At Power Digital, we are more than just a marketing firm – we are a resource partner for diligence and value creation work. Our dedicated private equity practice holds a singular mission: to support the rapid acceleration of growth while de-risking your investments. With nova, our proprietary technology, we empower private equity groups and capital providers to expose opportunity and pinpoint hidden growth levers that can impact valuations and investment outcomes.
We understand the language of private equity. Our expertise lies in delivering Alpha through meticulous thesis validation, ongoing value creation, and strategic exit readiness planning.
We apply nova to all marketing channels, pinpointing and exposing opportunities to increase valuation. Based on our findings, we identify marketing opportunities to boost valuation, expose hidden growth potential, and support your investment decisions with accurate data.
Ensure your investment hypothesis is accurate and achievable. We validate the likelihood of achieving projected outcomes and identify potential risks in marketing performance.
Our continuous activation work ensures that marketing milestones and strategic KPIs are met, driving consistent growth and increasing valuation.
We help you map out marketing-driven growth over the investment horizon, preparing your portfolio companies for a profitable exit.
nova, our proprietary technology, is at the heart of our services. This innovative and effective platform has garnered private equity funding due to its unparalleled capabilities. With nova, we de-risk investments, providing higher confidence levels and better investment outcomes.
nova leverages advanced data analytics to offer detailed insights into marketing effectiveness, identifying which strategies yield the best results and where improvements can be made.
By meticulously analyzing market trends and company performance, nova pinpoints opportunities to boost company valuation, ensuring that our clients can capitalize on growth prospects and achieve maximum returns.
nova integrates both first-party and third-party data to make informed decisions with greater confidence. This comprehensive approach mitigates potential risks, allowing our clients to invest with peace of mind and achieve their strategic goals.
“Power Digital is a clear leader in the digital marketing space. Their team has partnered closely with our private equity firm’s portfolio companies to understand gaps in internal resources and help drive revenue growth. I’ve been on the agency side, and I’ve also worked with a lot of agencies on the client side, and without a doubt, Power Digital has shown the most consistent business intelligence and results.”
CMO, Waud Capital Partners
Our private equity practice is tailored specifically for the unique needs of PE firms. We combine our deep industry knowledge with cutting-edge technology to deliver unparalleled value and insights, ensuring that every marketing dollar is optimized for maximum return.
At Power Digital, we go beyond what others offer. Our private equity practice is not a single-point solution but a comprehensive service that integrates multiple facets of the marketing ecosystem. This holistic approach allows us to deliver unparalleled value and strategic recommendations. We provide the deep insights and extensive analysis necessary to drive substantial growth and maximize investment returns, making us the clear choice for private equity firms seeking to optimize their portfolios.
Marketing and advertising have long been misunderstood as mere costs on the P&L statement. We see them as powerful growth levers. Private equity groups often cut these budgets, viewing them as expendable cost centers. Our mission is to change this perspective. By optimizing marketing and advertising, we drive substantial growth. We created this department to lead the way in proving their potential as massive growth drivers for PE groups.
Interested in a free appraisal for one of your portfolio companies? Contact us today and discover how Power Digital’s expertise and cutting-edge technology can deliver unparalleled value to your investments.
Our track record speaks for itself. We have successfully partnered with notable firms like Cortec, Pink Lily, Cerberus, and Fingerhut, driving significant value and growth.
Faster growth rates than the industry average
Average YoY increase in client revenue
Data points leveraged by nova applications to drive business insight
Everyone has capabilities, but coupling them with agility is the holy grail of growth marketing. We dive into the numbers to see what tactics are creating incremental or new revenue and which ones aren’t then we swiftly adapt and execute.
Our team boasts some of the brightest minds in the world of digital and performance marketing, and everyone here is lockstep-focused on business impact – evidenced by a stellar 96+ % client retention rate. Expect nothing less than best-in-class.
We’re driven by the outcomes, not ego. Perhaps that’s why we grow companies 2.6x faster than the industry average, with 27+ % YoY revenue increases. All of our critical capabilities prioritize optimizing our clients’ investments for maximum ROI.
Kylie Carrasco | December 3, 2024
Kylie Carrasco | December 2, 2024
Kylie Carrasco | December 2, 2024
Kylie Carrasco | December 2, 2024
