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Affiliate Marketing Director

Power Digital Marketing is looking for an experienced Affiliate Marketing Director with hands-on experience in affiliate program builds and management to lead our affiliate marketing team. The Affiliate Marketing Director will oversee audits, strategy, program setup and ongoing partner management of affiliate campaigns. The ideal candidate should have 3 years or more of proven success in building and managing affiliate programs in a variety of brand verticals, a deep understanding of the digital marketing space, and experience in managing a team. This is a highly cross-functional role that will work closely with other departments in the company.

What You’ll Do:

  • Define and drive affiliate marketing strategy for PDM clients
  • Outline department processes to improve efficiencies and improve upon client deliverables
  • Measure and maintain affiliate client satisfaction within the department
  • Oversee daily operations of the affiliate marketing team – strategy builds and execution, platform setup and management, affiliate recruitment, program optimizations, and performance measurement/reporting
  • Support on affiliate channel execution as needed
  • Identify strategic opportunities for PDM affiliate clients and roll out implementation of these strategies department-wide
  • Leverage, develop, and maintain relationships with key affiliate partners in the space
  • Report and provide optimization recommendations on affiliate program performance
  • Use platform data to continuously test, measure and optimize affiliate marketing campaigns
  • Participate in cross-channel collaboration with our PR and Influencer teams

 

What We Look For:

  • 3+ years experience in affiliate marketing strategy and end-to-end campaign management (agency experience welcomed)
  • 1-3 years in team management
  • Strong communication skills (both written and verbal), strategic negotiation skills, understanding of affiliate landscape, and an ability to draw conclusions from data and take action accordingly
  • Hands-on experience with affiliate platforms such as Share-a-Sale, Commission Junction, Impact, or similar
  • Expertise in affiliate best practices including: commission structures, tracking, and partner optimization approaches.
  • Existing relationships with key affiliates in the space to leverage across our clientele