- Outranking Amazon and Best Buy for highly valuable target keywords
- 159%Organic revenue growth
- +232%Organic traffic increase in 6 months
- +888%keywords ranking in positions 1-3
It was a common beginning we often hear. CellularOutfitter had been burned by past agencies, who over promised and under delivered. As such, they were extremely reluctant to engage another SEO agency, but wanted to gain market share in a highly competitive space.
An initial audit revealed an extremely spammy backlink profile which could have detrimental impacts with the imminent Penguin 4.0 launch. As a large ecommerce company, the client’s website had over one million pages and over 773K backlinks. Detoxing the client’s backlink profile was no small feat. Once the initial backlink cleanup was completed, the client engaged in a full six month SEO campaign.
In order to improve Organic traffic and revenue, the client had to overcome a number of challenges including a: spammy backlink profile, limited indexing strategy, lack of on-page content, and a low Domain Authority. Competing with major ecommerce giants and industry leaders (Amazon, BestBuy) would be a challenge for an established brand without technical issues.