Website design & development services that drive leads & sales.
Give leads the right impression of your brand without sacrificing performance, speed, or results through Power Digital’s website development and design services.
Your website is your brand's most visible and valuable salesperson.
Visitors judge whether or not they trust your business from the moment they land on your site.
Design, copy, UX, mobile performance, and speed are a lot to juggle – but your customer’s confidence in you depends on it.
Power Digital transforms your website into a powerful, professional communication tool that reflects the premium quality of work you do.
Deliver a Beautiful User Experience
Enjoy Smoother Operations
Drive More Online Leads & Purchases
In 2019, Power launched a new website for Chuze Fitness, garnering 100% improvement in revenue for the first month of launch and providing a better UX for their members.
Your website should be a bold reflection of the quality you provide.
Here’s how we make that happen:
Full Website Development
Get a completely redesigned website from page structure and layout to navigation and functionality.
UI / UX Design
Combine beautiful design with a seamless user experience to maximize results and keep customers coming back for more.
Ensure a perfect user experience on the devices your audience use most.
Frequently Asked Questions About Web Development
What is a website audit?
In general, a website audit can mean a lot of different things depending on who you are working with. But at Power Digital, a website audit is a comprehensive review of all the elements that construct your site and corresponding solutions. From the framework and page load speeds to the design of your site, our web developers and marketing team looks at every single detail of your site during the audit process. Assessing your website at this level allows us to determine the changes that need to be made to improve and optimize the experience for your visitors, which ultimately helps to increase the profitability of your site. And who doesn’t want that?
What does UI stand for?
UI is more formally known as User Interface and is often used in terms of design. Unfortunately, the term is often misused colloquially leading to misinterpretations of what UI actually is. In reality, UI design is focused on the look and feel, presentation, and interactivity of your site. These are the elements that your customers will most obviously notice when they visit your website. Some examples of UI elements include any animations and colors used.
What does UX stand for?
UX is the shorthand for User Experience and is focused on improving the usability or ease of use, and pleasure provided in the interaction between your customer and the website. These are the elements that your visitors may not consciously notice but do indeed impact their time on your site. For example, UX designers will ensure that your website is easy to navigate and important information can be found quickly. They may use tools like visitor recordings to determine where visitors have trouble and implement changes to enhance the customer’s interaction with your site.
What is the difference between UI and UX?
Unfortunately, these two terms are frequently mistaken as interchangeable ways to refer to the customer-facing design of a website. However, this is not the case as there are some distinct differences between these two practices. While both UI (user interface) and UX (user experience) impact the way a customer experiences your site, UI manages the more obvious design elements and presentation of the pages. UX, on the other hand, looks at how visitors interact with your site and how easy it is for them to perform certain actions. Clearly, UI and UX are closely linked but these subtle differences in responsibilities are notable.
Which CMS platforms do you work with?
CMS, or content management systems, can help make your website more flexible and scalable, able to grow and change with your business. That is why we encourage all of our clients to incorporate a CMS during the web development process and strategy. The CMS platforms we are most experienced in working with are:
However, if you have already implemented a CMS this is not on this list, we can still help! Contact us today for a full website audit.
What is the difference between web design and web development?
As a web design agency, we understand that though web design and development are very closely linked, working together strategically to deliver a functional website, they are very different in their efforts. First, web development is focused on building a site using coding languages. This is sort of like the skeleton of a website for businesses. In contrast, website design makes the site visually and tactfully appealing through the creative process executed by our expert graphic designers. This is more like the skin of a website.
Are your websites mobile-friendly?
Absolutely! Designing for mobile devices has never been more important. We design mobile-first and are always considering and optimizing against your site’s mobile experience. From lightning-fast site speed to thinking through the UX and UI of a mobile site, we focus on designing mobile responsive websites that look great on mobile, desktop, and tablet devices. Website design and development should always be mobile-first from day one.
"One of the great things in working with PDM is that you're our trusted partner in all of this. You guys have always been really innovative. You push for innovative thinking and strategic thinking."
"Power Digital Marketing has been an invaluable partner in growing our business. We have found their combination of technical expertise, strategic vision, and excellent customer service is a rare combination for a digital agency."
"My experience with Power Digital has been amazing. Not only did they deliver an outstanding audit of my website and SEO, they also came up with new ideas that will benefit my company and increase its online presence."
"Power Digital is always looking for ways to help us improve our digital efforts and ensure our satisfaction. I consider Power Digital an extension of my marketing team and a trusted strategic advisor."
The steps we take to wow your visitors every time they hit your website:
Before a contract is ever signed, we pop the hood on your business with a detailed appraisal. You get an in-depth report on what’s working, what’s not, and what opportunities we’ve found for serious growth from a UI/UX and technical perspective.
Once we have a baseline of your current site and an understanding of your goals, we can begin developing a roadmap that takes us from here to there.
The new structure and overall aesthetic of your site is planned in collaboration with your team.
In transparent collaboration with you, we begin sketching out your new site design and structure.
Then, we make it come to life with meticulous coding down to the last pixel.
Your site goes live! Visitors stay longer, explore deeper, and buy more.
As metrics roll in, we continue to test the performance of your site and make necessary tweaks for continuous improvement.
Get your free, no-strings appraisal that other web design agencies would bill for.
Current Website Framework
to see if it can be improved, including customized recommendations.
to see where and why people aren’t converting, and how to fix it.
Structure and Navigation
to see where visitors may be getting confused or slowed down.
to see if slow loading speeds are affecting your bottom line.
UI and UX
for a detailed look at what kind of experience your site is delivering.
to see what your competitors are doing and how you can stand out.