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Discover insight-rich posts about the latest trends in digital marketing and consumer insights for brands. The Power Blog is jam-packed with the knowledge and foresight you need right now for what’s coming next.

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Customer Retention Marketing Strategies That Boost Lifetime Value

Tara Johnson | January 23, 2026

Customer Retention Marketing Strategies That Boost Lifetime Value

CRO + AI: Strategies Driving Higher Conversion

Tara Johnson | January 22, 2026

CRO + AI: Strategies Driving Higher Conversion

CPG Marketing & Advertising Trends: How Leading Brands Are Winning in 2026

Tara Johnson | January 17, 2026

CPG Marketing & Advertising Trends: How Leading Brands Are Winning in 2026

SaaS Marketing Strategy: How to Align Paid, Organic, and Product-Led Growth

Tara Johnson | January 4, 2026

SaaS Marketing Strategy: How to Align Paid, Organic, and Product-Led Growth

B2B Programmatic Advertising: Strategies That Drive Pipeline Growth

Tara Johnson | January 2, 2026

B2B Programmatic Advertising: Strategies That Drive Pipeline Growth

Connected TV Marketing Strategies: CTV Advertising Examples

Tara Johnson | November 8, 2025

Connected TV Marketing Strategies: CTV Advertising Examples

Choosing the Best CTV Advertising Platform for Your Brand

Tara Johnson | November 8, 2025

Choosing the Best CTV Advertising Platform for Your Brand

How to Audit Your Brand Visibility on LLMs

Tara Johnson | October 31, 2025

How to Audit Your Brand Visibility on LLMs

AEO vs GEO: Key Differences, Strategy & Optimization Guide

Tara Johnson | October 31, 2025

AEO vs GEO: Key Differences, Strategy & Optimization Guide

AI Readiness in Marketing: A Complete Guide

Tara Johnson | October 21, 2025

AI Readiness in Marketing: A Complete Guide
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