Power Digital Marketing | October 16, 2019

How to Create B2B Personas for Effective Marketing?

Product Market Fit – Growth Hacking

Aaron Farr | October 16, 2019

Product Market Fit – Growth Hacking

Holiday PR Campaigns

Power Digital Marketing | October 16, 2019

Holiday PR Campaigns

Power Digital Marketing Acquires Factorial Digital

John Saunders | October 14, 2019

Power Digital Marketing Acquires Factorial Digital

5 Things to Look for When Identifying an Influencer Brand Ambassador

Power Digital Marketing | October 10, 2019

5 Things to Look for When Identifying an Influencer Brand Ambassador

The Value of User-Generated Content

Mackenzie Maher | October 10, 2019

The Value of User-Generated Content

How to Turn Blog Traffic into Conversions

Power Digital Marketing | October 10, 2019

How to Turn Blog Traffic into Conversions

The Best Practices of Podcast Advertising for Marketers

Power Digital Marketing | October 10, 2019

The Best Practices of Podcast Advertising for Marketers

Snapchat TV Reaching Millions

Power Digital Marketing | October 9, 2019

Snapchat TV Reaching Millions

How to Leverage Influencers for Blog Content?

Power Digital Marketing | October 3, 2019

How to Leverage Influencers for Blog Content?

The Keys to Success with Video Content on Social Media

Power Digital Marketing | October 3, 2019

The Keys to Success with Video Content on Social Media

Why We Have to Get Creative with PR in Today’s World?

Alex James | October 3, 2019

Why We Have to Get Creative with PR in Today’s World?

Influencer Campaign Drops: Why They’re So Effective

Sam Wormser | October 3, 2019

Influencer Campaign Drops: Why They’re So Effective

How to Segment Your Audience Online

Power Digital Marketing | September 25, 2019

How to Segment Your Audience Online

How to Make the Most Of Your Influencer Coverage

Makenna Johnson | September 25, 2019

How to Make the Most Of Your Influencer Coverage

How to Leverage Content With Influencer Marketing

Power Digital Marketing | September 19, 2019

How to Leverage Content With Influencer Marketing

How to Create B2B Personas for More Effective Marketing

Power Digital Marketing | September 19, 2019

How to Create B2B Personas for More Effective Marketing

What Marketers Need to Know About Instagram Creator Accounts

Power Digital Marketing | September 17, 2019

What Marketers Need to Know About Instagram Creator Accounts

SEO Historical Algorithm Analysis: Why it’s Essential in 2019

Power Digital Marketing | September 13, 2019

SEO Historical Algorithm Analysis: Why it’s Essential in 2019

Integrating your Influencer and Affiliate Strategies

Power Digital Marketing | September 12, 2019

Integrating your Influencer and Affiliate Strategies

A Basic Guide to Influencer Marketing

Kristin Crabb | August 28, 2019

A Basic Guide to Influencer Marketing

How to Use Infographics to Engage with Your Online Audience

Power Digital Marketing | August 28, 2019

How to Use Infographics to Engage with Your Online Audience

How to Recruit Awesome Interns

Kristin Crabb | August 28, 2019

How to Recruit Awesome Interns

Inc 5000 Selects Power Digital as Most Successful Companies in America #1188

John Saunders | August 14, 2019

Inc 5000 Selects Power Digital as Most Successful Companies in America #1188

Marketers Take Note: Facebook is Changing Its Ad Format Next Month

Power Digital Marketing | August 14, 2019

Marketers Take Note: Facebook is Changing Its Ad Format Next Month

The Latest Facebook Algorithm Update of 2019

Marissa Heckman | August 14, 2019

The Latest Facebook Algorithm Update of 2019

Instagram Will Start Putting Ads Within the Explore Page

Power Digital Marketing | August 14, 2019

Instagram Will Start Putting Ads Within the Explore Page

MAP Policy

Alexa Engelhart | August 14, 2019

MAP Policy

Why is Metadata Important?

Kristin Crabb | August 1, 2019

Why is Metadata Important?

What is a Domain Name?

Kristin Crabb | August 1, 2019

What is a Domain Name?

How to Prep for An Effective Holiday Influencer Campaign

Sam Wormser | August 1, 2019

How to Prep for An Effective Holiday Influencer Campaign

Six Ways to Make Your Blog Content More Engaging

Power Digital Marketing | July 24, 2019

Six Ways to Make Your Blog Content More Engaging

How to Capitalize on Your Own Team’s Expertise for New Content Ideas

Power Digital Marketing | July 24, 2019

How to Capitalize on Your Own Team’s Expertise for New Content Ideas

Why You Should Combine SEO and PPC for the Ultimate Dream Team

Power Digital Marketing | July 24, 2019

Why You Should Combine SEO and PPC for the Ultimate Dream Team

What Are Pinterest Conversion Campaigns?

Power Digital Marketing | July 24, 2019

What Are Pinterest Conversion Campaigns?

The Importance of Awards in a Busy Ecomm Market

Alex James | July 24, 2019

The Importance of Awards in a Busy Ecomm Market

How to Make Waves with a Summer PR Campaign

Alex James | July 18, 2019

How to Make Waves with a Summer PR Campaign

5 Best Practices for Influencer Whitelisting

Makenna Johnson | July 18, 2019

5 Best Practices for Influencer Whitelisting

The Timeless Benefits of Evergreen Content

Power Digital Marketing | July 18, 2019

The Timeless Benefits of Evergreen Content

Understanding The Different Types of Content in Your Marketing Toolbox

Power Digital Marketing | July 11, 2019

Understanding The Different Types of Content in Your Marketing Toolbox

Why You Should Be Using Customer Insights

Power Digital Marketing | July 3, 2019

Why You Should Be Using Customer Insights

The Benefits of Influencer Whitelisting for Brands and Influencers

Makenna Johnson | July 3, 2019

The Benefits of Influencer Whitelisting for Brands and Influencers

The Ultimate Marketing Dictionary

Kristin Crabb | July 3, 2019

The Ultimate Marketing Dictionary

How to Effectively Leverage Influencer Content

Power Digital Marketing | July 3, 2019

How to Effectively Leverage Influencer Content

How to Use Customer Insights in a Cross Channel Marketing Strategy

Power Digital Marketing | June 27, 2019

How to Use Customer Insights in a Cross Channel Marketing Strategy

Why Editorial Content Is Important for your Content Strategy

Power Digital Marketing | June 27, 2019

Why Editorial Content Is Important for your Content Strategy

Instagram Expands Content Reach By Enabling New Branded Content Ads

Power Digital Marketing | June 27, 2019

Instagram Expands Content Reach By Enabling New Branded Content Ads

Facebook Advertising: Where We Are & Where We’re Headed

Tristan Ramirez | June 27, 2019

Facebook Advertising: Where We Are & Where We’re Headed

Underutilized Reports In Google Analytics

Power Digital Marketing | June 27, 2019

Underutilized Reports In Google Analytics

What Facebook’s New Algorithm Means Going Forward

Marissa Heckman | June 20, 2019

What Facebook’s New Algorithm Means Going Forward

Being Intentional About Your Affiliate Commission Structure

Power Digital Marketing | June 20, 2019

Being Intentional About Your Affiliate Commission Structure

2019 Festival Trends: What Did Brands Do To Activate With Influencers This Season?

Power Digital Marketing | June 20, 2019

2019 Festival Trends: What Did Brands Do To Activate With Influencers This Season?

EY Recognizes Power Digital’s CEO, Grayson Lafrenz as the Entrepreneur of the Year Finalist

John Saunders | June 14, 2019

EY Recognizes Power Digital’s CEO, Grayson Lafrenz as the Entrepreneur of the Year Finalist

Who Runs the Influencer World? Women!

Power Digital Marketing | June 14, 2019

Who Runs the Influencer World? Women!

2019 Trends in Affiliate Marketing

Power Digital Marketing | June 12, 2019

2019 Trends in Affiliate Marketing

What Are Influencer Agents?

Power Digital Marketing | June 6, 2019

What Are Influencer Agents?

The Core Pillars of Affiliate Strategy

Power Digital Marketing | June 6, 2019

The Core Pillars of Affiliate Strategy

Social Ads to Increase Organic Rankings

Power Digital Marketing | June 6, 2019

Social Ads to Increase Organic Rankings

Creating Landing Pages for SEO

Power Digital Marketing | June 6, 2019

Creating Landing Pages for SEO

How to Build an Effective Media List

Casady Williams | June 6, 2019

How to Build an Effective Media List

How to Integrate your PPC & SEO Strategy To Increase ROI

Power Digital Marketing | May 30, 2019

How to Integrate your PPC & SEO Strategy To Increase ROI

How to Win at Tradeshows

Alex James | May 29, 2019

How to Win at Tradeshows

Doing Big Things- Our CEO Grayson Lafrenz

Power Digital Marketing | May 24, 2019

Doing Big Things- Our CEO Grayson Lafrenz

Building the Ultimate Paid and Organic Social Integrated Marketing Campaign

Power Digital Marketing | May 23, 2019

Building the Ultimate Paid and Organic Social Integrated Marketing Campaign

The New Google Ads Editor 1.0

Power Digital Marketing | May 23, 2019

The New Google Ads Editor 1.0

Instagram’s New Shoppable Influencer Content will Revolutionize Influencer Marketing

Casady Williams | May 23, 2019

Instagram’s New Shoppable Influencer Content will Revolutionize Influencer Marketing

Power Pairs: The Power of Mentorship

Power Digital Marketing | May 21, 2019

Power Pairs: The Power of Mentorship

Tips & Tricks for Becoming an Organized Badass Digital Marketer

Power Digital Marketing | May 17, 2019

Tips & Tricks for Becoming an Organized Badass Digital Marketer

5 Influencer Trends on the Rise in 2019

Makenna Johnson | May 16, 2019

5 Influencer Trends on the Rise in 2019

Amazon’s Influencer Program

Sam Wormser | May 16, 2019

Amazon’s Influencer Program

Why Google Analytics and Google Ads Often Have Discrepancies In Conversion Tracking

Power Digital Marketing | May 15, 2019

Why Google Analytics and Google Ads Often Have Discrepancies In Conversion Tracking

Awwwards Features Power Digital’s Website for Locale Advisors

John Saunders | May 15, 2019

Awwwards Features Power Digital’s Website for Locale Advisors

CSS Design Selects Power Digital as an Award Nominee for The Missing Link

John Saunders | May 15, 2019

CSS Design Selects Power Digital as an Award Nominee for The Missing Link

What is FAQ & How-To Structured Data & Why You Should Care

Aaron Farr | May 14, 2019

What is FAQ & How-To Structured Data & Why You Should Care

What’s New in Google’s Search Console

Power Digital Marketing | May 9, 2019

What’s New in Google’s Search Console

Influencer Capsule Collections: Something to Consider?

Power Digital Marketing | May 9, 2019

Influencer Capsule Collections: Something to Consider?

Why Should You Look into Quora Ads for Your Business?

Hans Tveten | May 2, 2019

Why Should You Look into Quora Ads for Your Business?

Why Micro Influencer When You Can Afford Macro Influencers?

Alex James | May 2, 2019

Why Micro Influencer When You Can Afford Macro Influencers?

Declining CTRs on Desktop & Mobile

Sean Dilger | May 2, 2019

Declining CTRs on Desktop & Mobile

Macro-Influencers: Are They Worth The Spend If You Are A Smaller Brand?

Power Digital Marketing | May 1, 2019

Macro-Influencers: Are They Worth The Spend If You Are A Smaller Brand?

Flip the Switch Episode 68: Ryan Berman Pt. 3

John Saunders | April 24, 2019

Flip the Switch Episode 68: Ryan Berman Pt. 3

Flip the Switch Episode 69: An Interview with Quinn Early

John Saunders | April 24, 2019

Flip the Switch Episode 69: An Interview with Quinn Early

How Google’s E.A.T. Quality Guidelines can Impact Medical and Health Websites

Aaron Farr | April 17, 2019

How Google’s E.A.T. Quality Guidelines can Impact Medical and Health Websites

What To Look For When Vetting Influencers

Sam Wormser | April 17, 2019

What To Look For When Vetting Influencers

Periscope Equity Invests in Power Digital Marketing

John Saunders | April 14, 2019

Periscope Equity Invests in Power Digital Marketing

What is an Amazon Influencer?

Power Digital Marketing | April 12, 2019

What is an Amazon Influencer?

7 Tips to Write a Compelling Media Pitch

Casady Williams | April 11, 2019

7 Tips to Write a Compelling Media Pitch

Getting the Most out of Your Influencer Campaign with Micro-Influencers

Power Digital Marketing | March 28, 2019

Getting the Most out of Your Influencer Campaign with Micro-Influencers

Comprehensive User Journey on Instagram: From Follow to Checkout

Marissa Heckman | March 22, 2019

Comprehensive User Journey on Instagram: From Follow to Checkout

How Instagram’s New Checkout Feature will Positively Impact Influencer ROI

Sam Wormser | March 21, 2019

How Instagram’s New Checkout Feature will Positively Impact Influencer ROI

What Do I Invest In: Media or Influencer Outreach?

Alex James | March 19, 2019

What Do I Invest In: Media or Influencer Outreach?

