In 2025, D2C brands must move beyond traditional tactics and embrace data-driven creative to drive long-term growth. With Power Digital’s nova Creative Affinity technology, brands can tap into powerful customer data to shape their ad creatives, focusing on what truly matters: customer lifetime value (LTV). 

The result? Sustainable growth that outpaces the competition. Creative Affinity is your secret weapon, tracking key KPIs across platforms like Facebook, Instagram, and TikTok to provide the insights needed to optimize creatives for success.

• How data-driven creative is changing the game for D2C brands

• Why focusing on LTV is the key to sustainable growth

• How Creative Affinity measures performance across platforms

• Tips for optimizing ad creatives to boost ROI and growth

• Best practices for leveraging first-party data in your campaigns