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Discover insight-rich posts about the latest trends in digital marketing and consumer insights for brands. The Power Blog is jam-packed with the knowledge and foresight you need right now for what’s coming next.

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Connected TV Marketing Strategies: CTV Advertising Examples

Tara Johnson | November 8, 2025

Connected TV Marketing Strategies: CTV Advertising Examples

Choosing the Best CTV Advertising Platform for Your Brand

Tara Johnson | November 8, 2025

Choosing the Best CTV Advertising Platform for Your Brand

How to Audit Your Brand Visibility on LLMs

Tara Johnson | October 31, 2025

How to Audit Your Brand Visibility on LLMs

AEO vs GEO: Key Differences, Strategy & Optimization Guide

Tara Johnson | October 31, 2025

AEO vs GEO: Key Differences, Strategy & Optimization Guide

10 Affiliate Marketing Strategies to Drive Growth

Tara Johnson | October 20, 2025

10 Affiliate Marketing Strategies to Drive Growth

10 Content Marketing Statistics to Know in 2025

Power Digital | October 10, 2025

10 Content Marketing Statistics to Know in 2025

The Hidden Cost of Wasted Ad Spend—and How to Fix It

Tara Johnson | October 9, 2025

The Hidden Cost of Wasted Ad Spend—and How to Fix It

Messaging in a Regulated Market: 7 Food and Beverage Brand Compliance Tips

Tara Johnson | September 22, 2025

Messaging in a Regulated Market: 7 Food and Beverage Brand Compliance Tips

How Food and Beverage Brands Can Build DTC Without Undermining In-Store Growth

Tara Johnson | September 22, 2025

How Food and Beverage Brands Can Build DTC Without Undermining In-Store Growth

Fashion Brands: Winning Black Friday & Cyber Monday Without Joining the Race to the Bottom

Tara Johnson | September 11, 2025

Fashion Brands: Winning Black Friday & Cyber Monday Without Joining the Race to the Bottom
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