Power Digital’s Social Media Project, Manager Marissa Heckman Shares The Most Misunderstood Algorithm of Instagram

John Saunders | March 15, 2019

Power Digital’s Social Media Project, Manager Marissa Heckman Shares The Most Misunderstood Algorithm of Instagram

The Beginners Guide to Facebook Messenger Bots: Tips, Ideas, and Best Practices

Mackenzie Maher | March 14, 2019

The Beginners Guide to Facebook Messenger Bots: Tips, Ideas, and Best Practices

Marketing Automation Strategies to Use in 2019

Kristin Crabb | March 14, 2019

Marketing Automation Strategies to Use in 2019

Different Types of YouTube Influencer Video Content

Makenna Johnson | March 14, 2019

Different Types of YouTube Influencer Video Content

Experience vs. Education

Power Digital Marketing | March 13, 2019

Experience vs. Education

The Ultimate Guide to Amazon Marketing

Kristin Crabb | March 12, 2019

The Ultimate Guide to Amazon Marketing

Using Multi-Channel Marketing: A Guide

Jonathan Reisch | March 11, 2019

Using Multi-Channel Marketing: A Guide

How to Build A “Best Place to Work” Company

Casady Williams | March 5, 2019

How to Build A “Best Place to Work” Company

A Guide To Marketing Funnels

Julie Zubak | February 28, 2019

A Guide To Marketing Funnels

Email Marketing Trends for 2019

Kristin Crabb | February 21, 2019

Email Marketing Trends for 2019

How to Become a Great Marketer in 2019

Kristin Crabb | February 20, 2019

How to Become a Great Marketer in 2019

Is Your Brand Safe On Amazon?

Power Digital Marketing | February 19, 2019

Is Your Brand Safe On Amazon?

10 Ways to Market to Gen Z

Kristin Crabb | February 18, 2019

10 Ways to Market to Gen Z

How Local Social Network Updates will Affect Your Business

Power Digital Marketing | February 16, 2019

How Local Social Network Updates will Affect Your Business

The Do’s and Don’ts of Modern-Day Sales

Mike Iaco | February 15, 2019

The Do’s and Don’ts of Modern-Day Sales

Social Media Trends to Watch in 2019

Power Digital Marketing | February 14, 2019

Social Media Trends to Watch in 2019

How to Find Customer Insights?

Power Digital Marketing | February 13, 2019

How to Find Customer Insights?

What is a Buyer Persona?

Power Digital Marketing | February 12, 2019

What is a Buyer Persona?

Account-Based Marketing: Tools and Tips for 2019

Kristin Crabb | February 11, 2019

Account-Based Marketing: Tools and Tips for 2019

How Facebook Search Results Work

Power Digital Marketing | February 8, 2019

How Facebook Search Results Work

What are Customer Insights in Marketing?

Power Digital Marketing | February 7, 2019

What are Customer Insights in Marketing?

Flip The Switch Episode 67: Best of 2018 Marketing

John Saunders | February 6, 2019

Flip The Switch Episode 67: Best of 2018 Marketing

Google vs. Amazon Ads: One Key Difference to Keep in Mind

Pat Kreidler | February 5, 2019

Google vs. Amazon Ads: One Key Difference to Keep in Mind

Top Social Media Marketing Mistakes to Avoid in 2019

Mackenzie Maher | February 4, 2019

Top Social Media Marketing Mistakes to Avoid in 2019

5 Reasons Why Advertisers Use Social Ads Over TV Ads

Mike Opera | February 2, 2019

5 Reasons Why Advertisers Use Social Ads Over TV Ads

7 Reasons to Use Video Marketing in Your Social Strategy

Mackenzie Maher | February 1, 2019

7 Reasons to Use Video Marketing in Your Social Strategy

How Marketers and Brands Can Leverage Facebook Groups

Mackenzie Maher | January 31, 2019

How Marketers and Brands Can Leverage Facebook Groups

Brand Ambassador Program Blueprint

Kristin Crabb | January 30, 2019

Brand Ambassador Program Blueprint

How to Create a Successful Marketing Strategy for 2020

Kristin Crabb | January 29, 2019

How to Create a Successful Marketing Strategy for 2020

5 Great Examples of Spotify Advertising

Connor Sanner | January 28, 2019

5 Great Examples of Spotify Advertising

Flip The Switch: 2 Big Lessons Learned From Our Guests

Pat Kreidler | January 27, 2019

Flip The Switch: 2 Big Lessons Learned From Our Guests

Bridging the Gap Through CRO

Ryan Picardal | January 26, 2019

Bridging the Gap Through CRO

Collision of Sales and (Digital) Marketing – Part 1

Bryce Hamlin | January 25, 2019

Collision of Sales and (Digital) Marketing – Part 1

Collision of Sales and (Digital) Marketing – Part 2

Bryce Hamlin | January 25, 2019

Collision of Sales and (Digital) Marketing – Part 2

3 Tips for Crafting Strong Content Ideas

Britney Schroeder | January 24, 2019

3 Tips for Crafting Strong Content Ideas

Why Your Agency Needs to Be Your Consultant

Pat Kreidler | January 24, 2019

Why Your Agency Needs to Be Your Consultant

Flip The Switch Episode 66: Best of 2018 Entrepreneurs

John Saunders | January 24, 2019

Flip The Switch Episode 66: Best of 2018 Entrepreneurs

How to Optimize for Google’s Featured & Rich Snippets

Aaron Farr | January 23, 2019

How to Optimize for Google’s Featured & Rich Snippets

Pros and Cons of Instagram Outbound

Power Digital Marketing | January 23, 2019

Pros and Cons of Instagram Outbound

3 New Years Resolutions Your Clients Are Making

Pat Kreidler | January 22, 2019

3 New Years Resolutions Your Clients Are Making

Flip The Switch: 2 Big Lessons Learned From Our Guests

Pat Kreidler | January 22, 2019

Flip The Switch: 2 Big Lessons Learned From Our Guests

3 Quick Tips for Auditing the Content on Your Website

Britney Schroeder | January 21, 2019

3 Quick Tips for Auditing the Content on Your Website

Key Elements of a Content Audit

Britney Schroeder | January 21, 2019

Key Elements of a Content Audit

2019 Online Advertising Changes

Mike Opera | January 21, 2019

2019 Online Advertising Changes

Top Marketing Tools to Use in 2019

Kristin Crabb | January 20, 2019

Top Marketing Tools to Use in 2019

Lead Generation: What You Need to Know to Have Success

Pat Kreidler | January 19, 2019

Lead Generation: What You Need to Know to Have Success

Facebook Ads Glitch Workarounds

Mike Opera | January 18, 2019

Facebook Ads Glitch Workarounds

New Schema Markup – Q&A Page and Speakable

Aaron Farr | January 17, 2019

New Schema Markup – Q&A Page and Speakable

Flip the Switch Episode 65: 2019 Marketing Goals

John Saunders | January 17, 2019

Flip the Switch Episode 65: 2019 Marketing Goals

Instagram Graph API and How it Will Affect Your Marketing Efforts

Power Digital Marketing | January 17, 2019

Instagram Graph API and How it Will Affect Your Marketing Efforts

Basic Tips for Building Your Social Media Strategy in 2019

Mackenzie Maher | January 16, 2019

Basic Tips for Building Your Social Media Strategy in 2019

Measuring and Understanding Social Reach vs Impression

Mackenzie Maher | January 15, 2019

Measuring and Understanding Social Reach vs Impression

How to Improve Your Instagram Story Strategy in 2019

Power Digital Marketing | January 14, 2019

How to Improve Your Instagram Story Strategy in 2019

Nano Influencers: The Next Big Thing

Makenna Johnson | January 11, 2019

Nano Influencers: The Next Big Thing

Flip The Switch Episode 64: Influencer Marketing

John Saunders | January 11, 2019

Flip The Switch Episode 64: Influencer Marketing

Why Using a Real Marketing Agency is Better Than Using Social Network Influencer Platforms

Makenna Johnson | January 10, 2019

Why Using a Real Marketing Agency is Better Than Using Social Network Influencer Platforms

Facebook Attribution Tool

Connor Sanner | January 8, 2019

Facebook Attribution Tool

Facebook 2018 Recap

Connor Sanner | January 7, 2019

Facebook 2018 Recap

Flip The Switch Episode 62: Matt Bruhin

John Saunders | January 7, 2019

Flip The Switch Episode 62:  Matt Bruhin

Flip The Switch Episode 63: Workplace Efficiency

John Saunders | January 7, 2019

Flip The Switch Episode 63: Workplace Efficiency

Are Breadcrumbs Still Relevant in Modern-day Web Design?

Ryan Picardal | January 5, 2019

Are Breadcrumbs Still Relevant in Modern-day Web Design?

Why Your Lead Gen Brand MUST Implement Lead Scoring

Julie Zubak | January 4, 2019

Why Your Lead Gen Brand MUST Implement Lead Scoring

Pinterest is the Dark Horse for 2019

Connor Sanner | January 4, 2019

Pinterest is the Dark Horse for 2019

Pinfluencer: The Pinterest Influencer

Sam Wormser | January 3, 2019

Pinfluencer: The Pinterest Influencer

WordPress 5.0 and How to Safely Update

Power Digital Marketing | January 3, 2019

WordPress 5.0 and How to Safely Update

3 Ways to Align Your Messaging Strategy

Tristan Ramirez | January 2, 2019

3 Ways to Align Your Messaging Strategy

Funnel Marketing A to Z

Tristan Ramirez | January 2, 2019

Funnel Marketing A to Z

Where Web Design is Going in 2019

Ryan Picardal | January 2, 2019

Where Web Design is Going in 2019

PDM’s Charg(ed) Internship Program, as Told By a PDM Charg(ed) Intern

Power Digital Marketing | December 31, 2018

PDM’s Charg(ed) Internship Program, as Told By a PDM Charg(ed) Intern

Basic Tips for Social Media Strategizing in 2019

Mackenzie Maher | December 28, 2018

Basic Tips for Social Media Strategizing in 2019

Google Ads – New Features for Holidays

Power Digital Marketing | December 28, 2018

Google Ads – New Features for Holidays

Instagram Algorithm Best Practices from 2018 to 2019

Marissa Heckman | December 27, 2018

Instagram Algorithm Best Practices from 2018 to 2019

Flip The Switch Episode 61: Devin Kostrzewski

John Saunders | December 27, 2018

Flip The Switch Episode 61: Devin Kostrzewski

What is Data-driven PR and Why Should You Be Using It?

Shannon Menard | December 25, 2018

What is Data-driven PR and Why Should You Be Using It?

Data Studio for Client Reporting

Aaron Farr | December 24, 2018

Data Studio for Client Reporting

Quantifying Mentorship Growth

Shannon Menard | December 23, 2018

Quantifying Mentorship Growth

Using Source Tags to Track PPC Performance on Amazon

Hans Tveten | December 22, 2018

Using Source Tags to Track PPC Performance on Amazon

Guide to Integrating Paid Search and Paid Social Strategy

Power Digital Marketing | December 21, 2018

Guide to Integrating Paid Search and Paid Social Strategy

Alt Text on Instagram Images: Why it Matters

Zellie Friedman | December 20, 2018

Alt Text on Instagram Images: Why it Matters

The Role Content Marketing Plays in Your Marketing Funnel

Britney Schroeder | December 19, 2018

The Role Content Marketing Plays in Your Marketing Funnel

Flip The Switch Episode 60: Ora Organic

John Saunders | December 19, 2018

Flip The Switch Episode 60: Ora Organic

Flip The Switch Episode 59: 2019 Predictions

John Saunders | December 18, 2018

Flip The Switch Episode 59: 2019 Predictions

How You Can Use PR to Solve the Issue of Fake Online Reviews

Shannon Menard | December 18, 2018

How You Can Use PR to Solve the Issue of Fake Online Reviews

Digital Agency How-To Guide: How To Pave Your Ideal Career Path In 5 Steps

Marissa Heckman | December 18, 2018

Digital Agency How-To Guide: How To Pave Your Ideal Career Path In 5 Steps

PDM LeadGen Day: PDM Keynotes

Bryce Hamlin | December 17, 2018

PDM LeadGen Day: PDM Keynotes

Flip The Switch Episode 58: Podcasting 101

John Saunders | December 17, 2018

Flip The Switch Episode 58: Podcasting 101

The Pinterest Algorithm

Power Digital Marketing | December 15, 2018

The Pinterest Algorithm

Trending Animation Libraries in 2018

Power Digital Marketing | December 14, 2018

Trending Animation Libraries in 2018

The Art of Pitching Your Brand to Influencers

Sam Wormser | December 14, 2018

The Art of Pitching Your Brand to Influencers

Importance of Web Animations

Power Digital Marketing | December 13, 2018

Importance of Web Animations

Ultimate Guide to Cross-Channel Funnel Marketing

Dani Paris | December 13, 2018

Ultimate Guide to Cross-Channel Funnel Marketing

3 Tips for Planning Your 2019 Digital Marketing Budget

Britney Schroeder | December 12, 2018

3 Tips for Planning Your 2019 Digital Marketing Budget

How to Master Account Management

Kristin Crabb | December 12, 2018

How to Master Account Management

Messenger Bots in 2019

Mike Opera | December 11, 2018

Messenger Bots in 2019

Power Digital LeadGen Day Recap

Bryce Hamlin | December 11, 2018

Power Digital LeadGen Day Recap

How You Can Use PR to Solve the Issue of Fake Online Reviews

Shannon Menard | December 11, 2018

How You Can Use PR to Solve the Issue of Fake Online Reviews

The Beginner’s Guide to Hashtags

Mackenzie Maher | December 8, 2018

The Beginner’s Guide to Hashtags

Should My Business Run Google or Facebook Ads?

Mike Opera | December 7, 2018

Should My Business Run Google or Facebook Ads?

