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The Power Blog: A sneak peek of the future.

Discover insight-rich posts about the latest trends in digital marketing and consumer insights for brands. The Power Blog is jam-packed with the knowledge and foresight you need right now for what’s coming next.

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7 E-Commerce Pricing Strategies to Max Profits

Power Digital | May 8, 2025

7 E-Commerce Pricing Strategies to Max Profits

AI in Digital Marketing: What to Expect in 2025

Power Digital | May 8, 2025

AI in Digital Marketing: What to Expect in 2025

OLV vs. CTV: Main Differences to Know

Power Digital | May 7, 2025

OLV vs. CTV: Main Differences to Know

OTT vs. CTV: Key Differences Explained

Power Digital | May 7, 2025

OTT vs. CTV: Key Differences Explained

The 10 Best AI Tools for Digital Marketing Teams

Power Digital | May 7, 2025

The 10 Best AI Tools for Digital Marketing Teams

What Food & Beverage Brands Can Do in the Absence of First-Party Data

Tara Johnson | May 7, 2025

What Food & Beverage Brands Can Do in the Absence of First-Party Data

How to Craft a Strong Demand Generation Strategy

Power Digital | May 7, 2025

How to Craft a Strong Demand Generation Strategy

Competing with Celebrity Beauty Brands: How Influencer Marketing Can Help Your Brand Stay Ahead

Tara Johnson | May 6, 2025

Competing with Celebrity Beauty Brands: How Influencer Marketing Can Help Your Brand Stay Ahead

Navigating Economic Shifts: How Tariffs and Interest Rates Impact Your Home Services Business

Tara Johnson | May 6, 2025

Navigating Economic Shifts: How Tariffs and Interest Rates Impact Your Home Services Business

Fashion Creative: Tailoring Campaigns to Maximize Conversions and LTV

Tara Johnson | May 5, 2025

Fashion Creative: Tailoring Campaigns to Maximize Conversions and LTV