Dani Powell is a dynamic marketing leader with over a decade of experience spanning performance marketing, integrated eCommerce strategy, and full-funnel digital execution. Based in Southern California, Dani has held leadership roles across the e-commerce sector, always with a sharp eye on growth and a deep love for data.. At Power Digital, she spearheads growth marketing initiatives, where she fuses creative storytelling with analytics to help brands scale smarter and connect with their audiences in meaningful ways.
With a foundation and roots in TV production and advertising from Chapman University, Dani brings a producer’s mindset to the digital world – blending big picture creativity with strategic execution. She’s built and led large high-performing teams that focus on integrated campaigns through paid, organic, and owned – prioritizing how to make every channel work together to actually move the needle.