How to Set Your 2019 Social Ad Budget

Power Digital Marketing | December 6, 2018

How to Set Your 2019 Social Ad Budget

YouTube Launches Stories for Creators

Power Digital Marketing | December 5, 2018

YouTube Launches Stories for Creators

Breaking Down the Different Google Ads Match Types

Hans Tveten | December 4, 2018

Breaking Down the Different Google Ads Match Types

Everything You Need to Know About Facebook Stories

Power Digital Marketing | December 3, 2018

Everything You Need to Know About Facebook Stories

Flip The Switch Episode 56: Alex Bates

John Saunders | November 28, 2018

Flip The Switch Episode 56: Alex Bates

Flip The Switch Episode 57: Cyber Weekend

John Saunders | November 28, 2018

Flip The Switch Episode 57: Cyber Weekend

Localized Social Media Campaign Overview

Marissa Heckman | November 27, 2018

Localized Social Media Campaign Overview

Flip The Switch Episode 55: LeadGen Day 2018

John Saunders | November 27, 2018

Flip The Switch Episode 55: LeadGen Day 2018

How to Leverage Organic Social to Optimize Your Paid Social Strategy

Power Digital Marketing | November 26, 2018

How to Leverage Organic Social to Optimize Your Paid Social Strategy

3 Tools to Use With Facebook Ads in 2019

Tristan Ramirez | November 23, 2018

3 Tools to Use With Facebook Ads in 2019

Best Practices for SEO in 2018 – A Guide to Strategies and Techniques

Power Digital Marketing | November 22, 2018

Best Practices for SEO in 2018 – A Guide to Strategies and Techniques

What To Look For in a Facebook Ads Agency

Connor Sanner | November 21, 2018

What To Look For in a Facebook Ads Agency

A Beginners Guide to Creating Your First Shopify Store

Power Digital Marketing | November 21, 2018

A Beginners Guide to Creating Your First Shopify Store

Understanding Facebook’s Attribution Window

Connor Sanner | November 21, 2018

Understanding Facebook’s Attribution Window

How to Get Verified on Instagram

Power Digital Marketing | November 20, 2018

How to Get Verified on Instagram

Why Influencer Marketing is Not a One-To-One Direct ROI

Makenna Johnson | November 20, 2018

Why Influencer Marketing is Not a One-To-One Direct ROI

Meta Descriptions, as Told By a Meta-Description-Enthusiast

Power Digital Marketing | November 19, 2018

Meta Descriptions, as Told By a Meta-Description-Enthusiast

The Importance of AMP Pages

Power Digital Marketing | November 19, 2018

The Importance of AMP Pages

How to Create a YouTube Ads Funnel

Mike Opera | November 15, 2018

How to Create a YouTube Ads Funnel

Outside Selects Power Digital as 1 of The 50 Best Places to Work

John Saunders | November 15, 2018

Outside Selects Power Digital as 1 of The 50 Best Places to Work

How to Create a Thorough Social Media Internship Program

Marissa Heckman | November 14, 2018

How to Create a Thorough Social Media Internship Program

How to Improve Your Product Launch with Influencer Marketing

Makenna Johnson | November 14, 2018

How to Improve Your Product Launch with Influencer Marketing

Why Companies Should Care About Philanthropy

Christiana Minga | November 13, 2018

Why Companies Should Care About Philanthropy

Tying Sales & Digital Ads for B2B

Mike Opera | November 13, 2018

Tying Sales & Digital Ads for B2B

How To Align Your Content Marketing & Off Page SEO Strategy

Christiana Minga | November 12, 2018

How To Align Your Content Marketing & Off Page SEO Strategy

Internal Linking Best Practices

Christiana Minga | November 12, 2018

Internal Linking Best Practices

The Importance & Value of Business Networking

Christiana Minga | November 9, 2018

The Importance & Value of Business Networking

The Intersection of Sales & Marketing

Grayson Lafrenz | November 9, 2018

The Intersection of Sales & Marketing

Producing Content That Converts

Christiana Minga | November 8, 2018

Producing Content That Converts

How to Get the Most Out of Your Press Release

Shannon Menard | November 8, 2018

How to Get the Most Out of Your Press Release

Recruiting: Finding & Developing Talent that Aligns with Your Core Values

Grayson Lafrenz | November 7, 2018

Recruiting: Finding & Developing Talent that Aligns with Your Core Values

Five Connections You Should Look for at a Networking Event

Christiana Minga | November 7, 2018

Five Connections You Should Look for at a Networking Event

A Digital Marketer’s Perspective on Nike’s Colin Kaepernick Ad

Power Digital Marketing | November 6, 2018

A Digital Marketer’s Perspective on Nike’s Colin Kaepernick Ad

Tips to Get Out of a Content Marketing Slump

Christiana Minga | November 6, 2018

Tips to Get Out of a Content Marketing Slump

What is Localized Programmatic Advertising?

Power Digital Marketing | November 5, 2018

What is Localized Programmatic Advertising?

Frequent Grammar Mistakes & How to Avoid Them

Christiana Minga | November 5, 2018

Frequent Grammar Mistakes & How to Avoid Them

How To Identify Which Digital Marketing Strategies Are Right For You

Christiana Minga | November 3, 2018

How To Identify Which Digital Marketing Strategies Are Right For You

Video Marketing for SEO in 2018

Power Digital Marketing | November 2, 2018

Video Marketing for SEO in 2018

What Is a Content Audit?

Christiana Minga | November 1, 2018

What Is a Content Audit?

How To Continue Growing in a Corporate Environment

Christiana Minga | November 1, 2018

How To Continue Growing in a Corporate Environment

The Importance of Icons in Your Website Design

Ryan Picardal | October 31, 2018

The Importance of Icons in Your Website Design

Flip The Switch Episode 54: Opt-Out Podcast

John Saunders | October 31, 2018

Flip The Switch Episode 54: Opt-Out Podcast

Getting to Know IGTV, Instagram’s Long-Form Video Protegè

Mackenzie Maher | October 31, 2018

Getting to Know IGTV, Instagram’s Long-Form Video Protegè

8 Tools to Improve Productivity

Power Digital Marketing | October 27, 2018

8 Tools to Improve Productivity

How Instagram Shoppable Tags Can Benefit Your Brand

Power Digital Marketing | October 26, 2018

How Instagram Shoppable Tags Can Benefit Your Brand

Signs You Need a Website Redesign

Ryan Picardal | October 26, 2018

Signs You Need a Website Redesign

The Most Common Sense Methodology to Helping Your Team Members WIN: The Vital 5

Grayson Lafrenz | October 25, 2018

The Most Common Sense Methodology to Helping Your Team Members WIN: The Vital 5

What’s On My Mind Right Now: Team Development

Grayson Lafrenz | October 25, 2018

What’s On My Mind Right Now: Team Development

Video Marketing Statistics 2018

Kristin Crabb | October 24, 2018

Video Marketing Statistics 2018

Are Content Clusters Good for SEO? 

Britney Schroeder | October 23, 2018

Are Content Clusters Good for SEO? 

5 Reasons Video is Good for SEO

Kristin Crabb | October 23, 2018

5 Reasons Video is Good for SEO

Where to Get Web Design Inspiration from the Most Uncommon of Places

Ryan Picardal | October 22, 2018

Where to Get Web Design Inspiration from the Most Uncommon of Places

ITP 2.0 and Facebook Advertising

Connor Sanner | October 18, 2018

ITP 2.0 and Facebook Advertising

How to Make the Most Out of Your Holiday PR Strategy

Shannon Menard | October 18, 2018

How to Make the Most Out of Your Holiday PR Strategy

Custom Intent Audiences: What Are They and How To Get Started

Bryce Hamlin | October 17, 2018

Custom Intent Audiences: What Are They and How To Get Started

Q4 Budget Planning and Allocation

Power Digital Marketing | October 17, 2018

Q4 Budget Planning and Allocation

Organic Social Media Strategies for the Holidays

Marissa Heckman | October 16, 2018

Organic Social Media Strategies for the Holidays

Step-by-Step Web Design and Development Process

Ryan Picardal | October 16, 2018

Step-by-Step Web Design and Development Process

8 Things Your Marketing Team Should Know About Sales

Kristin Crabb | October 15, 2018

8 Things Your Marketing Team Should Know About Sales

San Diego Business Journal Select Power Digital as the #1 Best Places to Work

John Saunders | October 14, 2018

San Diego Business Journal Select Power Digital as the #1 Best Places to Work

How Your Brand Can Leverage Spotify

Zellie Friedman | October 14, 2018

How Your Brand Can Leverage Spotify

3 Tips for Optimizing Your B2B Marketing Funnel

Britney Schroeder | October 14, 2018

3 Tips for Optimizing Your B2B Marketing Funnel

Why Account Based Marketing is So Effective

Britney Schroeder | October 13, 2018

Why Account Based Marketing is So Effective

How to Make the Most of Your Q4 Digital Marketing Strategy

Dani Paris | October 12, 2018

How to Make the Most of Your Q4 Digital Marketing Strategy

WordPress Update: Gutenberg

Power Digital Marketing | October 12, 2018

WordPress Update: Gutenberg

Flip The Switch Episode 53: David Walker

John Saunders | October 12, 2018

Flip The Switch Episode 53: David Walker

Breaking Down the Types of Influencers

Makenna Johnson | October 11, 2018

Breaking Down the Types of Influencers

PPC and Web Design: How They Work Together

Ryan Picardal | October 11, 2018

PPC and Web Design: How They Work Together

What You Need To Know About Instant Experience Ads

Tristan Ramirez | October 10, 2018

What You Need To Know About Instant Experience Ads

Trending Web Fonts for Web Design in 2018

John Saunders | October 10, 2018

Trending Web Fonts for Web Design in 2018

Pre and Post Website Launch Checklist

Power Digital Marketing | October 8, 2018

Pre and Post Website Launch Checklist

14 Best Sublime Text Plugins

Power Digital Marketing | October 8, 2018

14 Best Sublime Text Plugins

Flip The Switch Episode 52: George Habib

John Saunders | October 8, 2018

Flip The Switch Episode 52: George Habib

How to Field Inbound Press Inquiries

Power Digital Marketing | October 4, 2018

How to Field Inbound Press Inquiries

7 Ways to Maximize the Impact of Your Social Videos on Facebook and Instagram

Mackenzie Maher | October 4, 2018

7 Ways to Maximize the Impact of Your Social Videos on Facebook and Instagram

5 Tips for Crafting a Strong Sales Enablement Strategy

Britney Schroeder | October 3, 2018

5 Tips for Crafting a Strong Sales Enablement Strategy

Flip The Switch Episode 51: Q4 Prep

John Saunders | October 2, 2018

Flip The Switch Episode 51: Q4 Prep

Inbound vs. Outbound Marketing: What’s the Difference?

Alexa Engelhart | October 1, 2018

Inbound vs. Outbound Marketing: What’s the Difference?

How to Rank On Pinterest

Zellie Friedman | October 1, 2018

How to Rank On Pinterest

How to Perfect Your Influencer Marketing Strategy

Sam Wormser | September 30, 2018

How to Perfect Your Influencer Marketing Strategy

Influencer Aesthetic: Which Profiles Are the Most Appealing?

Power Digital Marketing | September 30, 2018

Influencer Aesthetic: Which Profiles Are the Most Appealing?

3 Tactics You Should Be Using in Your YouTube Strategy

Tristan Ramirez | September 28, 2018

3 Tactics You Should Be Using in Your YouTube Strategy

The Various Avenues of YouTube Advertising & Ad Types

Tristan Ramirez | September 28, 2018

The Various Avenues of YouTube Advertising & Ad Types

How to Get Media Responses

Power Digital Marketing | September 27, 2018

How to Get Media Responses

Addressing Recent Backlash on Influencer Marketing: All Influencer Marketing Is NOT Created Equally

Sam Wormser | September 26, 2018

Addressing Recent Backlash on Influencer Marketing: All Influencer Marketing Is NOT Created Equally

How Marketing Can Help Your Sales Team

Kristin Crabb | September 26, 2018

How Marketing Can Help Your Sales Team

Web Design and Content: How They Perfectly Balance One Another

Ryan Picardal | September 26, 2018

Web Design and Content: How They Perfectly Balance One Another

PPC Teams Getting Prepared for Q4 + the Holidays

Power Digital Marketing | September 25, 2018

PPC Teams Getting Prepared for Q4 + the Holidays

Best Multi-Channel Digital Marketing Media Mix

Power Digital Marketing | September 25, 2018

Best Multi-Channel Digital Marketing Media Mix

Flip The Switch Episode 50: Derek Shebby

John Saunders | September 25, 2018

Flip The Switch Episode 50: Derek Shebby

What Is the New Google Marketing Suite?

Power Digital Marketing | September 24, 2018

What Is the New Google Marketing Suite?

