Learn how Berkshire Hathaway leveraged Influencer Marketing to drive brand awareness and differentiate themselves in a competitive real estate industry!
PR Agency San Diego, California
Public Relations plays a key role in new product or service developments, reputation management, and overall top of the funnel brand awareness.
Why Public Relations?
Public Relations involves developing relationships with media members covering verticals relevant to what your business provides. Whether it’s technology, business, lifestyle, fitness, food, parenting, home, or healthcare media, the foundational element to all of media campaigns is established relationships with key media members.
The goal of a PR placement is to introduce your brand to a new and highly relevant audience. Getting featured within a trusted media outlet that is relevant helps your company gain trust and cultivate a positive reputation amongst your target audience, building brand awareness, business credibility, and buzz.
PR is a great way to put your business on the map and develop long-term partnerships for years to come.
Bring Credibility To Your Brand
Reach Millions of New Prospects
See Long-Lasting Impacts on Revenue
"The Power Digital team was able to guarantee placements for The Draw Shop on highly authoritative media outlets, which have increased our organic revenue by over 175% within one year.
They have the highest quality SEO outreach process I have ever seen."
Why Choose Us?
If you’re looking for a PR agency, San Diego has plenty to come by, but why us? The PR and Outreach team at Power Digital Marketing comprises individuals with years of experience developing connections and relationships with countless media members and publications. Our team of PR experts takes care of the heavy lifting, as they work to develop media campaigns and conduct outreach to top-tier and trade media outlets, bloggers, influencers, and even broadcast networks.
We also support with SEO outreach for SEO link building strategies. Our marketing team also has the skills and experience to create a crisis communications strategy to guide you and your business through media trainings to set your best foot forward when a crisis occurs as well as trade show media outreach and award submissions.
Press tiers (trade, top tier, blog, broadcast) and categories (technology, health, business, finance, lifestyle, women’s interest, fitness, pet, home design etc)
Develop media materials including
Targeted media list with relevant reporters, media, influencers PR Strategy to serve as roadmap with press targets and story angles Quarterly pitching calendar with campaign themes and targets Thought leader bios and fact sheets Editor briefing sheets as interviews arise
Conducted pointed outreach with customized pitches
Support with trade show and event outreach when needed
Facilitate interviews, media trainings, and thought leadership pieces to secure coverage
Report on secured coverage weekly and in-depth monthly reporting
"Power Digital has been a game changer for the Essentia brand. Their digital public relations team has helped us secure coverage on top-tier publications, such as Forbes, as well as earn of the most highly engaged blogs in our niche market."
"Even when something goes wrong, they don't first look to figure out who is to blame, they get it fixed. How businesses act when something goes wrong is a key indicator of how they act, period."
"Power Digital is always looking for ways to help us improve our digital efforts and ensure our satisfaction. I consider Power Digital an extension of my marketing team and a trusted strategic advisor."
Get your free, no-strings appraisal that other PR firms would bill for.
Past Media Placements
to get a baseline of where your brand has been featured and how well it worked.
Best Media Matches
to pair you with quality outlets that fit with your brand.
Possible Story Angles
to make unique, intriguing pitches for each specific outlet.
Press Release Opportunities
and how to present them to pique the curiosity of new prospects.
that will help you secure impactful media coverage and drive brand awareness.
Power Digital Marketing's case study on social media and influencer marketing for Pet Conscious. Check out our strategy and results here.