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Growth Starts with Great Thinking

Meet our thought leaders.

At Power Digital, we believe great marketing starts with bold ideas and sharper perspectives. Our thought leaders are more than subject matter experts, they’re strategic consultants, data scientists, channel specialists, and growth architects who push boundaries and challenge convention. Fueled by data intelligence and real-world results, their insights reflect the same thinking that powers our client success every day. Explore the minds behind the strategies and discover what makes profit predictable.

Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.    Insight.    Strategy.    Growth.

Mathew Ingham

Account Director at Power Digital​
Mathew Ingham Account Director at Power Digital​

Mathew Ingham is a digital marketing expert with over 10 years of experience in strategy development, client management, and performance optimization. As an Account Director at Power Digital, he leads cross-functional teams to deliver data-driven marketing solutions that drive growth and enhance brand visibility.​

Karol Mendieta

Senior Account Director, Consumer Services at Power Digital
Karol Mendieta Senior Account Director, Consumer Services at Power Digital

Karol Mendieta is a consumer marketing strategist with 10+ years of experience designing and executing high-impact campaigns. At Power Digital, she helps brands build scalable frameworks that blend performance with authenticity to win customer loyalty and drive sustainable growth.

Nicollette Guido

Sr. Account Director, CPG (Beauty) at Power Digital
Nicollette Guido Sr. Account Director, CPG (Beauty) at Power Digital

Nicollette Guido is a digital marketing strategist with 10+ years of experience leading growth for beauty, wellness, and lifestyle brands. At Power Digital, she drives performance strategies that balance data, creativity, and consumer insight to accelerate brand momentum and market share

Hanna Lane

Group Director, Fashion at Power Digital
Hanna Lane Group Director, Fashion at Power Digital

Hanna Lane is a brand marketing expert with 10+ years of experience in fashion, beauty, and lifestyle strategy. At Power Digital, she leads full-funnel campaigns that merge creative brand building with performance marketing. Hanna is passionate about helping brands find their voice—and scale their impact in an ever-evolving digital world.

Dani Powell

VP of Growth Marketing at Power Digital
Dani Powell VP of Growth Marketing at Power Digital

Dani Powell is a growth marketing expert with 12+ years of experience in performance strategy, digital execution, and brand building. At Power Digital, she leads multi-channel strategies across CPG and Fashion brands that blend creativity with data to drive real results. Dani believes in building agile, scalable campaigns that meet customers where they are—and move them to action.

Scott Zakrajsek

Head of Data Intelligence
Scott Zakrajsek Head of Data Intelligence

Scott Zakrajsek is a data-driven marketing executive with over 15 years of experience leading digital transformation for iconic brands. As Head of Data Intelligence at fusepoint and Power Digital, he specializes in turning complex data ecosystems into actionable strategies that drive growth.

Ben Dutter

Chief Strategy Officer
Ben Dutter Chief Strategy Officer

Ben Dutter is Chief Strategy Officer at Power Digital and founder of fusepoint, a data and strategy consultancy powered by deep marketing intelligence. He’s spent nearly 20 years driving growth for brands like Amazon, Crocs, and Liquid Death, with a focus on ethical, effective, data-driven marketing.

Alyssa Anderson

Associate Director of B2B Content
Alyssa Anderson Associate Director of B2B Content

Alyssa Anderson is a seasoned content strategist and copywriter with a rich background in crafting compelling narratives for enterprise B2B companies. With over 7 years of experience, she has honed her expertise in thought leadership, premium content, and brand messaging, enabling organizations to enhance their positioning and engagement.

Tara Johnson

Senior Content Strategist
Tara Johnson Senior Content Strategist

Tara Johnson is a marketing strategist with 10+ years of experience in digital strategy, content creation, and advertising. At Power Digital, she leads content planning, creating high-impact resources that boost visibility and drive results. Tara believes in no magic wands—just smart content and a passion for sustainable, authentic growth.

Power Digital

Growth Marketing Partner
Power Digital Growth Marketing Partner

Power Digital is a full-service growth marketing agency helping brands accelerate their revenue with data, strategy, and execution. Known for our award-winning teams and nova technology, we bring clarity to complexity and build marketing that scales.

how we work

Our Editorial Standards

We set the bar high-delivering accurate, engaging, and strategic content that reflects our expertise.

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Reviewed for Accuracy

Every piece of content undergoes a thorough review to ensure factual accuracy, eliminating errors and maintaining the highest editorial integrity.

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Up-to-Date Research

Our content reflects the latest industry trends and emerging best practices, keeping readers informed with fresh, relevant insights.

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Credible References

We source information from trusted reports, industry leaders, and authoritative publications to back our claims with reliable data.

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Actionable & Insight-Driven

Our content goes beyond surface-level information, providing strategic takeaways and real-world applications that help brands drive results.

Our Approach

Our Review Process

Our editorial process blends expert insights, credible sources, and rigorous fact-checking.