Identifying and Optimizing the Stages of a Sales Funnel

Power Digital Marketing | September 24, 2018

Identifying and Optimizing the Stages of a Sales Funnel

A Quick Look at Brutalism in Web Design

Ryan Picardal | September 24, 2018

A Quick Look at Brutalism in Web Design

Flip The Switch Episode 49: Matt Garrett

John Saunders | September 22, 2018

Flip The Switch Episode 49: Matt Garrett

Flip The Switch Episode 48: Google Algorithm

John Saunders | September 21, 2018

Flip The Switch Episode 48: Google Algorithm

Instagram Stories Ads: Surprise Secret Weapon

Power Digital Marketing | September 21, 2018

Instagram Stories Ads: Surprise Secret Weapon

A Complete Guide to Social Media Post Sizes

Zellie Friedman | September 19, 2018

A Complete Guide to Social Media Post Sizes

How To Combat Organic Reach Decrease

Marissa Heckman | September 18, 2018

How To Combat Organic Reach Decrease

Sales and Marketing Alignment: Best Practices

Kristin Crabb | September 18, 2018

Sales and Marketing Alignment: Best Practices

Inc. Magazine Select Power Digital as one of the Best Places to Work

John Saunders | September 14, 2018

Inc. Magazine Select Power Digital as one of the Best Places to Work

How to Add a Lead Form to FB Canvas Ads

Mike Opera | September 12, 2018

How to Add a Lead Form to FB Canvas Ads

Insider Tips: How to Be Successful with Influencer Marketing

Sam Wormser | September 12, 2018

Insider Tips: How to Be Successful with Influencer Marketing

3 Types of Users You Should Be Marketing To On YouTube

Tristan Ramirez | September 11, 2018

3 Types of Users You Should Be Marketing To On YouTube

Generational Marketing on Social Media

Marissa Heckman | September 11, 2018

Generational Marketing on Social Media

Influencer Marketing Toolbox

Makenna Johnson | September 10, 2018

Influencer Marketing Toolbox

Building a Marketing Budget: A Quick Guide

Power Digital Marketing | September 8, 2018

Building a Marketing Budget: A Quick Guide

How to Craft Creative Social Media Campaigns

Marissa Heckman | September 8, 2018

How to Craft Creative Social Media Campaigns

Breaking Down AdWords Attribution Models

Hans Tveten | September 6, 2018

Breaking Down AdWords Attribution Models

Creating Efficiencies for Clients in Their CMS

John Saunders | September 6, 2018

Creating Efficiencies for Clients in Their CMS

ITP 2.0 for Safari: What You Need to Know

Power Digital Marketing | September 5, 2018

ITP 2.0 for Safari: What You Need to Know

The 3 Core Metrics Every Business Should Be Measuring

Britney Schroeder | September 5, 2018

The 3 Core Metrics Every Business Should Be Measuring

What is ROAS?

Alex Fleming | September 3, 2018

What is ROAS?

Developing Websites with Marketing in Mind

John Saunders | September 1, 2018

Developing Websites with Marketing in Mind

Flip The Switch Episode 46: Brian Hershman

John Saunders | August 30, 2018

Flip The Switch Episode 46: Brian Hershman

Flip The Switch Episode 47: Ryan Berman

John Saunders | August 30, 2018

Flip The Switch Episode 47: Ryan Berman

Trends You Can’t Ignore in Q3 and Heading into Q4 for Lead Gen Brands

Grayson Lafrenz | August 29, 2018

Trends You Can’t Ignore in Q3 and Heading into Q4 for Lead Gen Brands

Flip The Switch Episode 45: Cro Science

John Saunders | August 29, 2018

Flip The Switch Episode 45: Cro Science

6 Website Migration Pitfalls

Aaron Farr | August 29, 2018

6 Website Migration Pitfalls

Intro to GS1 SmartSearch Schema Markup

Power Digital Marketing | August 28, 2018

Intro to GS1 SmartSearch Schema Markup

Harnessing Your Business Superpower

Grayson Lafrenz | August 28, 2018

Harnessing Your Business Superpower

Ecommerce Marketing Trends to Keep In Mind in Second Half of 2018

Grayson Lafrenz | August 28, 2018

Ecommerce Marketing Trends to Keep In Mind in Second Half of 2018

How to Get Your Employees Engaged on Social Media

Zellie Friedman | August 27, 2018

How to Get Your Employees Engaged on Social Media

Flip The Switch Episode 44: Nick Barshick

John Saunders | August 27, 2018

Flip The Switch Episode 44: Nick Barshick

Integrating your Paid Media Marketing Strategy

Leah DeKok | August 23, 2018

Integrating your Paid Media Marketing Strategy

LinkedIn Advertising – Direct or GDN?

Bryce Hamlin | August 23, 2018

LinkedIn Advertising – Direct or GDN?

What is Lead Generation?

Bryce Hamlin | August 22, 2018

What is Lead Generation?

YouTube Ads in 2018

Power Digital Marketing | August 22, 2018

YouTube Ads in 2018

Web Designer & Web Developer: The Key Differences

Power Digital Marketing | August 21, 2018

Web Designer & Web Developer: The Key Differences

A Beginners Guide to Marketing Automation

Kristin Crabb | August 17, 2018

A Beginners Guide to Marketing Automation

What is Outbound Email?

Kristin Crabb | August 17, 2018

What is Outbound Email?

Lead Scoring 101: Determining the Value of Your Prospects

Kristin Crabb | August 16, 2018

Lead Scoring 101: Determining the Value of Your Prospects

Mobile Ad Creative Best Practices

Alex Fleming | August 13, 2018

Mobile Ad Creative Best Practices

Social Media and Web Development: Better Together

Ryan Picardal | August 13, 2018

Social Media and Web Development: Better Together

How to Measure the Success of Your Brand Building Campaigns

Britney Schroeder | August 11, 2018

How to Measure the Success of Your Brand Building Campaigns

Why Media Relationships are More Important than Ever

Power Digital Marketing | August 11, 2018

Why Media Relationships are More Important than Ever

Website Navigation Best Practices

Ryan Picardal | August 10, 2018

Website Navigation Best Practices

Outbound Email Tactics That Get Results

Britney Schroeder | August 10, 2018

Outbound Email Tactics That Get Results

3 Ways the Transparency of Facebook’s New Info and Ads Feature Can Help Marketers

Mackenzie Maher | August 9, 2018

3 Ways the Transparency of Facebook’s New Info and Ads Feature Can Help Marketers

What Is A Local SEO Citation

Power Digital Marketing | August 6, 2018

What Is A Local SEO Citation

10 E-Commerce Marketing Strategies Proven to Drive Growth

Pat Kreidler | August 5, 2018

10 E-Commerce Marketing Strategies Proven to Drive Growth

5 Businesses Who Scaled Their Business Through Influencer Marketing

Power Digital Marketing | August 4, 2018

5 Businesses Who Scaled Their Business Through Influencer Marketing

How to Leverage Facebook Messenger for Your Brand

Mike Opera | August 3, 2018

How to Leverage Facebook Messenger for Your Brand

Creating a Strong Sitemap: Tips for the Uninitiated

Ryan Picardal | August 2, 2018

Creating a Strong Sitemap: Tips for the Uninitiated

Google Ads Rebrand is Officially Live (& More!)

Bryce Hamlin | August 2, 2018

Google Ads Rebrand is Officially Live (& More!)

How Much Should I Spend on Facebook Ads?

Mike Opera | August 2, 2018

How Much Should I Spend on Facebook Ads?

5 Brands Leveraging Instagram Story Ads

Power Digital Marketing | August 2, 2018

5 Brands Leveraging Instagram Story Ads

7 Brands Leveraging Video Ads to Get Results

Power Digital Marketing | July 30, 2018

7 Brands Leveraging Video Ads to Get Results

What Is Anchor Text?

Kendall Brennan | July 30, 2018

What Is Anchor Text?

SEO Authority: How Content Proves Authority In Your Industry

Kristin Crabb | July 30, 2018

SEO Authority: How Content Proves Authority In Your Industry

3 Reasons Your Brand Should Be Advertising on Spotify

Power Digital Marketing | July 27, 2018

3 Reasons Your Brand Should Be Advertising on Spotify

SEO Relevance: Importance of User Intent

Austin Mahaffey | July 27, 2018

SEO Relevance: Importance of User Intent

Best Content Management Systems

Kristin Crabb | July 26, 2018

Best Content Management Systems

Optimizing E-commerce Site for Mobile

John Saunders | July 26, 2018

Optimizing E-commerce Site for Mobile

How to Test Your Website Loading Speed Time

Power Digital Marketing | July 25, 2018

How to Test Your Website Loading Speed Time

Flip the Switch Episode 42: Facebook CPM

John Saunders | July 25, 2018

Flip the Switch Episode 42: Facebook CPM

Adobe XD vs Photoshop: A Web Design Op-Ed

Ryan Picardal | July 25, 2018

Adobe XD vs Photoshop: A Web Design Op-Ed

Best Blogging Platforms

Kristin Crabb | July 24, 2018

Best Blogging Platforms

What is SEO Writing & How to Write Strategically

Power Digital Marketing | July 24, 2018

What is SEO Writing & How to Write Strategically

The Dream Team: Web Dev and Public Relations

Ryan Picardal | July 23, 2018

The Dream Team: Web Dev and Public Relations

3 Tips for Measuring the Success of Your Social Ads

Power Digital Marketing | July 23, 2018

3 Tips for Measuring the Success of Your Social Ads

5 Key Reasons Your E-Commerce Site Should Have A Blog

Britney Schroeder | July 21, 2018

5 Key Reasons Your E-Commerce Site Should Have A Blog

How to Identify if an Influencer is Impactful to Your Brand

Makenna Johnson | July 20, 2018

How to Identify if an Influencer is Impactful to Your Brand

Growth Hacking: Marketing Reimagined

Aaron Farr | July 20, 2018

Growth Hacking: Marketing Reimagined

Desktop vs. Mobile Click-Through-Rate: Understanding the Differences

Aaron Farr | July 19, 2018

Desktop vs. Mobile Click-Through-Rate: Understanding the Differences

How to Measure the Success of Your Online Marketing Campaigns

Britney Schroeder | July 18, 2018

How to Measure the Success of Your Online Marketing Campaigns

What is Remarketing?

Bryce Hamlin | July 18, 2018

What is Remarketing?

Best Shopify Plug-in for Your Ecommerce Store

Power Digital Marketing | July 18, 2018

Best Shopify Plug-in for Your Ecommerce Store

How to Make Great Audio Ads for Spotify

Power Digital Marketing | July 17, 2018

How to Make Great Audio Ads for Spotify

5 Things Every Ecomm Manager Should Know About Facebook Advertising

Power Digital Marketing | July 17, 2018

5 Things Every Ecomm Manager Should Know About Facebook Advertising

The Newest Facebook Feature to Scope the Competition and Improve Your Paid Social Strategy

Dani Paris | July 17, 2018

The Newest Facebook Feature to Scope the Competition and Improve Your Paid Social Strategy

Benefits of a Content Cluster Strategy 

Kristin Crabb | July 16, 2018

Benefits of a Content Cluster Strategy 

How to Nail YouTube in Your Influencer Campaigns

Makenna Johnson | July 16, 2018

How to Nail YouTube in Your Influencer Campaigns

CB Nation Features Antonio Johnson to Share One of the Best Industries for Disruption

John Saunders | July 15, 2018

CB Nation Features Antonio Johnson to Share One of the Best Industries for Disruption

5 Lessons Power Digital’s CEO Grayson Lafrenz has learned being a Young Founder

John Saunders | July 14, 2018

5 Lessons Power Digital’s CEO Grayson Lafrenz has learned being a Young Founder

Flip the Switch Episode 40: Is the Bird Word

John Saunders | July 12, 2018

Flip the Switch Episode 40: Is the Bird Word

Flip the switch Episode 41: Entrepreneurial Industries

John Saunders | July 10, 2018

Flip the switch Episode 41: Entrepreneurial Industries

The Lowdown on HARO & Best Practices

Sam Wormser | July 9, 2018

The Lowdown on HARO & Best Practices

Important New Facebook Features for Brands in 2018

Mackenzie Maher | July 5, 2018

Important New Facebook Features for Brands in 2018

The Most Important Instagram Updates for Brands in 2018

Mackenzie Maher | July 5, 2018

The Most Important Instagram Updates for Brands in 2018

PR Resources for Startups that Are Free

Power Digital Marketing | July 5, 2018

PR Resources for Startups that Are Free

What You Should Do When There is an Algorithm Update

Power Digital Marketing | July 4, 2018

What You Should Do When There is an Algorithm Update

Best WordPress Plugins to Use for Site Speed

John Saunders | July 3, 2018

Best WordPress Plugins to Use for Site Speed

Social Signals and SEO: What’s the Relationship?

Power Digital Marketing | June 29, 2018

Social Signals and SEO: What’s the Relationship?

Breaking Down Microsoft’s Audience Network

Hans Tveten | June 29, 2018

Breaking Down Microsoft’s Audience Network

Analyzing Instagrams Latest Updates

Power Digital Marketing | June 28, 2018

Analyzing Instagrams Latest Updates

Design-to-Development Handoff 101

Ryan Picardal | June 28, 2018

Design-to-Development Handoff 101

Instagram Attempts to Solve Social Media Addiction with New User Insights Feature

Power Digital Marketing | June 27, 2018

Instagram Attempts to Solve Social Media Addiction with New User Insights Feature

Why Web Development and SEO Cannot Live Without Each Other

Ryan Picardal | June 26, 2018

Why Web Development and SEO Cannot Live Without Each Other

Facebook AR Studio for Instagram

Power Digital Marketing | June 23, 2018

Facebook AR Studio for Instagram

Why Local SEO Is Important

Power Digital Marketing | June 21, 2018

Why Local SEO Is Important

Flip the Switch Episode 39: David Brickley

John Saunders | June 21, 2018

Flip the Switch Episode 39: David Brickley

How to Optimize your Paid Social Strategy for ECommerce

Dani Paris | June 20, 2018

How to Optimize your Paid Social Strategy for ECommerce

Enterprise SEO: What You Need to Know

Kendall Brennan | June 18, 2018

Enterprise SEO: What You Need to Know

What is DoubleClick Search?

Leah DeKok | June 18, 2018

What is DoubleClick Search?

