When you build an authentic relationship with your prospects, they’ll choose you without thinking twice.
GROWTH MARKETING
Social media strategy that makes your audience want to follow & engage with your brand.
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Work with Power
Stand out from the competition by looking like real humans who care.
Your audience is fatigued by endless ads and inauthentic brand interactions.
With the right social media content and strategy, you can become a breath of fresh air they won’t overlook.
Power Digital gives you multi-channel social media marketing expertise while collaborating with you to develop a genuine online presence that gets love, likes, and shares – without paying to play.
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Win Customers for Life
Transform followers into lifelong customers with content that resonates deeply. Our team crafts value-driven narratives that foster genuine connections, helping you build a loyal community that continuously chooses your brand—not just for what you offer, but for the meaningful experiences created through strategic, impactful content.
Be Shared with New Audiences
We help you expand your reach organically by developing content that your audience can’t resist sharing. Our experts design engaging, shareable posts that naturally extend your brand’s visibility into new networks, allowing you to grow your following and increase brand awareness without relying on paid promotions.
Drive Viral Awareness
Power Digital’s social media strategies are designed to make your brand a viral sensation. We go beyond simply getting likes—our approach creates buzz, ignites conversations, and transforms your brand into a social media phenomenon, ensuring you become the talk of the town and beyond.
Our Organic Social Services
Be a part of your customers' conversations on multiple social channels.
We’ll put you wherever your audience hangs out the most and craft content that builds relationships with them.
Analysis
Before a contract is ever signed, we pop the hood on your business with a detailed audit. You get an in-depth report on what’s working, what’s not, and what opportunities we’ve found for serious growth.
Strategy
We develop a strategic plan of attack after analyzing your Facebook Audience Insights and gaining a deep understanding of your target audience.
Implementation
Your content is written, designed, strengthened by relevant media, then gradually rolled out according to your content calendar. We track the metrics and monitor interactions so the entire process is hands-free.
Results, Rinse, Repeat
Loyal followers share your content, anticipate your posts, and buy your product. As results roll in, we focus on testing to make them even better while you focus on all the new business.
Why Power?
Build a social media presence that's as authentic as it is persuasive.
Get a free marketing audit
At Power Digital, we understand that authenticity is key to a successful social media presence. That’s why we take a holistic approach to building your brand online, focusing on real interactions, consistent branding, and strategic content that resonates. With our in-depth social media audits and tailored strategies, we ensure your social presence is not only persuasive but also genuine, helping you stand out in a crowded digital landscape.
- Current Activity
to get a baseline of where you stand across all social channels. - Following Size and Engagement
to identify where efforts should be focused. - Community Management
to see where you could be improving the conversation with your audience. - Brand Aesthetic
to notify you of inconsistent or haphazard branding that’s hurting your image. - Social Assets
to see which current elements should be kept, which should be retired, and where gaps need to be filled.
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Learn more
Learn more about Organic Social Media.
Discover how our organic social media strategies can transform your brand’s online presence. Whether you’re looking to increase engagement, grow your following, or simply make a bigger impact on social media, we’ve got the tools, expertise, and passion to make it happen. Learn more about how we can help you connect authentically with your audience and drive real results.
What is a social media audit?
The Power Digital social audit is a crucial step in our methodology. Our team will perform a comprehensive review of all your social media metrics, content, and branding across all platforms to develop a deep understanding of the current state of your social presence. Specific elements of evaluation include current activity, following size, community engagement practices, brand aesthetic, and social asset inventory. We will then use these findings to develop a robust strategic plan that will help increase your audience engagement and grow your social following.
What social media platforms do you work out of?
The Power Digital social team are experts in leveraging all the major social media channels that our clients are on. This includes Facebook, Instagram, Twitter, Pinterest, and LinkedIn. But just because we have the means to support you on all these platforms, doesn’t mean you should be on all of them. Dont’s worry! We can help you figure out which ones will help you reach your target audience.
Do you respond to followers' questions or comments on my posts?
The short answer? Yes. If you choose to utilize our community management services, we will respond directly to your followers’ questions or comments to keep your brand engaged in the conversation. We have found that this helps create a sense of authenticity with your audience and ultimately increases your reach.
Is my business too small to benefit from Marketing Operations?
Absolutely not! Small or midsized businesses need streamlined processes, automation infrastructure, and marketing accountability just as much as larger companies. In fact, it’s better to implement marketing operations while you’re still growing, rather than try to fix issues that stem from mismanaged systems later on.
What is social media community management?
Community management is essentially the oversight and maintenance of your brand’s social media pages. This could include responding to comments or muting negative comments, following other relevant brands, and publishing new content. It seems simple enough but can be a very time-consuming activity, especially to do it effectively. Our team is experienced in this type of social media management and can ensure that your brand is engaging with your audience in the most authentic way.
How does influencer marketing work?
Once you have identified the influencers you want to work with and the details of the agreement have been negotiated, the influencer marketing campaign will launch. Typically, the agreement will include stipulations around the number of posts the influencer will share, as well as the timeline. So long as the influencer follows these guidelines, it is best to let them have freedom in the way they talk about the product. You are working with them because of their voice and style, so if you try to change it, their audience will know and may not be interested in your product.
Do you buy email lists?
No, at Power Digital we do not buy email lists. Instead, we always have your customers and prospects opt-in to receive your inbound email marketing. This helps your brand maintain a positive reputation. Buying email lists and sending communications to people who may not want them will only hurt your branding and that is not something we want to perpetuate.
Why does influencer marketing work?
By establishing themselves on social media platforms, influencers have developed a significant following of people who trust their opinion. If a socially powerful influencer features or recommends your products, some of that trust is transferred from the influencer to your brand. When a company connects with social media influencers and content creators whose individual brands and audiences align perfectly with the product, that’s when the true magic happens in an influencer marketing strategy. All the new eyes on your product via cross-platform content increases both brand awareness and your own social following. In a way, it is the same principle that makes referral marketing work, but at a larger scale.