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Power Digital

Power Digital

Growth Marketing Partner

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 Backed by trusted industry sources.

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Strategic takeaways for real results.

About

Power Digital is a world-class growth marketing agency that operates at the intersection of data, technology, and human intelligence to make profit predictable. With a national footprint, we partner with brands to unlock scalable, sustainable growth across every stage of the customer journey. Our proprietary tech platform, nova, connects business intelligence with channel performance, identifying the most efficient paths to revenue.
With deep expertise across performance marketing, SEO, influencer, PR, lifecycle, and more, our cross-functional teams deliver integrated strategies rooted in data. Power Digital has been named one of Adweek’s Fastest Growing Agencies, recognized on the Inc. 5000 list, and celebrated as one of Inc.’s Best Places to Work.

“What I admire most about Power Digital is our unwavering commitment to our values, and willingness to go the extra mile for our people and our clients.”

Ben Dutter, CSO at Power Digital, Founder of fusepoint
Interests

Beyond campaign execution, we’re driven by a culture of innovation, partnership, and measurable impact. We thrive on collaboration, transparency, and pushing boundaries—whether it’s growing challenger brands or elevating household names. From B2B to D2C, we tailor every strategy to what makes your business unique.

About Power Digital

Power Digital is a tech-enabled growth partner that combines strategic expertise with proprietary technology to help brands achieve measurable, scalable results. Through data intelligence, channel strategy, and creative execution, we drive long-term business outcomes and deliver marketing that performs.

Meet our thought leaders

At Power Digital, bold ideas and sharper perspectives drive everything we do. Our thought leaders are strategic consultants, data scientists, and growth architects who challenge convention to fuel smarter marketing. Explore the minds behind the strategies and discover what makes profit predictable.

Scott Zakrajsek

Head of Data Intelligence
Scott Zakrajsek Head of Data Intelligence

Scott Zakrajsek is a data-driven marketing executive with over 15 years of experience leading digital transformation for iconic brands. As Head of Data Intelligence at fusepoint and Power Digital, he specializes in turning complex data ecosystems into actionable strategies that drive growth.

Ben Dutter

Chief Strategy Officer
Ben Dutter Chief Strategy Officer

Ben Dutter is Chief Strategy Officer at Power Digital and founder of fusepoint, a data and strategy consultancy powered by deep marketing intelligence. He’s spent nearly 20 years driving growth for brands like Amazon, Crocs, and Liquid Death, with a focus on ethical, effective, data-driven marketing.

Alyssa Anderson

Associate Director of B2B Content
Alyssa Anderson Associate Director of B2B Content

Alyssa Anderson is a seasoned content strategist and copywriter with a rich background in crafting compelling narratives for enterprise B2B companies. With over 7 years of experience, she has honed her expertise in thought leadership, premium content, and brand messaging, enabling organizations to enhance their positioning and engagement.

Tara Johnson

Senior Content Strategist
Tara Johnson Senior Content Strategist

Tara Johnson is a marketing strategist with 10+ years of experience in digital strategy, content creation, and advertising. At Power Digital, she leads content planning, creating high-impact resources that boost visibility and drive results. Tara believes in no magic wands—just smart content and a passion for sustainable, authentic growth.

Power Digital

Growth Marketing Partner
Power Digital Growth Marketing Partner

Power Digital is a full-service growth marketing agency helping brands accelerate their revenue with data, strategy, and execution. Known for our award-winning teams and nova technology, we bring clarity to complexity and build marketing that scales.