4 Ways to Show PR Value

Power Digital Marketing | June 18, 2018

4 Ways to Show PR Value

Fundamental Social Media Goals You Should Set

Zellie Friedman | June 16, 2018

Fundamental Social Media Goals You Should Set

Flip the Switch Episode 38: Jon Graves

John Saunders | June 15, 2018

Flip the Switch Episode 38: Jon Graves

10 Must Have Marketing Tools in 2018

Kristin Crabb | June 15, 2018

10 Must Have Marketing Tools in 2018

Power Digital’s CEO Shares 5 Questions Leaders Should Ask Their Employees Monthly

John Saunders | June 14, 2018

Power Digital’s CEO Shares 5 Questions Leaders Should Ask Their Employees Monthly

How to Gain More Pinterest Followers

Zellie Friedman | June 14, 2018

How to Gain More Pinterest Followers

Marketing Automation Mistakes to Avoid

Alexa Engelhart | June 14, 2018

Marketing Automation Mistakes to Avoid

Best Marketing Automation Software Tools

Alexa Engelhart | June 13, 2018

Best Marketing Automation Software Tools

How To Make Money With a Blog

Kristin Crabb | June 13, 2018

How To Make Money With a Blog

7 Marketing Automation Best Practices From Digital Marketing Experts

Alexa Engelhart | June 12, 2018

7 Marketing Automation Best Practices From Digital Marketing Experts

What Is Marketing Automation?

Alexa Engelhart | June 11, 2018

What Is Marketing Automation?

What is User Experience (UX)?

Sean Dilger | June 10, 2018

What is User Experience (UX)?

5 Influencer Marketing “No-Nos” To Avoid In Your Campaigns

Makenna Johnson | June 8, 2018

5 Influencer Marketing “No-Nos” To Avoid In Your Campaigns

Flip the Switch Episode 37: Summer Felix

John Saunders | June 7, 2018

Flip the Switch Episode 37: Summer Felix

Reach vs. Impressions – What’s the Difference?

Power Digital Marketing | June 6, 2018

Reach vs. Impressions – What’s the Difference?

Organizational Tips for a WordPress Backend

Power Digital Marketing | June 6, 2018

Organizational Tips for a WordPress Backend

Flip the Switch Episode 35: Massive Mergers

John Saunders | June 6, 2018

Flip the Switch Episode 35: Massive Mergers

Flip the Switch Episode 36: Virtual Reality

John Saunders | June 6, 2018

Flip the Switch Episode 36: Virtual Reality

How to Optimize a Blog Post for SEO

Kristin Crabb | June 5, 2018

How to Optimize a Blog Post for SEO

Facebook’s New Dating Service

Power Digital Marketing | June 5, 2018

Facebook’s New Dating Service

Influencer Pods: What You Need to Know

Sam Wormser | June 4, 2018

Influencer Pods: What You Need to Know

How to Write Content for Google Featured Snippets

Power Digital Marketing | June 3, 2018

How to Write Content for Google Featured Snippets

Integrating Video Into Your Social Ad Strategy

Christiana Minga | May 31, 2018

Integrating Video Into Your Social Ad Strategy

The Basics of Email Design: What Every Marketer Needs to Know

Joe Hollerup | May 29, 2018

The Basics of Email Design: What Every Marketer Needs to Know

How to Write a Meta Description That Will Draw Your Audience In

Austin Mahaffey | May 29, 2018

How to Write a Meta Description That Will Draw Your Audience In

How to Improve Your Conversion Rate

Grayson Lafrenz | May 29, 2018

How to Improve Your Conversion Rate

This is How You Write a Compelling, Attention-Grabbing Title Tag

Austin Mahaffey | May 28, 2018

This is How You Write a Compelling, Attention-Grabbing Title Tag

What Does GDPR Mean for Facebook Advertising

Connor Sanner | May 25, 2018

What Does GDPR Mean for Facebook Advertising

The Top CRO Strategies to Focus on in 2018

John Saunders | May 23, 2018

The Top CRO Strategies to Focus on in 2018

How To Drive More Traffic To Your E-Commerce Site

Zellie Friedman | May 19, 2018

How To Drive More Traffic To Your E-Commerce Site

How to Choose Your Brand Colors

Ryan Picardal | May 18, 2018

How to Choose Your Brand Colors

GDPR Compliance: Are You Ready?

John Saunders | May 18, 2018

GDPR Compliance: Are You Ready?

The Connection Between User Experience (UX) and SEO

Sean Dilger | May 17, 2018

The Connection Between User Experience (UX) and SEO

Types of Social Media Campaigns

Zellie Friedman | May 16, 2018

Types of Social Media Campaigns

Facebook’s Latest PR Push: “Here Together”

Connor Sanner | May 16, 2018

Facebook’s Latest PR Push: “Here Together”

Top 7 Facebook Engagement Posts

Melissa Jones | May 15, 2018

Top 7 Facebook Engagement Posts

CSS Design Selects Power Digital as an Award Nominee for Locale Advisors

John Saunders | May 15, 2018

CSS Design Selects Power Digital as an Award Nominee for Locale Advisors

Power Digital’s CEO Shares Six Customer Retention Tips

John Saunders | May 14, 2018

Power Digital’s CEO Shares Six Customer Retention Tips

Flip the Switch Episode 34: Digital Agencies 2018

John Saunders | May 14, 2018

Flip the Switch Episode 34: Digital Agencies 2018

The New Adwords Experience: The Good, The Bad, the Ugly

Power Digital Marketing | May 12, 2018

The New Adwords Experience: The Good, The Bad, the Ugly

DSP Display Creative Best Practices

Power Digital Marketing | May 11, 2018

DSP Display Creative Best Practices

How to Get More YouTube Subscribers

Sean Dilger | May 11, 2018

How to Get More YouTube Subscribers

What is Duplicate Content? Best Practices for SEO

Sean Dilger | May 10, 2018

What is Duplicate Content? Best Practices for SEO

Follow vs. NoFollow Links: What’s the Difference in SEO?

Sean Dilger | May 9, 2018

Follow vs. NoFollow Links: What’s the Difference in SEO?

What You Need to Know About Instagram’s New Algorithm Update

Power Digital Marketing | May 9, 2018

What You Need to Know About Instagram’s New Algorithm Update

How to Structure Your Facebook Videos & Other Helpful Tips

Marissa Heckman | May 8, 2018

How to Structure Your Facebook Videos & Other Helpful Tips

Content Marketing for Ecommerce

Britney Schroeder | May 8, 2018

Content Marketing for Ecommerce

What Does ‘Semantic’ Mean & Why Does it Matter for SEO?

Power Digital Marketing | May 7, 2018

What Does ‘Semantic’ Mean & Why Does it Matter for SEO?

Why Your Brand Needs to Work with Micro-Influencers

Makenna Johnson | May 6, 2018

Why Your Brand Needs to Work with Micro-Influencers

Facebook Lookalike Audiences & Targeting: A Quick Guide

Power Digital Marketing | May 4, 2018

Facebook Lookalike Audiences & Targeting: A Quick Guide

Components of an Effective Homepage

Ryan Picardal | May 4, 2018

Components of an Effective Homepage

Google Algorithm Updates and What They Mean For You

Power Digital Marketing | May 4, 2018

Google Algorithm Updates and What They Mean For You

The 4 New Google My Business Features You Need To Know About

Power Digital Marketing | May 4, 2018

The 4 New Google My Business Features You Need To Know About

B2B Marketing: 5 Changes to Make TODAY

Grayson Lafrenz | May 3, 2018

B2B Marketing: 5 Changes to Make TODAY

Bing Product Ads Update

Bryce Hamlin | May 3, 2018

Bing Product Ads Update

Content Marketing for B2B 

Britney Schroeder | May 3, 2018

Content Marketing for B2B 

Instagram Update: Video Chat Capabilities

Marissa Heckman | May 3, 2018

Instagram Update: Video Chat Capabilities

Flip the Switch Episode 31: Spotify IPO

John Saunders | May 2, 2018

Flip the Switch Episode 31: Spotify IPO

Flip the Switch Episode 32: Bike Sharing

John Saunders | May 2, 2018

Flip the Switch Episode 32: Bike Sharing

Deciphering Instagram Analytics: Which Metrics Your Business Should Follow and How to Understand Them

Mackenzie Maher | May 2, 2018

Deciphering Instagram Analytics: Which Metrics Your Business Should Follow and How to Understand Them

5 Must Haves When Looking For a Solid Influencer to Fit Your Brand

Sam Wormser | May 2, 2018

5 Must Haves When Looking For a Solid Influencer to Fit Your Brand

Flip the Switch Episode 29: Real Life Black Mirror

John Saunders | May 1, 2018

Flip the Switch Episode 29: Real Life Black Mirror

Flip the Switch Episode 30: Alex Sismanis

John Saunders | May 1, 2018

Flip the Switch Episode 30: Alex Sismanis

What is Drip Marketing?

Britney Schroeder | May 1, 2018

What is Drip Marketing?

New Instagram Story Advertising Types: Canvas, Collections, and Carousels Roll Out

Dani Paris | May 1, 2018

New Instagram Story Advertising Types: Canvas, Collections, and Carousels Roll Out

Instagram’s New Updates & Future Features

Power Digital Marketing | April 30, 2018

Instagram’s New Updates & Future Features

6 Web Design Fails Still Happening in 2018

Ryan Picardal | April 30, 2018

6 Web Design Fails Still Happening in 2018

3 Reasons Why Investing in CRO Can Improve Your PPC Performance

Power Digital Marketing | April 28, 2018

3 Reasons Why Investing in CRO Can Improve Your PPC Performance

Flip the Switch Episode 28: Ad Policies

John Saunders | April 25, 2018

Flip the Switch Episode 28: Ad Policies

What Is Mobile First? – A Look at Mobile Speed, UX and The Impact on Performance

Power Digital Marketing | April 25, 2018

What Is Mobile First? – A Look at Mobile Speed, UX and The Impact on Performance

What Is Responsive Design?

Power Digital Marketing | April 25, 2018

What Is Responsive Design?

GDN Display Creative Best Practices

Power Digital Marketing | April 24, 2018

GDN Display Creative Best Practices

How to Build a Marketing Schedule

Grayson Lafrenz | April 22, 2018

How to Build a Marketing Schedule

7 E-Commerce Mistakes You Can’t Afford To Make

Joe Hollerup | April 21, 2018

7 E-Commerce Mistakes You Can’t Afford To Make

Setting Goals and Objectives for Your PPC Campaign

Power Digital Marketing | April 21, 2018

Setting Goals and Objectives for Your PPC Campaign

Mobile SEO Best Practices: A Helpful Guide

Sean Dilger | April 20, 2018

Mobile SEO Best Practices: A Helpful Guide

Bing Launches New Price Extensions for Ads

Hans Tveten | April 20, 2018

Bing Launches New Price Extensions for Ads

What Can Facebook Live Do For Your Brand?

Power Digital Marketing | April 20, 2018

What Can Facebook Live Do For Your Brand?

How Does Pay-Per-Click Work? Beginners guide

Bryce Hamlin | April 20, 2018

How Does Pay-Per-Click Work? Beginners guide

Facebook Groups for Business

Dani Paris | April 20, 2018

Facebook Groups for Business

Content Marketing Trends

Christiana Minga | April 19, 2018

Content Marketing Trends

How to Start a Blog: A Step-By-Step Guide

Kristin Crabb | April 18, 2018

How to Start a Blog: A Step-By-Step Guide

Mastering Micro-Moments

Power Digital Marketing | April 18, 2018

Mastering Micro-Moments

Facebook Page vs. Facebook Group

Marissa Heckman | April 18, 2018

Facebook Page vs. Facebook Group

How to Build a WordPress Website

Sean Dilger | April 16, 2018

How to Build a WordPress Website

Black Hat SEO Link Building

Kendall Brennan | April 14, 2018

Black Hat SEO Link Building

4 Ways to Stay Ahead of the Social Media Shifts

Power Digital Marketing | April 13, 2018

4 Ways to Stay Ahead of the Social Media Shifts

Understanding the Many Different Types of Content Marketing

Britney Schroeder | April 12, 2018

Understanding the Many Different Types of Content Marketing

SEO Blogging Tips

Christiana Minga | April 12, 2018

SEO Blogging Tips

How to Successfully Participate in a Twitter Chat

Melissa Jones | April 11, 2018

How to Successfully Participate in a Twitter Chat

A Guide to Ecommerce CRO

John Saunders | April 11, 2018

A Guide to Ecommerce CRO

How Much Does Facebook Advertising Cost?

Power Digital Marketing | April 10, 2018

How Much Does Facebook Advertising Cost?

How to Use Yoast SEO WordPress Plugin

Aaron Farr | April 10, 2018

How to Use Yoast SEO WordPress Plugin

5 Tips to Find the Best Influencers for your Brand

Power Digital Marketing | April 10, 2018

5 Tips to Find the Best Influencers for your Brand

What Content Should You Drive Cold Traffic To?

Power Digital Marketing | April 9, 2018

What Content Should You Drive Cold Traffic To?

How to Create a Great Landing Page

Ryan Picardal | April 9, 2018

How to Create a Great Landing Page

Key Parts of Your Marketing You Should Outsource

Grayson Lafrenz | April 6, 2018

Key Parts of Your Marketing You Should Outsource

How to Write a Newsletter

Shannon Menard | April 6, 2018

How to Write a Newsletter

Basics of LinkedIn Advertising

Power Digital Marketing | April 6, 2018

Basics of LinkedIn Advertising

How to Measure the Success of Your Content Marketing Campaign

Britney Schroeder | April 4, 2018

How to Measure the Success of Your Content Marketing Campaign

Is Facebook Trying to Move Into TV Advertising?

Power Digital Marketing | April 4, 2018

Is Facebook Trying to Move Into TV Advertising?

