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FASHION DIVISION
Fashion Marketing That Drives Profitable Growth Every Season.
A dedicated team of fashion marketing experts who understand your category, your customer, and your challenges.
We build performance-driven marketing strategies that deliver measurable results and long-term growth.
27% YoY
Fashion brands that work with Power Digital for at least 6 months grow their revenue by an average of 27% YoY.
Let’s Talk Growth
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Fashion brands working with Power Digital for 6+ months see 27% average YoY revenue growth.
See exactly where your brand stands across all 6 growth pillars.
It starts with the Power Circuit, a free appraisal that scores your business against real benchmarks from 72+ fashion brands. Not pitch deck. No generic audit. Just a clear picture of where you're winning and where you're leaving money on the table.
A leading, privately held growth marketing firm helping brands ignite revenue and brand recognition.
San Diego
2251 San Diego Ave.
San Diego, CA 92110
New York
407 Broome St.
New York, NY 10013
Boston
134 Turnpike Rd.
Suite 100
Southborough, MA 01772
Columbus
6631 Commerce Pkwy.
Suite A
Dublin, OH 43017
Washington, D.C.
1201 Wilson Blvd.
Suite 28-111
Arlington, VA 22209
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FULL-FUNNEL GROWTH MARKETING
We're strongest before and after execution. Not just during it.
Most agencies only show up for the middle. Power Digital’s value starts before you spend a dollar and doesn’t stop when the campaign ends.
DURING
Execution across 12+ services
BEFORE
Strategy and intelligence
AFTER
Measurement and truth
THE POWER CIRCUIT
103 indicators.
Zero guesswork.
Before we recommend a single channel or spend a dollar, every brand runs through the Power Circuit: a proprietary diagnostic that scores your business across six growth pillars, benchmarked against real performance data from 72+ fashion brands in our portfolio.
It tells us exactly where you’re efficient, where you’re leaking, and what will actually move the needle — not what sounds right.
Fashion-benchmarked
103 performance indicators
6 scoring pillars
Power Circuit in Action
Premium women’s apparel brand, full Power Circuit run
21%
Revenue growth year over year
35%
Reduction in cost per acquisition
The diagnostic identified that their Meta investment plan was scaling 52%, while optimizing toward platform ROAS which ignored incremental revenue lift. We restructured their channel mix to focus on incrementality, which resulted in measurable growth across their P&L.
01
Business Strategy
Go-to-market clarity, financial targets, channel sequencing, and inventory alignment. Are you scaling the right levers?
02
Audience
Customer file health, cohort quality, LTV distribution, and new vs. repeat customer balance. Who are you actually acquiring?
03
Messaging
Creative performance, brand positioning, channel-specific resonance, and the gap between what you say and what converts.
04
Product
Assortment performance, margin structure, return rates, and how well your product mix supports your growth targets.
05
Channel
Paid, organic, retail, influencer, offline coverage, efficiency, and how well your channel mix maps to where your customers actually convert.
06
Measurement
Attribution accuracy, incrementality testing, blended vs. platform ROAS. How confidently are you measuring true impact?
Your brand’s Power Circuit is included in the free fashion appraisal.
See every pillar scored, benchmarked, and tied to a specific growth recommendation.
OUR PROCESS
What Your Free Fashion Appraisal Entails
Book an introductory call to receive a tailored assessment of your current fashion growth strategy.
Omega Diagnostic
A 103-point assessment scoring your business across six pillars: Business Strategy, Audience, Product, Messaging, Channel, and Measurement. Identifies exactly where growth is leaking and where spend is committed.
Revenue Forecast Model
Projections grounded in your actual P&L structure, LTV by acquisition cohort, and Power Digital’s 3,000+ incrementality test library. Gives you a defensible number before a dollar is committed.
Measurement Plan
A complete attribution design tailored to fashion’s compressed testing windows. Covers incrementality framework, cross-channel source of truth, and season-based measurement logic by collection and launch.
Custom Growth Strategy
An inventory-aligned growth roadmap with channel mix recommendation, creative direction from Creative Affinity data, and a prioritized action plan. Built for your collection cycle, not a generic playbook.
A Winning Team And Results To Match, With A 91% Client Retention Rate.
