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Comprehensive User Journey on Instagram: From Follow to Checkout

News broke this week that Instagram will be rolling out a shopping checkout within the platform. Users will no longer…

1 month ago

What Do I Invest In: Media or Influencer Outreach?

As the business owner of a small start-up, you likely wear many hats. From overseeing your business model to ensuring…

1 month ago

Different Types of YouTube Influencer Video Content

YouTube has exploded with user-generated content over the past few years. According to YouTube statistics, there are over one billion…

1 month ago

Marketing Automation Strategies to Use in 2019

Marketing requires a great deal of repetitive tasks – from mass emails to management of website traffic to social media…

1 month ago

The Beginners Guide to Facebook Messenger Bots: Tips, Ideas, and Best Practices

The dynamic of advertising with Facebook is changing.  New user agreements, news feed filters, and the rising cost of paid…

1 month ago

Experience vs. Education

Education is very important and can be what sets one society apart from another. It allows people to pass on…

1 month ago

The Ultimate Guide to Amazon Marketing in 2019

As Amazon turns 21 this year, it has solidified its position as the leader in ecommerce with astounding growth since…

1 month ago

Using Multi-Channel Marketing: A Guide

When crafting a digital marketing strategy for your brand, there are many ways to go about it. Just as important…

1 month ago

How to Build A “Best Place to Work” Company

It’s no secret that Power Digital Marketing has won numerous awards over the past few years for its outstanding company…

2 months ago

Email Marketing Trends for 2019

Email marketing is a crucial component of any marketer’s strategy for maintaining communication with customers and converting prospects. According to…

2 months ago

How to Become a Great Marketer in 2019

Marketing is a broad field with a seemingly never-ending list of must-try strategies that are obsolete once new technology hits…

2 months ago

Is Your Brand Safe On Amazon?

The Amazon Dilemma There’s a tug of war in the minds of many brands when it comes to selling their…

2 months ago