5 Tips to Leverage Pinterest to Support Your Paid Social Media Strategy

Dani Paris | April 3, 2018

5 Tips to Leverage Pinterest to Support Your Paid Social Media Strategy

Content Marketing Jobs & Careers

Christiana Minga | April 2, 2018

Content Marketing Jobs & Careers

How to Extend The Life of Your Instagram Partnership

Sam Wormser | April 2, 2018

How to Extend The Life of Your Instagram Partnership

What is a Messenger Bot?

Shannon Menard | April 2, 2018

What is a Messenger Bot?

Why PR Matters for SEO

Power Digital Marketing | April 2, 2018

Why PR Matters for SEO

Using Rel=Canonical Tag For SEO-Friendly Cross-Domain Duplicate Content

Aaron Farr | April 2, 2018

Using Rel=Canonical Tag For SEO-Friendly Cross-Domain Duplicate Content

4 Challenges in Influencer Marketing and How to Overcome Them

Makenna Johnson | March 30, 2018

4 Challenges in Influencer Marketing and How to Overcome Them

4 Benefits of Your PR Placement

Power Digital Marketing | March 30, 2018

4 Benefits of Your PR Placement

How to Get More Followers on Twitter

Marissa Heckman | March 30, 2018

How to Get More Followers on Twitter

How Does Programmatic Advertising Work?

Bryce Hamlin | March 30, 2018

How Does Programmatic Advertising Work?

4 Facebook Audiences To Grow Your Business

Tristan Ramirez | March 30, 2018

4 Facebook Audiences To Grow Your Business

Facebook Cuts Partner Categories Targeting

Connor Sanner | March 30, 2018

Facebook Cuts Partner Categories Targeting

How to Measure the ROI of Your Creative Initiatives

Joe Hollerup | March 29, 2018

How to Measure the ROI of Your Creative Initiatives

Comparing E-Commerce ESPs: Which Is Right For You?

Alexa Engelhart | March 29, 2018

Comparing E-Commerce ESPs: Which Is Right For You?

What Are Long Tail Keywords and Why Brands Should Care

Sarah Stevens | March 29, 2018

What Are Long Tail Keywords and Why Brands Should Care

What is an SEO Project Manager?

Sean Dilger | March 28, 2018

What is an SEO Project Manager?

How to QA Your Email Marketing Campaigns

Alexa Engelhart | March 28, 2018

How to QA Your Email Marketing Campaigns

How to Use Pivot Tables

Leah DeKok | March 28, 2018

How to Use Pivot Tables

What are the Goals of Content Marketing?

Power Digital Marketing | March 28, 2018

What are the Goals of Content Marketing?

Voice Search Trends

Sarah Stevens | March 28, 2018

Voice Search Trends

Nothing is Something: Why Negative Space is Essential to Good Web Design

Ryan Picardal | March 28, 2018

Nothing <i>is</i> Something: Why Negative Space is Essential to Good Web Design

How Social Media Personality Can Lead To Increased Engagement

Power Digital Marketing | March 27, 2018

How Social Media Personality Can Lead To Increased Engagement

Content Marketing Benefits

Kristin Crabb | March 26, 2018

Content Marketing Benefits

How To Rank Your Business In Google Maps

Power Digital Marketing | March 26, 2018

How To Rank Your Business In Google Maps

How To Get Your Business On Google Maps

Power Digital Marketing | March 24, 2018

How To Get Your Business On Google Maps

YouTube Cards 101

Kendall Brennan | March 23, 2018

YouTube Cards 101

8 Reasons Why Your Website Isn’t Generating Any Leads

Julie Zubak | March 22, 2018

8 Reasons Why Your Website Isn’t Generating Any Leads

10 Quick Ways to Generate More Sales Leads Online

Power Digital Marketing | March 22, 2018

10 Quick Ways to Generate More Sales Leads Online

5 Easy Things You Can Do to Improve Your Website in 2018

Grayson Lafrenz | March 22, 2018

5 Easy Things You Can Do to Improve Your Website in 2018

Content Marketing Best Practices

Kristin Crabb | March 22, 2018

Content Marketing Best Practices

The Ultimate Local SEO Checklist for 2018

Power Digital Marketing | March 22, 2018

The Ultimate Local SEO Checklist for 2018

What is Vendor Central?

Leah DeKok | March 22, 2018

What is Vendor Central?

The Importance of Site Speed in 2018

Grayson Lafrenz | March 22, 2018

The Importance of Site Speed in 2018

Utilizing The ‘Ancient’ Funnel-Based Marketing Method Today

Power Digital Marketing | March 21, 2018

Utilizing The ‘Ancient’ Funnel-Based Marketing Method Today

Site Speed Tips & Tricks

Power Digital Marketing | March 20, 2018

Site Speed Tips & Tricks

What Are The Goals of TOFU Content?

Power Digital Marketing | March 20, 2018

What Are The Goals of TOFU Content?

Marketing and Amazon Go

Power Digital Marketing | March 20, 2018

Marketing and Amazon Go

Using Programmatic Data to Optimize Search

Hans Tveten | March 20, 2018

Using Programmatic Data to Optimize Search

What is Native Advertising?

Britney Schroeder | March 20, 2018

What is Native Advertising?

We Tried Out Digital Marketer HQ and Here’s What We Learned

Power Digital Marketing | March 19, 2018

We Tried Out Digital Marketer HQ and Here’s What We Learned

Intern Management Tips

Christiana Minga | March 16, 2018

Intern Management Tips

Flip the Switch Episode 26: Trade Show Advertising

John Saunders | March 16, 2018

Flip the Switch Episode 26: Trade Show Advertising

Flip the Switch Episode 27: Funnel Marketing

John Saunders | March 16, 2018

Flip the Switch Episode 27: Funnel Marketing

What Is An H1 Tag?

Austin Mahaffey | March 15, 2018

What Is An H1 Tag?

8 Tips for Choosing a Domain Name

Sean Dilger | March 15, 2018

8 Tips for Choosing a Domain Name

What is Local Search?

Power Digital Marketing | March 15, 2018

What is Local Search?

 How to Translate YouTube Videos

Sean Dilger | March 15, 2018

 How to Translate YouTube Videos

Power Digital’s CEO Shares 5 Easy Ways to Improve your Website

John Saunders | March 14, 2018

Power Digital’s CEO Shares 5 Easy Ways to Improve your Website

How to Make Your Website Easy to Navigate

Ryan Picardal | March 14, 2018

How to Make Your Website Easy to Navigate

Facebook Marketplace Advertising: What You Need to Know

Mike Opera | March 14, 2018

Facebook Marketplace Advertising: What You Need to Know

Content Marketing Metrics: How to Measure Performance

Kristin Crabb | March 13, 2018

Content Marketing Metrics: How to Measure Performance

How To Make a Successful Social Media Campaign: Real Life Examples From Brands That Matter

Mackenzie Maher | March 9, 2018

How To Make a Successful Social Media Campaign: Real Life Examples From Brands That Matter

What Content Works Well For Warm Traffic?

Power Digital Marketing | March 9, 2018

What Content Works Well For Warm Traffic?

Most Helpful Excel Shortcuts for Digital Marketers

Power Digital Marketing | March 8, 2018

Most Helpful Excel Shortcuts for Digital Marketers

How to Avoid a Social Media Blunder

Power Digital Marketing | March 8, 2018

How to Avoid a Social Media Blunder

How Does Pay-Per-Click Work? A Beginners Guide

Sean Dilger | March 8, 2018

How Does Pay-Per-Click Work? A Beginners Guide

Instagram Algorithm Change History

Power Digital Marketing | March 8, 2018

Instagram Algorithm Change History

How to Find Influencers For Your Brand

Sam Wormser | March 8, 2018

How to Find Influencers For Your Brand

What Does Omni-Channel Mean?

Grayson Lafrenz | March 8, 2018

What Does Omni-Channel Mean?

AMP For Email

Shannon Menard | March 8, 2018

AMP For Email

Facebook Advertising & News Feed Algorithm History

Power Digital Marketing | March 7, 2018

Facebook Advertising & News Feed Algorithm History

8 Tips and Tricks to Optimize Instagram Stories for Business

Dani Paris | March 7, 2018

8 Tips and Tricks to Optimize Instagram Stories for Business

How To Create A Content Cluster

Power Digital Marketing | March 6, 2018

How To Create A Content Cluster

Brands That Are Leveraging Influencers to Get Big Results

Makenna Johnson | March 6, 2018

Brands That Are Leveraging Influencers to Get Big Results

Breaking Down the Different Social Channels for Influencer Marketing

Sam Wormser | March 5, 2018

Breaking Down the Different Social Channels for Influencer Marketing

How Much Should You Really Be Paying Influencers?

Makenna Johnson | March 5, 2018

How Much Should You Really Be Paying Influencers?

How Many Topics Should Be In My Content Cluster?

Alexa Engelhart | March 2, 2018

How Many Topics Should Be In My Content Cluster?

Five Types of Video Content for Digital Marketing

Power Digital Marketing | March 2, 2018

Five Types of Video Content for Digital Marketing

How to Advertise on Spotify

Power Digital Marketing | March 2, 2018

How to Advertise on Spotify

What Does a Marketing Agency Do?

Britney Schroeder | March 2, 2018

What Does a Marketing Agency Do?

A Guide to SEO Blogging

Britney Schroeder | March 2, 2018

A Guide to SEO Blogging

Flip the Switch Episode 25: Google Blocks Ads

John Saunders | March 2, 2018

Flip the Switch Episode 25: Google Blocks Ads

What is Vero? Is This New Social Media App the Next Instagram?

Mackenzie Maher | March 1, 2018

What is Vero? Is This New Social Media App the Next Instagram?

Power Digital Pointers: Social Media Tips and Tricks

Mackenzie Maher | February 28, 2018

Power Digital Pointers: Social Media Tips and Tricks

Facebook Audience Network vs Google AdSense

Power Digital Marketing | February 28, 2018

Facebook Audience Network vs Google AdSense

Multivariate vs. A/B Testing

John Saunders | February 28, 2018

Multivariate vs. A/B Testing

Things You Can Do on Instagram Not Many People Know About

Power Digital Marketing | February 28, 2018

Things You Can Do on Instagram Not Many People Know About

5 Swiss Style Principles Applicable to Conversion-Oriented Web Design

Ryan Picardal | February 28, 2018

5 Swiss Style Principles Applicable to Conversion-Oriented Web Design

What Are The Goals of BOFU Content?

Power Digital Marketing | February 27, 2018

What Are The Goals of BOFU Content?

What Does a PR Agency Do?

Power Digital Marketing | February 27, 2018

What Does a PR Agency Do?

What is a Meta Tag?

Kendall Brennan | February 27, 2018

What is a Meta Tag?

Facebook’s In-Stream Videos are Here to Stay

Mike Opera | February 27, 2018

Facebook’s In-Stream Videos are Here to Stay

5 SEO Metrics Every C-Suite Executive Should Monitor

Austin Mahaffey | February 26, 2018

5 SEO Metrics Every C-Suite Executive Should Monitor

How To Set Up AMP Pages For WordPress

John Saunders | February 26, 2018

How To Set Up AMP Pages For WordPress

How To Incorporate GIFs Into Your Instagram Story

Marissa Heckman | February 26, 2018

How To Incorporate GIFs Into Your Instagram Story

Implementing AMP For E-commerce

John Saunders | February 26, 2018

Implementing AMP For E-commerce

How to Merge Facebook Pages for Your Brand

Power Digital Marketing | February 26, 2018

How to Merge Facebook Pages for Your Brand

Content for Consideration/Evaluation Stage

Christiana Minga | February 25, 2018

Content for Consideration/Evaluation Stage

What is a Microsite?

Kendall Brennan | February 25, 2018

What is a Microsite?

What is Trust Flow?

Kendall Brennan | February 25, 2018

What is Trust Flow?

Pinterest Features 101

Power Digital Marketing | February 23, 2018

Pinterest Features 101

Facebook Bans Cryptocurrency Advertising

Connor Sanner | February 23, 2018

Facebook Bans Cryptocurrency Advertising

How To Promote Your Blog

Power Digital Marketing | February 22, 2018

How To Promote Your Blog

Flip the Switch Episode 23: Q4 Wins and Losses

John Saunders | February 22, 2018

Flip the Switch Episode 23: Q4 Wins and Losses

Flip the Switch Episode 24: Fraudbook

John Saunders | February 22, 2018

Flip the Switch Episode 24: Fraudbook

What is Quality Content?

Kendall Brennan | February 20, 2018

What is Quality Content?

Facebook Settings: The Complete Guide

Zellie Friedman | February 20, 2018

Facebook Settings: The Complete Guide

What Does A Content Cluster Do?

Power Digital Marketing | February 20, 2018

What Does A Content Cluster Do?

