Influencer Marketing

Brand Ambassador Program Blueprint

Most marketers are familiar with the traditional marketing funnel: awareness, consideration, and decision. But for a lot of businesses, there’s…

3 weeks ago

Nano Influencers: The Next Big Thing

When it comes to impactful social media influencers, celebrities have lost their credibility. People are more skeptical when they see…

1 month ago

Why Using a Real Marketing Agency is Better Than Using Social Network Influencer Platforms

You’ve probably seen them. They’re parading around on world travels or telling you what products to use in your daily…

1 month ago

Pinfluencer: The Pinterest Influencer

Everywhere you look there are influencers molding the way we consume social media, people who have amassed social media followings…

2 months ago

The Art of Pitching Your Brand to Influencers

There’s no question as to whether or not influencers are changing the game for marketers. As social media connects companies…

2 months ago

Why Influencer Marketing is Not a One-To-One Direct ROI

In recent years, influencer marketing has become an increasingly popular method of marketing for just about any B2C business. This…

3 months ago

How to Improve Your Product Launch with Influencer Marketing

One of the best times to launch an influencer marketing campaign is when your brand is releasing a new product…

3 months ago

Breaking Down the Types of Influencers

We’ve all heard of the term “influencer” or rather an individual who has built a loyal community of followers on…

4 months ago

Influencer Aesthetic: Which Profiles Are the Most Appealing?

With Instagram constantly reaching new heights of users, a plan is needed to create a more aesthetically pleasing Instagram feed…

5 months ago

How to Perfect Your Influencer Marketing Strategy

Once you’re up and running with your influencer marketing campaigns and have identified your target influencers, there are a few…

5 months ago

Addressing Recent Backlash on Influencer Marketing: All Influencer Marketing Is NOT Created Equally

There has been a lot of recent chatter online about how influencer marketing is a waste of money. As someone who…

5 months ago

Insider Tips: How to Be Successful with Influencer Marketing

I was recently having a meeting with an intern in another department - something we encourage all of our interns…

5 months ago