Social media strategy that makes your audience want to follow & engage with your brand.
When you build an authentic relationship with your prospects, they’ll choose you without thinking twice.
Stand out from the competition by looking like real humans who care.
Your audience is fatigued by endless ads and inauthentic brand interactions.
With the right social media content and strategy, you can become a breath of fresh air they won’t overlook.
Power Digital gives you multi-channel social media marketing expertise while collaborating with you to develop a genuine online presence that gets love, likes, and shares – without paying to play.
Win Customers for Life
Be Shared with New Audiences
Drive Viral Awareness
Be a part of your customers' conversations on multiple social channels.
We’ll put you wherever your audience hangs out the most and craft content that builds relationships with them:
Engaging Instagram Content
Targeted content, captions, and hashtags to grow and engage your audience.
Pinterest SEO Strategy
Social SEO best practices that puts your Pinterest and other socials on the map.
LinkedIn Outreach
B2B outreach campaigns that don’t get overlooked or left on read.
Frequently Asked Questions about Organic Social
What is a social media audit?
The Power Digital social audit is a crucial step in our methodology. Our team will perform a comprehensive review of all your social media metrics, content, and branding across all platforms to develop a deep understanding of the current state of your social presence. Specific elements of evaluation include current activity, following size, community engagement practices, brand aesthetic, and social asset inventory. We will then use these findings to develop a robust strategic plan that will help increase your audience engagement and grow your social following.
What social media platforms do you work out of?
The Power Digital social team are experts in leveraging all the major social media channels that our clients are on. This includes Facebook, Instagram, Twitter, Pinterest, and LinkedIn. But just because we have the means to support you on all these platforms, doesn’t mean you should be on all of them. Dont’s worry! We can help you figure out which ones will help you reach your target audience.
Do you respond to followers questions or comments on my posts?
The short answer? Yes. If you choose to utilize our community management services, we will respond directly to your followers’ questions or comments to keep your brand engaged in the conversation. We have found that this helps create a sense of authenticity with your audience and ultimately increases your reach.
What is social media community management?
Community management is essentially the oversight and maintenance of your brand’s social media pages. This could include responding to comments or muting negative comments, following other relevant brands, and publishing new content. It seems simple enough but can be a very time-consuming activity, especially to do it effectively. Our team is experienced in this type of social media management and can ensure that your brand is engaging with your audience in the most authentic way.
Here are the steps we take to organically drive awareness, engagement, and revenue for your business.
Before a contract is ever signed, we pop the hood on your business with a detailed audit. You get an in-depth report on what’s working, what’s not, and what opportunities we’ve found for serious growth.
We develop a strategic plan of attack after analyzing your Facebook Audience Insights and gaining a deep understanding of your target audience.
Your content is written, designed, strengthened by relevant media, then gradually rolled out according to your content calendar. We track the metrics and monitor interactions so the entire process is hands-free.
Loyal followers share your content, anticipate your posts, and buy your product. As results roll in, we focus on testing to make them even better while you focus on all the new business.
Get your free, no-strings proposal audit that other social media agencies would bill for.
Current Activity
to get a baseline of where you stand across all social channels.
Following Size and Engagement
to identify where efforts should be focused.
Community Management
to see where you could be improving the conversation with your audience.
Brand Aesthetic
to notify you of inconsistent or haphazard branding that’s hurting your image.
Social Assets
to see which current elements should be kept, which should be retired, and where gaps need to be filled.