#1
Fashion Agency
Inc.
5000 List
4.9★
Client Rating
Power Digital was the first agency that looked at our customer file before telling us where to spend. They identified that our repeat purchase rate was declining 90 days before it showed up in our revenue numbers, and had a plan ready. That kind of intelligence doesn’t come from most agencies.
VP of Marketing · Premium Women’s Apparel Brand
PEOPLE BEHIND THE WORK
Fashion Specialists.
Not Rotating Generalists.
Every brand in our Fashion Division works with practitioners who live in the category. They know the seasonal pressures, the platform dynamics, the creative formats that convert, and the metrics that actually tell you if it’s working.
72+
Fashion brands grown
8+
Years avg. team experience
91%
Client retention rate
3,000+
Creative tests run
WORK WITH US
A Fashion Growth Appraisal So In-Depth, Other Agencies Would Bill For It.
Get a complimentary overview of the value we produce and a path to sustainable growth for your brand.
Strong
Partial
Not present
Boutique Channel depth
Enterprise Scale & data
Power Digital All of the above
Vertical expertise
Deep vertical specialization
Playbooks refined 8+ years
Cross-industry benchmarks
Knowledge compounds over time
Proprietary AI & technology
AI agents built per vertical
Bespoke AI builds per client
Creative performance tied to customer LTV
Advanced strategy & measurement
Incrementality testing
Media mix modeling
P&L analysis & scenario forecasting
Business outcome accountability
THE POWER DIGITAL SYSTEM
Boutique Expertise. Enterprise Intelligence.
The brands pulling away aren't outspending competitors — they're operating with better intelligence.
That's the difference between having an agency and having a system built for your category.
Before
Consulting
GTM Strategy
Media Planning
Persona Dev
During
Amazon
Programmatic
Google Ads
Creative Strat
CRO
TikTok
Creative
Content
Brand + Design
Lifecycle
Paid Social
Public Relations
Organic Social
Influencer
Affiliate
SEO
After
Data Intelligence
Data Infra
Incrementality
MMM + MarSci
Before
Consulting
GTM Strategy
Media Planning
Persona Dev
During
Amazon
Programmatic
Google Ads
Creative Strat
CRO
TikTok
Creative
Content
Brand + Design
Lifecycle
Paid Social
Public Relations
Organic Social
Influencer
Affiliate
SEO
After
Data Intelligence
Data Infra
Incrementality
MMM + MarSci
Before
GTM Strategy
Media Planning
Persona Dev
During
Amazon
Programmatic
Google Ads
Creative Strat
CRO
TikTok
Creative
Content
Brand + Design
Lifecycle
Paid Social
Public Relations
Organic Social
Influencer
Affiliate
SEO
After
Data Intelligence
Data Infra
Incrementality
MMM + MarSci
Before
Consulting
GTM Strategy
Media Planning
ICP Dev
ABM Dev
CRM Setup
TAM Mapping
During
Paid Social
Programmatic
Google Ads
Creative Strat
SEO
Content
CRO
Creative
Organic Social
Marketing Ops
Brand + Design
Sales Enablement
Lifecycle
After
Data Intelligence
Data Infra
Incrementality
MMM + MarSci
Before
Consulting
GTM Strategy
Media Planning
ICP Dev
ABM Dev
CRM Setup
TAM Mapping
During
Paid Social
Programmatic
Google Ads
Creative Strat
SEO
Content
CRO
Creative
Organic Social
Marketing Ops
Brand + Design
Sales Enablement
Lifecycle
After
Data Intelligence
Data Infra
Incrementality
MMM + MarSci
Before
Consulting
GTM Strategy
Media Planning
Persona Dev
During
Amazon
Programmatic
Google Ads
Creative Strat
CRO
TikTok
Creative
Content
Brand + Design
Lifecycle
Paid Social
Public Relations
Organic Social
Influencer
Affiliate
SEO
After
Data Intelligence
Data Infra
Incrementality
MMM + MarSci
Healthcare
B2B
CPG
Fashion
Consumer Services
Lifestyle
Power Digital is an AI-native growth marketing agency.
We pair world class vertical experts with Omega, our AI operating system, giving every account the benefit of dedicated vertical expertise and enterprise intelligence.
Explore our technology