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The Power Blog: A sneak peek of the future.

Discover insight-rich posts about the latest trends in digital marketing and consumer insights for brands. The Power Blog is jam-packed with the knowledge and foresight you need right now for what’s coming next.

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PR vs marketing: how are they different?

Power Digital Marketing | February 23, 2023

PR vs marketing: how are they different?

How to develop a PR strategy

Power Digital Marketing | February 23, 2023

How to develop a PR strategy

4 Tips for Navigating Media Relations During Historical Moments

Power Digital Marketing | February 4, 2021

4 Tips for Navigating Media Relations During Historical Moments

Is Traditional PR Dead?

Power Digital Marketing | January 21, 2021

Is Traditional PR Dead?

Three Unique PR Trends to Consider in 2021

Power Digital Marketing | January 5, 2021

Three Unique PR Trends to Consider in 2021

Organic Product Seeding vs. Paid Campaigns

Power Digital Marketing | December 8, 2020

Organic Product Seeding vs. Paid Campaigns

6 Ways to Drive Better Marketing Results with PR

Power Digital Marketing | December 7, 2020

6 Ways to Drive Better Marketing Results with PR

Holiday Gift Guide Trends in 2020

Power Digital Marketing | November 25, 2020

Holiday Gift Guide Trends in 2020

How to Pivot Your TikTok Influencer Strategy

Power Digital Marketing | November 16, 2020

How to Pivot Your TikTok Influencer Strategy

How to Optimize Your PR Strategy

Alex James | April 16, 2020

How to Optimize Your PR Strategy