Maximize Your Advertising Efforts With Affiliate Location Extensions

Alex Fleming | February 18, 2018

Maximize Your Advertising Efforts With Affiliate Location Extensions

What Every CMO Should Know About PPC

Kendall Brennan | February 17, 2018

What Every CMO Should Know About PPC

Key Ways to Improve Your Team’s Performance in 2018

Britney Schroeder | February 17, 2018

Key Ways to Improve Your Team’s Performance in 2018

Top 4 Best Media Pitch Examples

Power Digital Marketing | February 17, 2018

Top 4 Best Media Pitch Examples

Key Ways to Improve Your Team's Performance in 2018

Britney Schroeder | February 17, 2018

Key Ways to Improve Your Team's Performance in 2018

CTAs: The Best of the Best & the Worst of the Worst

John Saunders | February 16, 2018

CTAs: The Best of the Best & the Worst of the Worst

9 Highly Effective Lead Magnet Examples

Kristin Crabb | February 16, 2018

9 Highly Effective Lead Magnet Examples

Six Ways to Increase YouTube Traffic

Power Digital Marketing | February 16, 2018

Six Ways to Increase YouTube Traffic

How to Set Goals for Your Social Media Campaign

Zellie Friedman | February 16, 2018

How to Set Goals for Your Social Media Campaign

Power Digital CEO, Grayson Lafrenz is Featured in Real Business Examples of Smart Goals in the Workplace

John Saunders | February 15, 2018

Power Digital CEO, Grayson Lafrenz is Featured in Real Business Examples of Smart Goals in the Workplace

Grayson Lafrenz, Power Digital Marketing’s CEO shares The Key to Success

John Saunders | February 15, 2018

Grayson Lafrenz, Power Digital Marketing’s CEO shares The Key to Success

SEO Content Strategy + Technical SEO & Web Design

Power Digital Marketing | February 14, 2018

SEO Content Strategy + Technical SEO & Web Design

How Does Affiliate Marketing Affect SEO?

Power Digital Marketing | February 14, 2018

How Does Affiliate Marketing Affect SEO?

How to Perfect Your Email CTAs

Power Digital Marketing | February 14, 2018

How to Perfect Your Email CTAs

Understanding Facebook and Instagram Ad Types

Power Digital Marketing | February 14, 2018

Understanding Facebook and Instagram Ad Types

5 Tips for Marketing On Instagram

Melissa Jones | February 14, 2018

5 Tips for Marketing On Instagram

How to Turn Overall Brand Awareness Into Consistent Revenue

Joe Hollerup | February 13, 2018

How to Turn Overall Brand Awareness Into Consistent Revenue

What is Conversion Rate Optimization & How to Do It Right

Aaron Farr | February 13, 2018

What is Conversion Rate Optimization & How to Do It Right

9 Essential Components of A Successful Lead Magnet

Power Digital Marketing | February 13, 2018

9 Essential Components of A Successful Lead Magnet

How Content Clusters Benefit SEO

Power Digital Marketing | February 10, 2018

How Content Clusters Benefit SEO

Understanding Youtube Metrics

Power Digital Marketing | February 9, 2018

Understanding Youtube Metrics

What Does Branding Mean?

Ryan Picardal | February 9, 2018

What Does Branding Mean?

Amazon Advertising: Vendor Central vs. Seller Central

Leah DeKok | February 9, 2018

Amazon Advertising: Vendor Central vs. Seller Central

Influencer Trends and Predictions for 2018

Sam Wormser | February 9, 2018

Influencer Trends and Predictions for 2018

What Is A Tripwire?

Power Digital Marketing | February 8, 2018

What Is A Tripwire?

How to Decide What to Blog About

Kristin Crabb | February 7, 2018

How to Decide What to Blog About

YouTube True View for Action

Power Digital Marketing | February 7, 2018

YouTube True View for Action

Removal of Google’s Review Extensions (And Why They Were Always A Pain, Anyway)

Power Digital Marketing | February 7, 2018

Removal of Google’s Review Extensions (And Why They Were Always A Pain, Anyway)

Removal of Google's Review Extensions (And Why They Were Always A Pain, Anyway)

Power Digital Marketing | February 7, 2018

Removal of Google's Review Extensions (And Why They Were Always A Pain, Anyway)

How To Choose A SEO Agency: Building Your Online Presence

Sean Dilger | February 6, 2018

How To Choose A SEO Agency: Building Your Online Presence

What Is a Lead Magnet?

Alexa Engelhart | February 6, 2018

What Is a Lead Magnet?

Remarketing Best Practices: A Helpful Guide

Bryce Hamlin | February 5, 2018

Remarketing Best Practices: A Helpful Guide

Metrics You Should Be Asking Your Influencers For

Makenna Johnson | February 5, 2018

Metrics You Should Be Asking Your Influencers For

Tips & Tools to Grow Your Instagram Following

Zellie Friedman | February 5, 2018

Tips & Tools to Grow Your Instagram Following

How to Improve Your Online Marketing Strategy

Alexa Engelhart | February 3, 2018

How to Improve Your Online Marketing Strategy

Flip the Switch Episode 20: Employee Burnout

John Saunders | February 2, 2018

Flip the Switch Episode 20: Employee Burnout

Digital Marketing vs. Public Relations

Power Digital Marketing | February 2, 2018

Digital Marketing vs. Public Relations

What Is Programmatic Advertising?

Alex Fleming | February 2, 2018

What Is Programmatic Advertising?

Flip the Switch Episode 21: Instagram Advertising

John Saunders | February 1, 2018

Flip the Switch Episode 21: Instagram Advertising

How to Get Your Business Listed on Google

Power Digital Marketing | February 1, 2018

How to Get Your Business Listed on Google

This One Thing is Derailing Your Content Clusters

Power Digital Marketing | January 30, 2018

This One Thing is Derailing Your Content Clusters

5 Signs Your SEO Strategy is Falling Flat

Alexa Engelhart | January 30, 2018

5 Signs Your SEO Strategy is Falling Flat

How to Find New Customers Online

Britney Schroeder | January 30, 2018

How to Find New Customers Online

What is a Key Performance Indicator? Examples and How to Set Them

Grayson Lafrenz | January 30, 2018

What is a Key Performance Indicator? Examples and How to Set Them

What is a QR Code?

Zellie Friedman | January 30, 2018

What is a QR Code?

What is ROI in Marketing?

Power Digital Marketing | January 30, 2018

What is ROI in Marketing?

How to Advertise Your Blog

Alexa Engelhart | January 30, 2018

How to Advertise Your Blog

How to Deal With Difficult Customers

Grayson Lafrenz | January 30, 2018

How to Deal With Difficult Customers

Facebook Audience Size and Other Tips

Marissa Heckman | January 30, 2018

Facebook Audience Size and Other Tips

How to Turn Facebook Into a Reliable Lead Gen Source

Connor Sanner | January 30, 2018

How to Turn Facebook Into a Reliable Lead Gen Source

Branding Assets Every Company Should Have

Joe Hollerup | January 29, 2018

Branding Assets Every Company Should Have

Six PR Tips to Keep in Mind Heading Into 2018

Makenna Johnson | January 29, 2018

Six PR Tips to Keep in Mind Heading Into 2018

What is Domain Authority?

Kendall Brennan | January 29, 2018

What is Domain Authority?

How To Advertise On Amazon

Leah DeKok | January 29, 2018

How To Advertise On Amazon

How to Create an Editorial Calendar That Will Get Results

Christiana Minga | January 29, 2018

How to Create an Editorial Calendar That Will Get Results

How to Spot Fake Facebook Profiles

Zellie Friedman | January 29, 2018

How to Spot Fake Facebook Profiles

What is a SERP?

Kendall Brennan | January 29, 2018

What is a SERP?

How to Find Influencers

Power Digital Marketing | January 29, 2018

How to Find Influencers

4 Design Principles That Can Bolster Conversions

Ryan Picardal | January 29, 2018

4 Design Principles That Can Bolster Conversions

What is a Content Cluster?

Britney Schroeder | January 28, 2018

What is a Content Cluster?

What Are The Goals of MOFU Content?

Power Digital Marketing | January 27, 2018

What Are The Goals of MOFU Content?

Programmatic Display 101

Power Digital Marketing | January 27, 2018

Programmatic Display 101

What is Backlinking?

Power Digital Marketing | January 25, 2018

What is Backlinking?

What is B2B Marketing?

Grayson Lafrenz | January 25, 2018

What is B2B Marketing?

How to Write an Article Your Audience Will Love

Kristin Crabb | January 25, 2018

How to Write an Article Your Audience Will Love

Flip the Switch Episode 19: Google Censorship(?)

John Saunders | January 24, 2018

Flip the Switch Episode 19: Google Censorship(?)

What is a Sitemap?

John Saunders | January 24, 2018

What is a Sitemap?

4 Blog Writing Tips That Will Transform Your Content

Britney Schroeder | January 24, 2018

4 Blog Writing Tips That Will Transform Your Content

Email Marketing Best Practices You Need to Deploy ASAP

Julie Zubak | January 24, 2018

Email Marketing Best Practices You Need to Deploy ASAP

How to Make A Good Logo: Tips & Tricks

Ryan Picardal | January 24, 2018

How to Make A Good Logo: Tips & Tricks

The Power of Data: How to Use Google Trends

Kendall Brennan | January 24, 2018

The Power of Data: How to Use Google Trends

Email Marketing 101: What is a Nurture Campaign?

Julie Zubak | January 24, 2018

Email Marketing 101: What is a Nurture Campaign?

How to Measure the Effectiveness of a Social Media Campaign

Zellie Friedman | January 23, 2018

How to Measure the Effectiveness of a Social Media Campaign

Benefits of Programmatic Advertising

Bryce Hamlin | January 23, 2018

Benefits of Programmatic Advertising

What is a Good CTR on Facebook?

Mackenzie Maher | January 23, 2018

What is a Good CTR on Facebook?

Breaking Down the Best Landing Pages

John Saunders | January 22, 2018

Breaking Down the Best Landing Pages

Six Marketing Channels Every E-Commerce Company Needs to Invest In

Alexa Engelhart | January 20, 2018

Six Marketing Channels Every E-Commerce Company Needs to Invest In

The Skill Making Marketers Power Players In Big Data

Alexa Engelhart | January 20, 2018

The Skill Making Marketers Power Players In Big Data

Website Structure Best Practices

John Saunders | January 19, 2018

Website Structure Best Practices

What Is an Internet Marketing Agency?

Bryce Hamlin | January 18, 2018

What Is an Internet Marketing Agency?

Facebook Video: Best Practices in The Age of Mobile

Tristan Ramirez | January 18, 2018

Facebook Video: Best Practices in The Age of Mobile

The “Internship” That Isn’t – A Semester at PDM

Jonathan Reisch | January 17, 2018

The “Internship” That Isn’t – A Semester at PDM

How to Sell B2B: Power Digital Sales Mentorship Program

Pat Kreidler | January 17, 2018

How to Sell B2B: Power Digital Sales Mentorship Program

Getting Started with Digital PR: What Public Relations is All About

Sam Wormser | January 17, 2018

Getting Started with Digital PR: What Public Relations is All About

PDM Charg(ed): SEO Internship

Power Digital Marketing | January 17, 2018

PDM Charg(ed): SEO Internship

How to Understand the Marketing Metrics That Really Matter

Britney Schroeder | January 17, 2018

How to Understand the Marketing Metrics That Really Matter

What is Evergreen Content?

Britney Schroeder | January 17, 2018

What is Evergreen Content?

Networking: Best Practices and Things to Watch Out For

Pat Kreidler | January 16, 2018

Networking: Best Practices and Things to Watch Out For

Why Awareness Is an Important Step in the Buyer’s Journey

Julie Zubak | January 16, 2018

Why Awareness Is an Important Step in the Buyer’s Journey

Monetize Your Instagram Following Through Retargeting 

Mike Iaco | January 16, 2018

Monetize Your Instagram Following Through Retargeting 

HTTP vs HTTPS: Why It Matters

Austin Mahaffey | January 16, 2018

HTTP vs HTTPS: Why It Matters

Direct Messaging on Google My Business: What You Need to Know

Power Digital Marketing | January 16, 2018

Direct Messaging on Google My Business: What You Need to Know

ROI in Social Media – How to Make Money on Social Media

Power Digital Marketing | January 15, 2018

ROI in Social Media – How to Make Money on Social Media

Penguin Analysis Recovery Process

Bill Wilkinson | January 15, 2018

Penguin Analysis Recovery Process

Productivity Apps for Business

Power Digital Marketing | January 15, 2018

Productivity Apps for Business

Digital Marketing for Dummies

Grayson Lafrenz | January 15, 2018

Digital Marketing for Dummies

15 Top WordPress Plugins You Should Use

Bill Wilkinson | January 15, 2018

15 Top WordPress Plugins You Should Use

Top 5 Modern Web Development Tools That Will Improve Your Site

John Saunders | January 15, 2018

Top 5 Modern Web Development Tools That Will Improve Your Site

Social Media for Business Beginners Guide

Power Digital Marketing | January 15, 2018

Social Media for Business Beginners Guide

Marketing On Pinterest – How To Use Pinterest For Business

Britney Schroeder | January 15, 2018

Marketing On Pinterest – How To Use Pinterest For Business

How to Maximize Your Marketing Success in Q4

Grayson Lafrenz | January 15, 2018

How to Maximize Your Marketing Success in Q4

Buyer Persona Guide in Your Content Marketing Strategy

Power Digital Marketing | January 15, 2018

Buyer Persona Guide in Your Content Marketing Strategy

Persona Template: How To Create Buyer & User Personas

Power Digital Marketing | January 15, 2018

Persona Template: How To Create Buyer & User Personas

Are There SEO Benefits From Using Google+?

Power Digital Marketing | January 15, 2018

Are There SEO Benefits From Using Google+?

