Media allocation
$399K
Weekly spend across 4 channels
0.88×
Blended iROAS
Search
1.31 iROAS
$98K
Mid
Social video
0.94 iROAS
$38K
Mid
Social prospecting
0.72 iROAS
$245K
Low
Display
0.61 iROAS
$18K
Low
●
High (>1.5)
●
Mid (0.8–1.5)
●
Low (<0.8)