Marketing

10 Ways to Market to Gen Z

Although the oldest Gen Zs are just now graduating college or entering the workforce, the newest generation is already having…

20 hours ago

How to Create a Successful Marketing Strategy for 2019

It’s time to make 2019 the year you grow your business through your marketing strategy. In order to be successful…

3 weeks ago

Collision of Sales and (Digital) Marketing – Part 2

Now that you’re all caught up on how the sales/marketing relationship has evolved, it’s time to talk specifics. How can…

4 weeks ago

Collision of Sales and (Digital) Marketing – Part 1

Everyone’s heard about the old feud between sales teams and marketing teams – the former complaining about low-quality of leads…

4 weeks ago

How to Set (and Complete) Your Career Goals for 2019

Goal-setting is an important role in work life, no matter your career. Goals are what help you grow and are…

4 weeks ago

Top Marketing Tools to Use in 2019

So many marketing tools, so little time! How can you decide which are the best tools to use for your…

4 weeks ago

Why Using a Real Marketing Agency is Better Than Using Social Network Influencer Platforms

You’ve probably seen them. They’re parading around on world travels or telling you what products to use in your daily…

1 month ago

Funnel Marketing A to Z

Quick Funnel Marketing Overview Funnel Marketing can be tricky, but it doesn’t have to be. By properly learning what a…

2 months ago

Data Studio for Client Reporting

Google Data Studio is a powerful tool that can improve client reporting by allowing for the creation of customized dashboards…

2 months ago

Quantifying Mentorship Growth

As a new young professional, entering the work world is an exciting and scary transition. Leaving the comfort and familiarity…

2 months ago

Digital Agency How-To Guide: How To Pave Your Ideal Career Path In 5 Steps

Within every company, there comes a point in time when an employee evaluates their current role and starts envisioning where…

2 months ago

Tying Sales & Digital Ads for B2B

At Power Digital, our best B2B campaigns are the ones where advertising is supporting the sales team and communicating hand…

3 months ago