Power Digital Marketing Shares How to Create an Amazing Work Place and Culture

John Saunders | January 15, 2018

Power Digital Marketing Shares How to Create an Amazing Work Place and Culture

Power Digital CEO, Grayson Lafrenz Shares 5 Most Important Things Needed to Become a Thought Leader

John Saunders | January 15, 2018

Power Digital CEO, Grayson Lafrenz Shares 5 Most Important Things Needed to Become a Thought Leader

Power Digital’s CEO Shares How to Avoid Employee Burnout While Scaling out

John Saunders | January 14, 2018

Power Digital’s CEO Shares How to Avoid Employee Burnout While Scaling out

USA Weekly Interviews Power Digital’s CEO, Grayson Lafrenz

John Saunders | January 14, 2018

USA Weekly Interviews Power Digital’s CEO, Grayson Lafrenz

Affiliate Marketing Pros and Cons for E-commerce Sites

Power Digital Marketing | January 13, 2018

Affiliate Marketing Pros and Cons for E-commerce Sites

6-Step Process to Generating More Brand Awareness Online

Kristin Crabb | January 13, 2018

6-Step Process to Generating More Brand Awareness Online

Video Advertising on Facebook Best Practices & Tips

Mike Opera | January 12, 2018

Video Advertising on Facebook Best Practices & Tips

Save Hours Tagging UTM Codes with this Tool

Mike Opera | January 12, 2018

Save Hours Tagging UTM Codes with this Tool

Basics of SEO

Grayson Lafrenz | January 12, 2018

Basics of SEO

Snapchat Marketing Guide and Strategy Ideas

Power Digital Marketing | January 12, 2018

Snapchat Marketing Guide and Strategy Ideas

5 Cheap Marketing Tools to Get Your Business Off the Ground

Power Digital Marketing | January 12, 2018

5 Cheap Marketing Tools to Get Your Business Off the Ground

Making Your Blog a Real Resource: How to Turn Customers Into Brand Advocates

Britney Schroeder | January 12, 2018

Making Your Blog a Real Resource: How to Turn Customers Into Brand Advocates

What Content Marketers Can Learn from HBO Girls Creator Lena Dunham

Britney Schroeder | January 12, 2018

What Content Marketers Can Learn from HBO Girls Creator Lena Dunham

The SEO Advantage of Building Your First eCommerce Store With Shopify

Power Digital Marketing | January 12, 2018

The SEO Advantage of Building Your First eCommerce Store With Shopify

How to Increase Twitter Followers Organically

Power Digital Marketing | January 12, 2018

How to Increase Twitter Followers Organically

A Look at Live Streaming Video Content

Grayson Lafrenz | January 12, 2018

A Look at Live Streaming Video Content

Facebook’s New Video Features Can Boost Your Page’s Audience

Power Digital Marketing | January 12, 2018

Facebook’s New Video Features Can Boost Your Page’s Audience

Hybrid Outreach: Blending the Best of Traditional PR & SEO Outreach

Grayson Lafrenz | January 12, 2018

Hybrid Outreach: Blending the Best of Traditional PR & SEO Outreach

Essential Tools You Need for Each Stage of Content Marketing

Grayson Lafrenz | January 12, 2018

Essential Tools You Need for Each Stage of Content Marketing

5 Adwords Columns All Advertisers Should Use

Austin Randall | January 12, 2018

5 Adwords Columns All Advertisers Should Use

5 Common Google Analytics Errors and Their Solutions

Bill Wilkinson | January 12, 2018

5 Common Google Analytics Errors and Their Solutions

Save the Date: SEO and PR Tie the Knot!

Power Digital Marketing | January 12, 2018

Save the Date: SEO and PR Tie the Knot!

Truth or Myth? Liven Up Your Text Ads with Emojis

Austin Randall | January 12, 2018

Truth or Myth? Liven Up Your Text Ads with Emojis

Guide to Using Google Analytics Filters: 4 Executive Levels

Grayson Lafrenz | January 12, 2018

Guide to Using Google Analytics Filters: 4 Executive Levels

How to Setup & Promote Your Business on Pinterest

Britney Schroeder | January 12, 2018

How to Setup & Promote Your Business on Pinterest

Top 3 Google Mobile Algorithm Takeaways You Need to Know Now

Power Digital Marketing | January 12, 2018

Top 3 Google Mobile Algorithm Takeaways You Need to Know Now

Staying Relevant: Facebook’s Newsfeed Algorithm Update

Power Digital Marketing | January 12, 2018

Staying Relevant: Facebook’s Newsfeed Algorithm Update

Master the Art of Blogging: 5 Tips For Getting People to Read Your Article

Power Digital Marketing | January 12, 2018

Master the Art of Blogging: 5 Tips For Getting People to Read Your Article

What Your Company Should Know About Google

Mike Opera | January 12, 2018

What Your Company Should Know About Google

Power Digital Trip to the Customer Engagement World Conference in New York City

Grayson Lafrenz | January 12, 2018

Power Digital Trip to the Customer Engagement World Conference in New York City

The Digital Age of Marketing: Staying Relevant

Power Digital Marketing | January 12, 2018

The Digital Age of Marketing: Staying Relevant

Why Digital Marketing for Small Businesses is Important

Grayson Lafrenz | January 12, 2018

Why Digital Marketing for Small Businesses is Important

eCommerce 101: Why Product Optimizations Are Important

Bill Wilkinson | January 12, 2018

eCommerce 101: Why Product Optimizations Are Important

Improve Website Speed with these 5 Quick Tips

John Saunders | January 12, 2018

Improve Website Speed with these 5 Quick Tips

Facebook Update: Custom Audiences No Longer Contain Estimated Reach

Marissa Heckman | January 12, 2018

Facebook Update: Custom Audiences No Longer Contain Estimated Reach

Facebook Analytics: A Tool You Didn’t Know Exists

Dani Paris | January 12, 2018

Facebook Analytics: A Tool You Didn’t Know Exists

Scratching the Surface of Social Media Advertising

Tristan Ramirez | January 12, 2018

Scratching the Surface of Social Media Advertising

How to Choose a Digital Marketing Agency

Grayson Lafrenz | January 11, 2018

How to Choose a Digital Marketing Agency

The Power of SKAG’s

Power Digital Marketing | January 11, 2018

The Power of SKAG’s

Cross Channel Strategies Between AdWords & Facebook Ads

Power Digital Marketing | January 11, 2018

Cross Channel Strategies Between AdWords & Facebook Ads

Power Digital + Google Make it Official

Power Digital Marketing | January 11, 2018

Power Digital + Google Make it Official

Online Quizzes: Marketing’s Next Big Money-Maker

Mike Opera | January 11, 2018

Online Quizzes: Marketing’s Next Big Money-Maker

6 New Best Practices to Help You Write Expanded Text Ads

Power Digital Marketing | January 11, 2018

6 New Best Practices to Help You Write Expanded Text Ads

Facebook Traffic and the Buyer’s Cycle: Best Practices

Power Digital Marketing | January 11, 2018

Facebook Traffic and the Buyer’s Cycle: Best Practices

Is Facebook’s Audience Network Wasting Your Ad Dollars on Bot Traffic?

Mike Opera | January 11, 2018

Is Facebook’s Audience Network Wasting Your Ad Dollars on Bot Traffic?

Technical SEO Guide – Web Crawl & Errors Guide

Sean Dilger | January 11, 2018

Technical SEO Guide – Web Crawl & Errors Guide

Black Hat vs. White Hat SEO: Understanding the Difference

Power Digital Marketing | January 11, 2018

Black Hat vs. White Hat SEO: Understanding the Difference

How to Measure Your Company’s Marketing Performance

Grayson Lafrenz | January 10, 2018

How to Measure Your Company’s Marketing Performance

What is the Spam Act? How to Make Sure You Don’t Get Flagged

Kristin Crabb | January 10, 2018

What is the Spam Act? How to Make Sure You Don’t Get Flagged

Amazon Services: Vendor Central vs. Seller Central

Power Digital Marketing | January 10, 2018

Amazon Services: Vendor Central vs. Seller Central

Breaking Down Amazon Marketplace Charges and Fees

Leah DeKok | January 10, 2018

Breaking Down Amazon Marketplace Charges and Fees

What Is Remarketing: A Look At Why It’s Important To Your Company’s SEO Strategies

Sean Dilger | January 10, 2018

What Is Remarketing: A Look At Why It’s Important To Your Company’s SEO Strategies

AdWords Search Campaign Structure Best Practices

Alex Fleming | January 10, 2018

AdWords Search Campaign Structure Best Practices

Keys to SEO Optimization of Your YouTube Videos & Channel

Bill Wilkinson | January 9, 2018

Keys to SEO Optimization of Your YouTube Videos & Channel

AdWords Next’s New Feature: Bid Modifiers for Call Extension

Power Digital Marketing | January 9, 2018

AdWords Next’s New Feature: Bid Modifiers for Call Extension

How to Nail an Interview & Get the Job

Power Digital Marketing | January 9, 2018

How to Nail an Interview & Get the Job

PR vs Marketing – What’s the Difference?

Sam Wormser | January 8, 2018

PR vs Marketing – What’s the Difference?

PDM Charg(ed): Content Marketing Internship

Power Digital Marketing | January 8, 2018

PDM Charg(ed): Content Marketing Internship

Power Digital’s Creative Network: What You Need to Know

Sam Wormser | January 7, 2018

Power Digital’s Creative Network: What You Need to Know

Automatic Placements: For Facebook Advertisers That Want to Maximize Performance Regardless of the Channel the Ad is Served On

Mike Opera | January 7, 2018

Automatic Placements: For Facebook Advertisers That Want to Maximize Performance Regardless of the Channel the Ad is Served On

Responsive vs. Mobile Websites: Which is Best for You?

Kendall Brennan | January 7, 2018

Responsive vs. Mobile Websites: Which is Best for You?

Scratching the Surface of Social Media Advertising

Tristan Ramirez | January 5, 2018

Scratching the Surface of Social Media Advertising

Evergreen Black Friday Landing Pages: A Quick Guide

Kendall Brennan | January 5, 2018

Evergreen Black Friday Landing Pages: A Quick Guide

How’d They Know? A Consumer’s Guide to Understanding Facebook Advertisements

Power Digital Marketing | January 5, 2018

How’d They Know? A Consumer’s Guide to Understanding Facebook Advertisements

Flip the Switch Episode 18: Mark Divine Part 2

John Saunders | January 5, 2018

Flip the Switch Episode 18: Mark Divine Part 2

How Much Does PPC Cost?

Alex Fleming | January 5, 2018

How Much Does PPC Cost?

Good to Great – How to Turn a Good Company Into a Great One

Sean Dilger | January 4, 2018

Good to Great – How to Turn a Good Company Into a Great One

Why You Should Sync Organic and Paid Social Media

Power Digital Marketing | January 4, 2018

Why You Should Sync Organic and Paid Social Media

How To Choose an SEO Software: A Quick Guide

Sean Dilger | January 4, 2018

How To Choose an SEO Software: A Quick Guide

Breaking Down AdWords Target CPA Bidding

Hans Tveten | January 4, 2018

Breaking Down AdWords Target CPA Bidding

Learning How to Use Photoshop: The Toolbar

Joe Hollerup | January 3, 2018

Learning How to Use Photoshop: The Toolbar

4 Key Marketing Trends for 2018

Tristan Ramirez | January 3, 2018

4 Key Marketing Trends for 2018

Flip the Switch Episode 17: Mark Divine Part 1

John Saunders | December 28, 2017

Flip the Switch Episode 17: Mark Divine Part 1

Flip the Switch Episode 16: 2018 Digital Predictions

John Saunders | December 22, 2017

Flip the Switch Episode 16: 2018 Digital Predictions

Amazon’s New Social Shopping Trends

Power Digital Marketing | December 18, 2017

Amazon’s New Social Shopping Trends

Flip the Switch Episode 15: Bitcoin, Bitcoin, Bitcoin

John Saunders | December 17, 2017

Flip the Switch Episode 15: Bitcoin, Bitcoin, Bitcoin

What Does the Recent Net Neutrality Ruling Mean for Digital Marketing? Here’s What Our Experts Say.

Bryce Hamlin | December 15, 2017

What Does the Recent Net Neutrality Ruling Mean for Digital Marketing? Here’s What Our Experts Say.

Jules McNeil Shares How to Create a Happy and Healthy Work Environment

John Saunders | December 15, 2017

Jules McNeil Shares How to Create a Happy and Healthy Work Environment

What Top Digital Marketers Want This Christmas

Power Digital Marketing | December 14, 2017

What Top Digital Marketers Want This Christmas

2018 SEO Trend Predictions

Power Digital Marketing | December 13, 2017

2018 SEO Trend Predictions

Where Have All The Publications Gone?

Power Digital Marketing | December 8, 2017

Where Have All The Publications Gone?

How to Create Social Business Profiles For Your Brand

Zellie Friedman | December 6, 2017

How to Create Social Business Profiles For Your Brand

What Do Students Want to Know About Digital Marketing?

Bryce Hamlin | December 6, 2017

What Do Students Want to Know About Digital Marketing?

What is Facebook Messenger Kids?

Zellie Friedman | December 6, 2017

What is Facebook Messenger Kids?

Google Mobile-First Updates: How To Prepare

John Saunders | December 5, 2017

Google Mobile-First Updates: How To Prepare

Top 4 Holiday SEO Landing Page Options: Pros & Cons

Power Digital Marketing | December 5, 2017

Top 4 Holiday SEO Landing Page Options: Pros & Cons

Why Do My Facebook Ads Build Different Engagement Levels?

Dani Paris | December 5, 2017

Why Do My Facebook Ads Build Different Engagement Levels?

5 Lessons We’ve Learned About Influencer Marketing in 2017

Sam Wormser | December 5, 2017

5 Lessons We’ve Learned About Influencer Marketing in 2017

Flip the Switch Episode 14: Josh Volen

John Saunders | December 5, 2017

Flip the Switch Episode 14: Josh Volen

Flip the Switch Episode 13: Black Friday

John Saunders | December 4, 2017

Flip the Switch Episode 13: Black Friday

Your Go-To Guide to Social Media Internships

Marissa Heckman | December 4, 2017

Your Go-To Guide to Social Media Internships